Pitney Bowes Launches New Delivery, Tracking, and Returns Capabilities at Shoptalk 2024
Pitney Bowes (NYSE:PBI) announces new ecommerce logistics solutions, including gift tracking and expanded regional delivery services reaching 90% of the US population within 1-3 days. The company launches new tracking and returns capabilities at Shoptalk 2024, aiming to enhance the post-purchase journey for clients.
In the competitive landscape of ecommerce logistics, the expansion of regional delivery services by Pitney Bowes is a strategic move to capture market share and improve customer satisfaction. By reaching 90% of the US population within 1-3 days, they are positioning themselves as a formidable competitor to established players like UPS and FedEx, who also offer similar delivery windows. The move could potentially lead to an increase in market penetration, especially among retailers who prioritize quick delivery to enhance customer experience.
The introduction of Gift Tracking and a new returns solution indicates a focus on post-purchase customer experience, which is important for customer retention and brand loyalty. The BOXpoll survey results suggest that there is a market for enhanced tracking services, particularly among younger consumers. This could translate to higher customer engagement and possibly additional revenue streams if the feature attracts new clients or encourages existing ones to increase their usage of Pitney Bowes services.
For e-commerce businesses, the post-purchase experience is often a differentiator and Pitney Bowes' new offerings in this space are noteworthy. Gift Tracking could redefine the gifting experience in the e-commerce sector, potentially setting a new industry standard. The ability for gift-givers to personalize the delivery experience is an innovative approach that could lead to increased customer satisfaction and differentiation in a crowded market. However, the adoption rate and actual usage by customers will be key factors in determining its success.
The Customer Service Returns application could help reduce friction in the returns process, which is a pain point for many online shoppers. By empowering customer service reps with tools to handle returns more efficiently, Pitney Bowes is addressing a critical aspect of e-commerce logistics. If successful, this could lead to a reduction in operational costs associated with returns and improve the overall customer experience, potentially leading to increased loyalty and repeat business.
From a financial perspective, the enhancements to Pitney Bowes' logistics solutions could lead to an improvement in their competitive positioning, which may be reflected in their stock performance (NYSE:PBI). Investors should monitor the adoption rates of the new services and the impact on the company's revenue and margins. The cost of implementing these services versus the potential increase in revenue will be a critical factor in the financial success of these initiatives.
Furthermore, the ability of Pitney Bowes to leverage these services to secure new contracts or upsell existing clients will be important for revenue growth. However, it is essential to remain cautious and look for concrete financial indicators such as quarterly earnings reports and customer acquisition numbers to gauge the real impact of these new services on the company's bottom line.
03/18/2024 - 01:32 PM
The Company’s latest ecommerce logistics solutions include new gift tracking, customer service returns and expanded regional delivery service, which now reaches 90% of the population in the United States within 1-3 days.
STAMFORD, Conn. --(BUSINESS WIRE)--
Pitney Bowes (NYSE:PBI), a global shipping and mailing company that provides technology, logistics, and financial services, today announced the launch of a series of new tracking and returns capabilities and the expansion of its regional delivery services to the Midwest region. These new services and more will be showcased at Shoptalk , the annual retail conference taking place at Mandalay Bay in Las Vegas, Nevada , March 17 -20, 2024.
“Coming off the heels of a very successful peak season with strong volumes and best-ever service performance, we are pleased to bring new solutions to our clients across every stage of the post-purchase journey,” said Gregg Zegras, EVP and President, Global Ecommerce at Pitney Bowes.
Pitney Bowes makes ecommerce logistics easier for clients with both national and regional delivery options.
With the expansion of the regional delivery services to the Mid-West region, brands and retailers will now be able to reach 90% of the population across the United States within 1-3 days. Pitney Bowes launched its regional delivery service model in 2022 in the Northern and Southern California Regions for origins near Los Angeles and San Francisco , and the Northeast Region for origins near New York and Boston . In 2023, it expanded the service to more than 20 major cities across the Southeast and Southwest United States .
