Natural Grocers® Honors Organic Month, 2025 With Rodale Institute Fundraiser

Rhea-AI Summary

Natural Grocers (NYSE:NGVC) announces its Organic Month 2025 celebration with significant promotions and initiatives. The company is offering month-long discounts of up to 41% off on organic products from September 10-13, along with special sampling events and customer rewards.

The retailer has partnered with Rodale Institute, aiming to raise $100,000 by September 30 through various fundraising initiatives, including donations from limited-edition shopping bag sales and customer contributions at checkout across their 169 store locations. The campaign includes educational initiatives about organic farming and special promotions for {N}power members, including a $5-off offer on $70+ purchases and exclusive meal deals.

Positive

• Partnership with Rodale Institute demonstrates commitment to organic agriculture education
• Significant promotional discounts up to 41% off make organic products more accessible
• Multiple revenue-generating initiatives through special product sales and fundraising
• Extensive customer engagement through {N}power rewards program and special offers

Negative

• Fundraising target of $100,000 may impact short-term margins
• Heavy discounting during promotion period could affect profit margins

The company offers month-long discounts, education and fundraising opportunities, plus three days of amazing savings of up to 41% off, samples, freebies and more, September 10 – 13

LAKEWOOD, Colo., Sept. 2, 2025 /PRNewswire/ -- Natural Grocers^®, known as the nation's Organic Month Headquarters^®, is proud to raise awareness of Organic Month with sales on organic products, community education, fundraising efforts with Rodale Institute, and much more. Customers can learn more about the organic food movement and save big while trying new organic recipes, 100% organic produce and other organic offerings throughout their local store.

OFFERING ORGANIC BEFORE IT WAS "COOL"
"Organic has been at the heart of Natural Grocers since day one," said Raquel Isely, vice president of marketing. "We advocated for organic agriculture long before it was officially regulated by the USDA, because nourishing people and protecting the planet were never trends — they were (and still are) our values. That's why we carry only 100% organic produce in our stores. When you buy your produce from us, you're saying no to synthetic pesticides, genetically modified (bioengineered) organisms (GMOs), polluted waterways and dying soils.

"Organic Month is one of our favorite times of the year because it brings together two things we care deeply about: quality and accessibility. We love showing that organic products aren't just friendlier for people, animals and the planet — they can also be budget-friendly. With our Always Affordable^SM Prices and our four-day deals, we invite everyone to celebrate with us and discover that organic living is practical, affordable and within reach."

SAVINGS THIS SEPTEMBER AT NATURAL GROCERS
From Sept. 5 – 27, customers can take advantage of special savings^[i] on products that reflect Natural Grocers' dedication to organic practices such as: 

• Simply Organic^® Seasoning Mixes ($1.55 / ea)
• Arrowhead Mills^TM Organic Puffed Kamut Cereal ($2.99 / 6 oz)
• Equal Exchange Organic Teas ($3.99 / 20 ct)
• Natracare^®  Organic Cotton Tampons ($8.15 / 16 ct) and Organic Cotton Cover Ultra Pads ($5.89 / 14 ct)
• Avalon Natural Products^® Select Organic Shampoo and Conditioners ($8.69 / 11 oz)

SEPTEMBER 10 – 13: AMAZING SAVINGS & FREE SAMPLES

Natural Grocers offers customers extra shopping incentives with amazing savings and additional promotions, September 10 – 13. Customers are invited to enjoy in-store savings of up to 41% off the company's Always Affordable prices on a variety of organic products, plus free samples.

• Sept. 10: The first 200 shoppers at each store will receive a free 100% organic apple (limit one per person, while supplies last).^[ii]
• Sept. 10 – 13: Customers will enjoy amazing savings of up to 41%, on select organic and natural products such as Bionaturae^TM Organic Sourdough Pastas ($2.49 / 12 oz), Alec's Ice Cream^TM Organic Ice Creams ($5.19 / 14 oz), GT's Living Foods' Agua De Kefir^TM ($1.69 / 12 oz), Natural Grocers^® Brand Select Organic Coffee ($7.99 / 10 oz) and more.^[iii]

{N}POWER® FAMILY PERKS
{N}power members will receive exclusive discounts, rewards benefits, and other members-only perks September 10 – 13.

• Receive a $5-off offer with an in-store purchase of $70 or more in one transaction. Offer must be loaded to {N}power account by email or mobile app starting on Sept. 10. ^[iv]
• Receive a free limited-edition Natural Grocers Organic Month reusable shopping bag with purchase.^[v]
• Spend $75 or more and be entered to win a gift basket of organic products (a $50 value).^[vi]
• Enjoy 10% off an entire alcohol purchase including non-alcoholic beer and wine at select Natural Grocers locations.^[vii]

{N}power members can also celebrate Organic month with a Grilled Organic Chicken Dinner for under $18, as part of the company's ongoing good4u^SM Meal Deals^TM. Through September 30, enjoy a Mary's Organic Non-GMO Chicken, plus organic vegetables — including zucchini, yellow squash and red onions — $4.50 per serving.^[viii] Explore more discounts on premium quality products and meal deals at www.naturalgrocers.com/mealdeals.

