High Roller Strengthens Leadership Team, Appointing Carlo Scappaticci as Chief Marketing Officer and Frances Cong as Director of Marketing

Rhea-AI Summary

High Roller (NYSE: ROLR) announced two senior marketing appointments effective December 4, 2025: Carlo Scappaticci promoted to Chief Marketing Officer and Frances Cong hired as Director of Marketing.

Scappaticci will lead marketing strategy, brand development, customer engagement, and growth as High Roller expands into new regulated markets; his background includes roles at WynnBet, Pala Interactive (supporting its 2022 acquisition by Boyd Gaming), Askott Entertainment, and DafaBet. Cong joins from Boyd Interactive as CRM and Marketing Director.

Positive

• Carlo Scappaticci promoted to CMO effective December 4, 2025
• Frances Cong hired as Director of Marketing to strengthen CRM and marketing

Negative

• None.

Key Figures

Industry experience 20-plus-year iGaming career Experience of newly promoted CMO Carlo Scappaticci

Market Reality Check

$1.81 Last Close

Volume Volume 16,349 is at 0.35x the 20-day average of 47,036, indicating subdued trading ahead of the announcement. low

Technical Shares trade below the 200-day MA of 2.78 with a pre-news price of 1.77, reflecting prior weakness.

Peers on Argus 1 Up

Sector peers showed mixed moves: LTRY up 7.87%, CDROW up 3.94%, while INSE fell 2.03%. With ROLR down 0.56% pre-news and limited peer momentum flagged, trading appears more stock-specific than driven by a broad gambling-sector trend.

Historical Context

Date	Event	Sentiment	Move	Catalyst
Dec 04	Leadership appointments	Positive	-6.8%	Announced new CMO and Director of Marketing to drive growth initiatives.
Nov 19	Conference participation	Positive	-1.4%	Management participation in Benchmark conference to discuss growth and 2026 outlook.
Nov 12	COO appointment	Positive	-0.4%	Appointed new COO with extensive gaming operations and regulatory experience.
Nov 11	Q3 2025 earnings	Positive	-2.3%	First quarterly profit as public company with positive adjusted EBITDA and EPS.
Oct 29	Investor conference	Positive	+3.0%	Spartan Capital presentation highlighting milestones and upcoming developments.

Pattern Detected

Recent history shows a pattern where generally positive or neutral company updates, including earnings and leadership changes, were followed by negative 24-hour price reactions in 4 of the last 5 events.

Recent Company History

Over the last few months, High Roller reported Q3 2025 results with its first quarterly profit as a public company and detailed improving operating metrics, yet the stock declined after that release. Management has been active at investor conferences in late 2025 and has refreshed leadership, appointing a new COO and now adding senior marketing leaders. Despite these strategic and governance developments, prior news events have often coincided with short-term price weakness, providing context for how the market has reacted to updates.

Regulatory & Risk Context

Active S-3 Shelf Registration 2025-11-12

$150,000,000 registered capacity

The active Form S-3 shelf filed on Nov 12, 2025 permits High Roller to offer up to $150,000,000 of various securities over time for general corporate purposes, including working capital, giving the company flexibility to raise capital in multiple structures and tranches.

Market Pulse Summary

The stock moved -6.8% in the session following this news. A negative reaction despite the addition of experienced marketing leaders would fit a recent pattern where generally constructive news, including Q3 2025 results and prior management changes, preceded short-term price declines. The presence of an unused $150,000,000 Form S-3 shelf adds another consideration, as the possibility of future capital raises could influence sentiment even when operational or leadership announcements appear strategically positive.

Key Terms

crm technical

"Prior to joining High Roller, Cong served as CRM and Marketing Director"

Customer relationship management (CRM) is the set of tools, practices and software companies use to track and manage interactions with customers and potential customers, like an organized digital address book combined with a sales coach. It matters to investors because effective CRM systems can boost sales, improve customer retention and lower marketing costs, which directly affects revenue growth and profit margins — key drivers of a company’s value.

igaming technical

"Across his 20-plus-year iGaming career, he has scaled global teams"

iGaming involves playing betting or casino-style games over the internet, allowing people to wager money on digital platforms. It matters to investors because it represents a rapidly growing segment of the entertainment industry, driven by technological advances and changing consumer habits, which can lead to new revenue opportunities and market expansion.

data-driven marketing technical

"data-driven marketing programs brings our leadership team from strength to strength"