As part of its consultative approach, Pitney Bowes offers retailers and brands a comprehensive analysis of shipping volumes to help determine which parcels best fit a regional service model while continuing to maximize national volume tier discounts.
Pitney Bowes makes ecommerce logistics easier for clients by bringing joy back to the online gifting experience.
Introducing Gift Tracking through Consumer Connect , a new to retail post-purchase experience that enhances online gift giving. The first of its kind for multi-carrier parcel tracking, Gift Tracking enables gift purchasers the ability to fully personalize the online gifting experience. With just a few taps, gift-givers can create an interactive tracking page with an uploaded video or picture message that is slowly revealed as the gift makes its way to the recipient. The virtual greeting card is fully revealed once the gift is delivered.
A BOXpoll survey of 2200 US consumers surveyed in November 2023 found 43% of GenZers and 32% of Millennials would consider paying for a personalized tracking page that they can send to a gift recipient, with up-to-date shipment status and a customized messaging or design.
Gift Tracking is available to any Pitney Bowes delivery client at no additional cost through a simple link added to the brand’s existing tracking page and shipping confirmation email. Alternately, brands can use the proprietary Consumer Connect branded tracking tool available to any Pitney Bowes delivery client.
Pitney Bowes makes ecommerce logistics easier for clients with a new returns solution that gives customer service reps (CSRs) reps the ability to seamlessly manage customer returns.
The new Customer Service Returns application gives CSRs the ability to initiate and validate returns and easily generate a shipping label or QR code for use at any Pitney Bowes partner drop off location or network of 30,000 postal locations. This new solution, available at no cost to Pitney Bowes returns service clients, allows brands to provide the right return experience for consumers that prefer calling customer service for support. Among other benefits, customer service representatives can override return policies for higher value customers, capture returns reason codes and other useful data, generate multicarrier labels, and help mitigate returns fraud.
What shape will the BOX take this year?
For the past several years, Pitney Bowes has been known and recognized for the massive, two-story exhibit space in the shape of giant shipping boxes at Shoptalk and just like consumers’ shopping habits, the BOX transforms each year.
Shoptalk attendees are invited to come by the Pitney Bowes lounge space (booth #1870) for details about this year’s big reveal and to learn about all the Pitney Bowes products and services. Plus, meet with industry experts to learn about its purpose-built, designed services, backed by data and secret-shopper market insights.
About Pitney Bowes
Pitney Bowes (NYSE:PBI) is a global shipping and mailing company that provides technology, logistics, and financial services to more than 90 percent of the Fortune 500. Small business, retail, enterprise, and government clients around the world rely on Pitney Bowes to reduce the complexity of sending mail and parcels. For the latest news, corporate announcements and financial results visit https://www.pitneybowes.com/us/newsroom.html . For additional information visit Pitney Bowes at www.pitneybowes.com .
View source version on businesswire.com: https://www.businesswire.com/news/home/20240318882473/en/
Marifer Rodriguez
marifer.rodriguez@pb.com
Source: Pitney Bowes Inc.
What new ecommerce logistics solutions did Pitney Bowes announce?
Pitney Bowes announced new gift tracking, customer service returns, and expanded regional delivery services.
What percentage of the US population can be reached within 1-3 days with Pitney Bowes' regional delivery services?
Pitney Bowes' regional delivery services can reach 90% of the US population within 1-3 days.
Where will the new services be showcased?
The new services will be showcased at Shoptalk, the annual retail conference in Las Vegas, Nevada.
What is the unique feature of Pitney Bowes' Gift Tracking through Consumer Connect?
Gift Tracking allows gift purchasers to create an interactive tracking page with personalized messages that are slowly revealed to the recipient.
How can brands provide the right return experience for consumers with Pitney Bowes' new returns solution?
Brands can use the Customer Service Returns application to manage customer returns seamlessly and generate shipping labels or QR codes.