Customers can become {N}power members/join Natural Grocers' free member rewards program by visiting www.naturalgrocers.com/npower.

NATURAL GROCERS & RODALE INSTITUTE
Rodale Institute is a 501(c)(3) nonprofit that has been dedicated to growing the regenerative organic agricultural movement for over 78 years. Natural Grocers announced a partnership with the organization in September 2024 and has since held two in-store fundraisers dedicated to growing the regenerative organic agricultural movement with Rodale Institute. Through September, customers can join Natural Grocers in directly contributing to Rodale Institute's Farmer Training programs and supporting the next generation of regenerative organic farmers. 

"The Institute is honored to celebrate Organic Month with Natural Grocers and its customers," said Rodale Institute CEO Jeff Tkach. "Investments in our nonprofit's work fuel a future food system built on healthy soil and grown by expert regenerative organic farmers who contribute to wellness in their communities." 

Natural Grocers aims to raise $100,000 by September 30 with the following in-store fundraising opportunities:

• Natural Grocers will donate $1.00 to Rodale Institute for every limited-edition Organic Month reusable shopping bag sold (retail price $1.99).
• For every Ladybug Zip Pouch sold (retail price $2.99), Natural Grocers will donate $2 to Rodale Institute. 
• Customers will have the opportunity to make contributions to Rodale Institute ($1, $5 or $10) upon checkout at any one of Natural Grocers' 169 store locations nationwide.

ORGANIC EDUCATION
"What is organic?" and "Why choose organic?" are among the top questions shoppers ask — and Natural Grocers will be answering them all September long.

• Organic Month Facts from Natural Grocers – Reasons why Natural Grocers believes supporting organic is better for human health, the environment and the economy.  
• "The Dirty Dozen & Reclaiming Your Plates with Organic" – Each year, the Environmental Working Group (EWG) publishes a Shopper's Guide to Pesticides in Produce^TM after a thorough analysis of the USDA's fruit and vegetable testing data. Learn more about this list and how to reclaim your plates and savor the goodness of nature, the way it was meant to be enjoyed: pesticide-free.
• Things We Won't Carry and Why – In 1990 Natural Grocers created a dynamic list of the most problematic ingredients and an explanation as to why it will not carry them. The company's quality standards experts keep up with the latest research and meet regularly to review specific ingredients, resulting in on-going updates to this list. 
• For the Love of Organics – Each month, a panel of health and nutrition experts at Natural Grocers share fresh insights in the company's good4u^SM Health Hotline^® Magazine, featuring a spotlight on one organic ingredient and a delicious recipe. Look for these articles in the company's Health Hotline and online to discover how organics can nourish the body and help protect the environment — one bite at a time.

Customers can learn more about the retailer's Organic Month celebration by visiting www.naturalgrocers.com. 

• Follow Natural Grocers on Facebook, Instagram, TikTok or YouTube for more, including recipes, tips, giveaways and discount reminders.
• Click here for a complimentary press kit.
• For media inquiries and sample requests please contact kmacarelli@naturalgrocers.com.

ABOUT NATURAL GROCERS BY VITAMIN COTTAGE
Founded in 1955, Natural Grocers by Vitamin Cottage, Inc. (NYSE: NGVC) is an expanding specialty retailer of natural and organic groceries, body care products, and dietary supplements. The grocery products sold by Natural Grocers must meet strict quality guidelines and may not contain artificial flavors, preservatives, or sweeteners (as defined by its standards), synthetic colors, or partially hydrogenated or hydrogenated oils. The Company sells only USDA-certified organic produce and exclusively pasture-raised, non-confinement dairy products, and free-range eggs. Natural Grocers' flexible smaller-store format allows it to offer affordable prices in a shopper-friendly, clean, and convenient retail environment. The Company also provides extensive free science-based Nutrition Education programs to help customers and Crew make informed health and nutrition choices. Natural Grocers is committed to its Five Founding Principles—including its "Commitment to Community" and "Commitment to Crew". In fiscal year 2024, the Company invested more than $15 million in incremental compensation and discretionary payments for Crew. Headquartered in the Union Square neighborhood of Lakewood, CO, Natural Grocers has 169 stores in 21 states. Visit www.naturalgrocers.com for more information and store locations. 

