Quad Announces Promotion of Dave Honan to President
Rhea-AI Summary
Quad (NYSE: QUAD) announced on February 17, 2026 that Dave Honan is promoted to President while retaining his role as Chief Operating Officer, reporting to Chairman and CEO Joel Quadracci. Honan will lead day-to-day operations across Quad's business units and support strategic growth priorities.
Honan has been with Quad since 2009, served as COO since 2022, and brings 17 years of company experience across finance and operations to the expanded role.
Positive
- Dave Honan promoted to President and retains COO responsibilities
- Honan has 17 years tenure with Quad (joined 2009)
- Honan served as COO since 2022, ensuring operational continuity
- Joel Quadracci remains Chairman and CEO, preserving strategic leadership
Negative
- No financial guidance or quantifiable near-term impact provided
- Announcement lacks a disclosed succession plan or term timeline
Market Reaction
Following this news, QUAD has declined 7.58%, reflecting a notable negative market reaction. Our momentum scanner has triggered 4 alerts so far, indicating moderate trading interest and price volatility. The stock is currently trading at $6.10. This price movement has removed approximately $28M from the company's valuation.
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Joel Quadracci Continues as Chairman and CEO
Joel Quadracci, who has served as President and CEO since 2006 and Chairman, President and CEO since 2010, will continue as Quad's Chairman and CEO, remaining focused on long-term strategy, innovation, and stakeholder relationships.
As President and COO, Honan will oversee day-to-day operational leadership across Quad's business units, working closely with Quadracci and the executive team to advance the company's strategic vision and growth priorities. He continues to report directly to Quadracci.
"This evolution of our leadership structure supports Quad's ongoing development as a company committed to solving marketing complexity at scale," Quadracci said. "During his 17 years with the Company, Dave has consistently demonstrated exceptional leadership in his various roles. Most recently, as COO, he has done an excellent job overseeing operational leadership of our manufacturing platform. I look forward to our continued partnership in his expanded role as he focuses on disciplined execution of our growth initiatives."
"I'm honored by this opportunity and the confidence Joel and the Board of Directors have placed in me," Honan said. "Quad has an incredible legacy and exciting future. Our team's dedication to helping clients navigate the evolving marketing landscape is unmatched, and I'm excited to lead our day-to-day operations as we work to accelerate our momentum. I look forward to partnering with Joel to drive growth, empower our talented teams, and deliver exceptional value for our clients and shareholders."
Honan joined Quad in 2009 and has held a variety of executive leadership roles, including Chief Accounting Officer, Chief Financial Officer, and, most recently, Chief Operating Officer. He is credited with helping build Quad's sophisticated, public-company finance and accounting functions and capital structure. He also led operating strategies that improved manufacturing efficiency, drove margin expansion, and supported innovation and new product development as Quad expanded its marketing services offerings—key contributions to the company's transformation into a marketing experience company.
About Quad
Quad (NYSE: QUAD) is a marketing experience, or MX, company that helps brands make direct consumer connections, from household to in-store to online. The company does this through its MX Solutions Suite, a comprehensive range of marketing and print services that seamlessly integrate creative, production and media solutions across online and offline channels. Supported by state-of-the-art technology and data-driven intelligence, Quad simplifies the complexities of marketing by removing friction wherever it occurs along the marketing journey. The company tailors its uniquely flexible, scalable and connected solutions to each client's objectives, driving cost efficiencies, improving speed-to-market, strengthening marketing effectiveness and delivering value on client investments.
Quad employs approximately 10,000 people in 10 countries and serves approximately 2,100 clients including industry leading blue-chip companies that serve both businesses and consumers in multiple industry verticals, with a particular focus on commerce, including retail, consumer packaged goods, and direct-to-consumer; financial services; and health. Quad is ranked among the largest agency companies in the
For more information about Quad, including its commitment to operating responsibly, intentional innovation and values-driven culture, visit quad.com.
Forward-Looking Statements
This press release contains certain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements regarding, among other things, our current expectations about the Company's future results, financial condition, sales, earnings, free cash flow, capital expenditures, leverage, margins, objectives, goals, strategies, beliefs, intentions, plans, estimates, prospects, projections and outlook of the Company and can generally be identified by the use of words or phrases such as "may," "will," "expect," "intend," "estimate," "anticipate," "plan," "foresee," "project," "believe," "continue" or the negatives of these terms, variations on them and other similar expressions. These forward-looking statements involve known and unknown risks, uncertainties, and other factors which may cause actual results to be materially different from those expressed in or implied by such forward-looking statements. Forward-looking statements are based largely on the Company's expectations and judgments and are subject to a number of risks and uncertainties, many of which are unforeseeable and beyond our control.
The factors that could cause actual results to materially differ include, among others: the impact of increased business complexity as a result of the Company's transformation to a marketing experience company, including adapting marketing offerings and business processes as required by new markets; the impact of decreasing demand for printing services and significant overcapacity in a highly competitive environment creating downward pricing pressures and potential under-utilization of assets; the impact of changes in postal rates, service levels or regulations; the impact of rapid changes in technology, including artificial intelligence, and the risk the Company is unable to adapt its marketing offerings to compete in this technology-driven environment; the impact of increases in its operating costs, including the cost and availability of raw materials (such as paper, ink components and other materials), inventory, parts for equipment, labor, fuel and other energy costs and freight rates, and the risk the Company is unable to pass along such increases to clients; the impact macroeconomic conditions, including elevated interest rates, postal rate increases, tariffs, trade restrictions, cost pressures and the price and availability of paper, have had, and may continue to have, on the Company's business, financial condition, cash flows and results of operations (including future uncertain impacts); the risk the Company is unable to reduce costs and improve operating efficiency rapidly enough to meet market conditions; the impact of a data-breach of sensitive information, ransomware attack or other cyber incident on the Company; the fragility and decline in overall distribution channels; the failure to attract and retain qualified talent across the enterprise; the impact of digital media and similar technological changes, including digital substitution by consumers; the failure of clients to perform under contracts or to renew contracts with clients on favorable terms or at all; the failure to successfully identify, manage, complete and integrate acquisitions, investment opportunities or other significant transactions, as well as the successful identification and execution of strategic divestitures; the impact negative publicity could have on our business and brand reputation; the impact of risks associated with the operations outside of
Except to the extent required by the federal securities laws, the Company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
Investor Relations Contact
Julie Fraundorf
Executive Director, Corporate Development & Investor Relations
IR@quad.com
Media Contact
Claire Ho
Director, Corporate Communications
414-566-2955
cho@quad.com
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SOURCE Quad