Off The Hook Yachts Expands into the Caribbean & Latin America Through Strategic Agreement with Puerto Rico’s CFR Yacht Sales
Rhea-AI Summary
Off The Hook Yachts (NYSE: OTH) announced a strategic partnership with CFR Yacht Sales in San Juan, Puerto Rico to expand sourcing and brokerage access into the Caribbean and Latin America. Under the agreement, Off The Hook gains preferred access to CFR’s pre-owned brokerage inventory and facilities and support for sourcing, verifying, and transporting qualifying vessels.
The company highlighted Puerto Rico as a gateway to the region and said the move aligns with an asset-light expansion approach. For the first nine months of 2025, Off The Hook reported $82.6 million revenue (+19.3% YoY) and expects full-year 2026 revenue of $140–$145 million.
Positive
- Preferred access to CFR brokerage inventory in Puerto Rico
- Record revenue of $82.6M for first nine months of 2025 (+19.3% YoY)
- Full-year 2026 revenue guidance of $140–$145M
- Asset-light expansion to increase inventory velocity and geographic reach
Negative
- Reliance on third-party partner (CFR) for regional sourcing and logistics
News Market Reaction
On the day this news was published, OTH gained 10.37%, reflecting a significant positive market reaction. Argus tracked a peak move of +3.5% during that session. Our momentum scanner triggered 3 alerts that day, indicating moderate trading interest and price volatility. This price movement added approximately $7M to the company's valuation, bringing the market cap to $70M at that time.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
No peer stocks from the stated sector appeared in the momentum scanner, suggesting this partnership-driven expansion is trading more on company-specific factors than a broader sector move.
Previous Partnership Reports
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Jan 15 | Dealer partnership launch | Positive | +14.6% | Nationwide dealer incentive program with flyExclusive to deepen dealer engagement. |
The only prior tagged partnership event in the last six months saw a clearly positive price reaction, indicating the market has historically welcomed strategic collaborations.
Over recent months, Off The Hook Yachts has highlighted growth initiatives ranging from a nationwide dealer incentive partnership with flyExclusive on Jan 15, 2026 to inventory, branding, and buyback actions. That prior partnership coincided with a 14.62% gain, showing investor receptivity to network‑expansion deals. Today’s Caribbean and Latin America partnership with CFR Yacht Sales fits the same playbook of asset‑light geographic expansion and inventory access layered on top of earlier financing growth and luxury brokerage momentum.
Historical Comparison
In the past six months, OTH reported one tagged partnership update with an average move of 14.62%. Today’s CFR Yacht Sales agreement continues that strategy of growth via strategic collaborations rather than heavy fixed build‑out.
Partnership strategy is broadening from a U.S. dealer incentive collaboration with flyExclusive to an international sourcing and brokerage gateway via CFR Yacht Sales in Puerto Rico.
Market Pulse Summary
The stock surged +10.4% in the session following this news. A strong positive reaction aligns with Off The Hook’s pattern of favorable responses to strategic partnerships, such as the prior flyExclusive deal that saw a 14.62% move. This CFR Yacht Sales agreement extends an asset-light expansion into Caribbean and Latin American sourcing, building on record $82.6 million in nine‑month 2025 revenue and a $140–$145 million 2026 outlook. Investors would still need to monitor execution on cross-border logistics and integration of incremental inventory flows.
AI-generated analysis. Not financial advice.
Part of Company’s national and global expansion strategy to drive substantial year-over-year revenue growth
Wilmington, NC, Jan. 26, 2026 (GLOBE NEWSWIRE) -- Off The Hook YS Inc. (NYSE American: OTH) (“Off the Hook Yachts” or “Off the Hook” or “the Company”), America’s largest buyer and seller of pre-owned boats, today announced a strategic partnership with CFR Yacht Sales, a leading yacht dealer and brokerage based in San Juan, Puerto Rico. The agreement represents an important step in Off The Hook’s expansion into the Caribbean and Latin American markets.
Founded more than 45 years ago, CFR Yacht Sales operates near Club Náutico and San Juan Bay Marina and is an exclusive dealer for several premier yacht brands, including Aquila Power Catamarans, Viking Yachts, Princess Yachts, Valhalla Boat Works, and ElectroSea. Through this collaboration, Off The Hook gains strategic access to one of the most active boating markets in the Caribbean.
Under the agreement, Off The Hook will have preferred access to select pre-owned vessels generated through CFR Yacht Sales’ brokerage and trade-related activity, along with access to CFR’s brokerage facilities and brokerage inventory in Puerto Rico. CFR will also support Off The Hook in sourcing, verifying, and coordinating the acquisition and transport of qualifying pre-owned vessels originating in Puerto Rico, while assisting with wholesale market visibility across the region.
Puerto Rico serves as a key gateway to the broader Caribbean and Latin American recreational boating markets, which continue to experience growth driven by increased tourism, expanding yacht ownership, and rising demand for high-quality pre-owned vessels.
“Puerto Rico is a strategically important market for Off The Hook and a natural entry point for expanding our sourcing capabilities throughout the Caribbean and Latin America,” said Brian John, Chief Executive Officer of Off The Hook Yachts.
“This partnership strengthens our access to premium pre-owned inventory while aligning us with a respected, long-standing operator in the region,” said Jason Ruegg, Founder and Chairman of Off The Hook Yachts. “By working alongside CFR Yacht Sales, we are enhancing our ability to source, evaluate, and efficiently move boats into the global pre-owned market without adding fixed infrastructure.”
The expansion follows strong financial momentum for the Company. For the first nine months of 2025, Off The Hook reported record revenue of
“This relationship reflects our asset-light approach to scaling,” added John. “Strategic partnerships like this allow us to expand geographically, increase inventory velocity, and drive long-term shareholder value.”
About Off The Hook YS Inc.
Founded in 2012, Off The Hook YS Inc., America’s largest buyer and seller of pre-owned boats, is a vertically integrated marine platform transforming how a market of ~1 million used boats and yachts are bought, sold, and financed across the U.S. annually. The Company’s proprietary AI-powered systems and national acquisition model drive unmatched speed, efficiency, and transparency leading to its acquisition of more than
Contact
Investor Relations
ir@offthehookys.com
Forward-Looking Statements
This press release contains “forward-looking statements” that are subject to substantial risks and uncertainties. All statements, other than statements of historical fact, contained in this press release are forward-looking statements. Forward-looking statements contained in this press release may be identified by the use of words such as “anticipate,” “believe,” “contemplate,” “could,” “estimate,” “expect,” “intend,” “seek,” “may,” “might,” “plan,” “potential,” “predict,” “project,” “target,” “aim,” “should,” “will,” “would,” or the negative of these words or other similar expressions, although not all forward-looking statements contain these words. Forward-looking statements are based on Off The Hook YS Inc.’s current expectations and are subject to inherent uncertainties, risks and assumptions that are difficult to predict. Further, certain forward-looking statements are based on assumptions as to future events that may not prove to be accurate. These and other risks and uncertainties are described more fully in the section titled “Risk Factors” in the final prospectus related to the public offering filed with the Securities and Exchange Commission. Forward-looking statements contained in this announcement are made as of this date, and Off The Hook YS Inc. undertakes no duty to update such information except as required under applicable law.
FAQ
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