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Natural Grocers® Exceeds $100,000 Goal in Organic Month Fundraiser Supporting Rodale Institute

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Natural Grocers (NGVC) announced that its September Organic Month fundraiser raised $113,220, surpassing the retailer's $100,000 goal to benefit Rodale Institute. Contributions came from sales of limited-edition reusable bags ($1 donated per bag), Ladybug Zip Pouch sales ($2 donated per pouch), and optional checkout donations of $1, $5, or $10.

The campaign ran across 168 stores nationwide and will fund Rodale Institute farmer-training programs supporting regenerative organic agriculture; Rodale has been advancing regenerative farming for more than 78 years. Customers can learn more at the company website and social channels.

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Customers join the family-operated grocer in raising $113,220 to advance regenerative organic agriculture

LAKEWOOD, Colo., Oct. 14, 2025 /PRNewswire/ -- Natural Grocers® is thrilled to announce the results of its recent Organic Month fundraising campaign, benefiting Rodale Institute, the nonprofit dedicated to growing the regenerative organic agricultural movement. Through proceeds from limited-edition reusable bag sales and customer donations, the campaign raised a total of $113,220, exceeding the retailer's $100,000 goal.

A COMMUNITY COMING TOGETHER FOR ORGANIC AGRICULTURE
"This incredible achievement is thanks to the generosity of our customers and the dedication of our good4uSM Crew, who helped promote the campaign in stores every day," said Raquel Isely, vice president of marketing at Natural Grocers. "It's inspiring to see so many people come together to support regenerative organic farming — proving that when a community cares about health, sustainability, and the planet, amazing things can happen. We are so grateful for every contribution and for the role our customers and team members play in making this work possible."

Throughout September, customers at Natural Grocers' 168 stores nationwide had the opportunity to contribute to Rodale Institute's farmer-training programs and initiatives supporting the next generation of regenerative organic farmers through:

  • Limited-edition Organic Month reusable shopping bag sales, with $1 donated to Rodale Institute for each bag sold.
  • Ladybug Zip Pouch sales, with $2 donated per pouch.
  • Optional donations at checkout ($1, $5, or $10) from shoppers nationwide.

PARTNERSHIP WITH RODALE INSTITUTE
Rodale Institute has been at the forefront of regenerative organic farming for more than 78 years, working to advance a sustainable food system that promotes healthy soil, clean water, and nutritious food. The funds raised through Natural Grocers' campaign will directly support farmer-training programs, helping cultivate the next generation of regenerative organic farmers.

"We're deeply grateful to Natural Grocers customers and Crew for their generous investment in our Rodale Institute Farmer Training program," stated Annie Brown, vice president of development at Rodale Institute. "At a time when we've lost an alarming number of farmers, your support is helping us build viable career paths for the next generation of regenerative organic farmers."

ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives, or sweeteners (as defined by its standards), synthetic colors, or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its Five Founding Principles—including its "Commitment to Community" and "Commitment to Crew". In fiscal year 2024, the Company invested more than $15 million in incremental compensation and discretionary payments for Crew. Headquartered in the Union Square neighborhood of Lakewood, CO, Natural Grocers has 168 stores in 21 states. Visit www.naturalgrocers.com for more information and store locations. 

ABOUT RODALE INSTITUTE
Rodale Institute is a 501(c)(3) nonprofit dedicated to growing the regenerative organic agriculture movement through rigorous research, farmer training, and education. Its groundbreaking science and direct farmer support programs serve as a catalyst for change in farming and food production worldwide. Over its 78-year history, the organization has proven that organic farming is not only viable but essential to humanity's survival.

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/natural-grocers-exceeds-100-000-goal-in-organic-month-fundraiser-supporting-rodale-institute-302581137.html

SOURCE Natural Grocers by Vitamin Cottage, Inc.

FAQ

How much did Natural Grocers (NGVC) raise in its October 14, 2025 Organic Month campaign?

Natural Grocers raised $113,220, exceeding its $100,000 goal.

What donation methods did Natural Grocers (NGVC) use during September Organic Month 2025?

Donations came from reusable bag sales ($1 per bag), Ladybug Zip Pouch sales ($2 per pouch), and optional checkout gifts of $1, $5, or $10.

Which nonprofit benefited from Natural Grocers (NGVC) Organic Month fundraising on October 14, 2025?

The fundraiser benefited Rodale Institute, supporting its farmer-training programs in regenerative organic agriculture.

How many Natural Grocers (NGVC) stores participated in the Organic Month campaign in 2025?

168 stores nationwide offered the campaign and donation options during September.

What will the funds from Natural Grocers (NGVC) Organic Month 2025 support at Rodale Institute?

Funds will directly support Rodale Institute farmer-training programs and initiatives to develop regenerative organic farmers.

Where can customers find more information about Natural Grocers (NGVC) sustainability and Organic Month efforts?

Customers can visit www.naturalgrocers.com or follow Natural Grocers on Facebook, Instagram, TikTok, or YouTube for updates.

Did Natural Grocers (NGVC) meet its fundraising goal for the 2025 Organic Month campaign?

Yes. The campaign raised $113,220, which is above the original $100,000 target.