Holiday Season Is the Best Time For Homebuyers to Score a Deal in These 7 U.S. Metros
Rocket (RKT) brokerage Redfin released an analysis identifying late-year homebuying discount windows in seven U.S. metropolitan areas.
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Rocket (RKT) brokerage Redfin released an analysis identifying late-year homebuying discount windows in seven U.S. metropolitan areas.
The Redfin and Home Economics analysis identifies early November as the typical discount peak in Milwaukee, Riverside and Tampa, and mid-December in Detroit, Fort Lauderdale, Miami and West Palm Beach. Discounts measure reductions from original asking prices through price cuts or negotiations. Nationally, discounts tend to peak in early fall. The analysis reports 63% more sellers than buyers nationwide, the largest imbalance in Redfin records dating to 2013. Redfin cautions that late-year buyers may have fewer homes to choose from, despite less competition and more room to negotiate.
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The analysis says Miami had more than twice as many sellers as buyers, while Tampa, West Palm Beach, Fort Lauderdale, Riverside and Detroit were buyer’s markets, adding local context to the seasonal discount windows.
Key Figures
- Best-deal window
- Early November
- Milwaukee, Riverside and Tampa
- Best-deal window
- Mid-December
- Detroit, Fort Lauderdale, Miami and West Palm Beach
- Seller surplus
- 63% more sellers than buyers
- U.S. housing market; the biggest imbalance in Redfin records dating back to 2013
AI-generated analysis. How Rhea-AI works. Not financial advice.
- Early November is typically the best time of the year for house hunters to score a bargain in
Milwaukee ,Riverside andTampa , according to a Redfin and Home Economics analysis - In
Detroit and three moreFlorida metros, mid-December is the dealmaking sweet spot for buyers
In
This is according to a Home Economics and Redfin analysis of housing market data, which identifies the time of year when discounts off a home's original asking price—through price drops and/or negotiations between buyer and seller—typically approach their seasonal peak.
Nationwide, discounts tend to peak in early fall before plateauing or shrinking as winter approaches. But housing is local, and in these seven metros, peak discounts typically arrive later. Homebuying slows as the holidays approach, leaving sellers with fewer potential buyers—giving the buyers who remain more room to negotiate. And some late-year listings have been sitting for months, making sellers more motivated to strike a deal before the end of the year.
"There's a tradeoff to shopping for a home late in the year: Buyers may have fewer fresh listings to choose from, but they also face less competition, and many sellers are ready to make a deal," said Redfin Senior Economist Asad Khan. "A seller who has been waiting months for an offer may be more willing to negotiate on price or other costs than they were in the spring. Buyers shouldn't purchase a home just because the calendar says it's a good time for deals, but those who find the right home may have room to negotiate."
Florida Buyers Have More Bargaining Power Before the Snowbirds Arrive
In
"Local buyers have a good shot at getting a deal in November, mainly because it's just before the snowbirds arrive," said Todd Edwards, a Redfin Premier agent in
Hurricane season, which runs through early fall, also keeps some house hunters away and leaves lingering listings ripe for discounts once it passes. Additionally,
Winter Slowdown Brings Bargains to
The story is a bit different in
That delays the usual seasonal slowdown until November in
Seasonal Advantage May Be Bigger Than Usual This Winter
The November and December discount windows in
But the seasonal advantage could be particularly useful to buyers this year. The
Homebuyers Should Consider Other Factors, Too
The best time to buy a home is more complex than the week when buyers are most likely to score a discount.
There's typically a tradeoff between selection and savings. New listings generally peak months before the best deals arrive. For instance,
That means buyers who wait until November or December may have fewer homes to choose from. But those who prioritize price—and are flexible about their timing—may find sellers more receptive to negotiations.
To view the full report, including interactive charts and methodology, please visit: https://www.redfin.com/news/best-time-to-get-deal-november-december
About Redfin
Redfin is a technology-driven real estate company with the country's most-visited real estate brokerage website. As part of Rocket Companies (NYSE: RKT), Redfin is creating an integrated homeownership platform from search to close to make the dream of homeownership more affordable and accessible for everyone. Redfin's clients can see homes first with on-demand tours, easily apply for a home loan with Rocket Mortgage, and save thousands in fees while working with a top local agent.
You can find more information about Redfin and get the latest housing market data and research at https://www.redfin.com/news. For more information about Rocket Companies, visit https://www.rocketcompanies.com.
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SOURCE Redfin