ABOUT RODALE INSTITUTE
Rodale Institute is a 501(c)(3) nonprofit dedicated to growing the regenerative organic agriculture movement through rigorous research, farmer training, and education. Its groundbreaking science and direct farmer support programs serve as a catalyst for change in farming and food production worldwide. Over its 78-year history, the organization has proven that organic farming is not only viable but essential to humanity's survival.

^[i] Offers available only 9/05/25 to 9/27/2025 and are redeemable only for in-store customer purchases at participating stores. Quantity limited to stock on hand, no rainchecks. Unless otherwise noted, all discounts are on regular prices, cannot be redeemed for store credit or cash, and cannot be combined with other offers. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law.

^[ii] Offer valid only 9/10/25. Quantity limited to first 200 shoppers at participating Natural Grocers locations, while supplies last. Limit one per person. No rain checks. Void where prohibited by law.

^[iii] Offers are redeemable only for in-store customer purchases at participating stores from 9/10/25 to 9/13/25. Any stated discounts are on regular prices and cannot be combined with other offers. Quantity limited to stock on hand; no rain checks. Pricing excludes taxes and is subject to change without notice. We reserve the right to correct errors. Void where prohibited by law.

^[iv] $5 off reward is valid for {N}power members only from 9/10/25 to 9/13/25 and is redeemable only for in-store customer purchases at participating stores Natural Grocers stores. Be sure to present your phone number at checkout to accumulate towards the $70 requirement in one transaction. $5 discount will be applied to the product's regular, non-discounted price and cannot be redeemed for gift cards, store credit or cash, and cannot be combined with other offers. Quantity limited to stock on hand; no rain checks. Customers must click-to-load the offer to their account, from the mobile app, {N}power email on 9/10/25 or their online dashboard. Pricing excludes taxes and is subject to change without notice. We reserve the right to correct errors. Void where prohibited by law. {N}power offers available only to registered members, one per person, and are subject to program terms and conditions available at www.naturalgrocers.com/terms.

^[v] Limit one per {N}power customer. Valid 9/10/2025 – 9/13/2025 while supplies last. No rainchecks. {N}power offers only available in-store to registered members and are subject to program terms and conditions available at www.naturalgrocers.com/npower.

^[vi] Limit one per {N}power account, while supplies last. ****NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. Open only to legal residents, 18 years or older, of the following states: AZ, AR, CO, ID, IA, KS, LA, MN, MO, MT, NE, NV, NM, ND, OK, OR, SD, TX, UT, WA and WY. We reserve the right to correct errors. Void where prohibited by law. Sweepstakes starts on September 10, 2025 and ends on September 13, 2025. Winner will receive a $50 gift card, equal to approximately the value or one gift basket with organic products. For official rules and complete details, including alternative method of entry, visit www.naturalgrocers.com/sweepstakes. Sponsor: Vitamin Cottage Natural Food Markets, Inc.

^[vii] Offer available only to registered {N}power Members in select stores from 9/10/2025 to 9/13/2025. Enter {N}power number at checkout to receive discount. Must be 21 or older for alcohol purchases. Alcohol products not offered at all store locations. See store for details. Please drink responsibly. Quantity limited to stock on hand; no rain checks. Pricing excludes taxes and is subject to change without notice. Natural Grocers reserves the right to correct errors. Void where prohibited by law.

^[viii] Offer available only to registered {N}power members. Offer ends September 30, 2025 and is redeemable only for in-store purchases at participating Natural Grocers stores. Pricing is subject to change without notice. Quantity limited to stock on hand; no rain checks. Natural Grocers reserves the right to correct errors.

 

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SOURCE Natural Grocers by Vitamin Cottage, Inc.

FAQ

What special promotions is Natural Grocers (NGVC) offering for Organic Month 2025?

Natural Grocers is offering discounts up to 41% off from September 10-13, free samples, a $5-off promotion for {N}power members on $70+ purchases, and special organic meal deals.

How much does Natural Grocers aim to raise for Rodale Institute during Organic Month 2025?

Natural Grocers aims to raise $100,000 by September 30, 2025 through various fundraising initiatives including donations from shopping bag sales and customer contributions at checkout.

What are the dates for Natural Grocers' main Organic Month 2025 promotion?

The main promotion runs from September 10-13, 2025, featuring discounts up to 41% off, free samples, and special {N}power member benefits.

What benefits do Natural Grocers {N}power members get during Organic Month 2025?

Members receive a $5-off offer on $70+ purchases, a free limited-edition shopping bag, entry to win a $50 gift basket with $75+ purchase, and 10% off alcohol purchases at select locations.

How many Natural Grocers store locations are participating in Organic Month 2025?

All 169 Natural Grocers store locations nationwide are participating in the Organic Month celebration and fundraising initiatives.