Data-driven marketing is the practice of using customer information—such as purchase history, online behavior, and responses to past campaigns—to decide who to reach, what message to send, and when to send it. For investors, it signals how efficiently a company can attract and retain customers and convert marketing spending into measurable sales, much like a chef tasting and adjusting a recipe to improve the final dish and reduce wasted ingredients.

data-driven personalization technical

"With strong creative, smart segmentation, and data-driven personalization, I am confident"

Data-driven personalization is the practice of using information collected about individuals’ behaviors, preferences, or needs to tailor products, services, or experiences specifically for them. For investors, it matters because it helps companies better understand and meet customer demands, leading to more relevant offerings and improved engagement. Think of it as a store that remembers your favorite items and suggests things you’re likely to want, making your experience more relevant and satisfying.

AI-generated analysis. Not financial advice.

Las Vegas, Nevada, Dec. 04, 2025 (GLOBE NEWSWIRE) -- High Roller Technologies (“High Roller” and the “Company”) (NYSE: ROLR), operator of the award-winning, premium online casino brands High Roller, Fruta, and Kassuuu, today announced the promotion of Carlo Scappaticci to Chief Marketing Officer and hiring of Frances Cong as Director of Marketing, effective immediately.

“We’re thrilled to promote Carlo to our corporate leadership team in this highly impactful role,” commented Seth Young, Chief Executive Officer at High Roller. “Carlo brings a deep understanding of consumer behavior and offers a bold vision to strengthen our brand, accelerate growth, and elevate the customer experience across all markets. His proven track record of success in driving innovative, data-driven marketing programs brings our leadership team from strength to strength.”

High Roller has appointed Scappaticci to lead its marketing strategy, brand development, customer engagement, and growth initiatives as the company expands into new regulated markets.

“My focus is to deliver a user experience that is accessible, elegant, and premium,” commented Scappaticci. “With strong creative, smart segmentation, and data-driven personalization, I am confident we will continue to execute as we focus on growing market share across all our operating segments.”

Prior to joining High Roller as Managing Director, Canada, in Q2 2025, Scappaticci served as Vice President of Marketing at WynnBet, and as Vice President of Marketing at Pala Interactive, supporting its acquisition by Boyd Gaming in 2022. Scappaticci also served as CMO at Askott Entertainment, and as Marketing Director at DafaBet. Across his 20-plus-year iGaming career, he has scaled global teams, built growth frameworks, and developed partnership programs that improved customer experience.

High Roller has further strengthened its organization by appointing Frances Cong as Director of Marketing. Prior to joining High Roller, Cong served as CRM and Marketing Director at Boyd Interactive.

About High Roller Technologies, Inc.

High Roller Technologies, Inc. is a leading global online gaming operator known for its innovative casino brands, High Roller, Fruta, and Kassuuu, listed under the ticker ROLR on the NYSE. The Company delivers a cutting-edge real-money online casino platform that is intuitive and user-friendly. With a diverse portfolio of over 6,000 premium games from more than 90 leading game providers, High Roller Technologies serves a global customer base, offering an immersive and engaging gaming experience in the rapidly expanding multi-billion iGaming industry. The online casino features enhanced search engine optimization, machine learning, seamless direct API integrations, faster load times, and superior scalability.

As an award-winning operator, High Roller Technologies continues to redefine the future of online gaming through innovation, performance, and a commitment to excellence. For more information, please visit the High Roller Technologies, Inc. investor relations website, X, Facebook, and LinkedIn pages.

Forward Looking Statements

Certain statements in this press release constitute "forward-looking statements" within the meaning of the federal securities laws. Words such as "may," "might," "will," "should," "believe," "expect," "anticipate," "estimate," "continue," "predict," "forecast," "project," "plan," "intend" or similar expressions, or statements regarding intent, belief, or current expectations, are forward-looking statements. Forward-looking statements are neither historical facts nor assurances of future performance. Instead, they are based only on our current beliefs, expectations and assumptions regarding the future of our business, future plans and strategies, projections, anticipated events and trends, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict and many of which are outside of our control. Our actual results and financial condition may differ materially from those indicated in the forward-looking statements. Therefore, you should not rely on any of these forward-looking statements. Important factors that could cause our actual results and financial condition to differ materially from those indicated in the forward-looking statements include such factors as discussed throughout Part I, Item 1A. Risk Factors and Part II, Item 7. Management's Discussion and Analysis of Financial Condition and Results of Operations of our Annual Report on Form 10-K for the year ended December 31, 2024 and throughout Part I, Item 2. Management's Discussion and Analysis of Financial Condition and Results of Operations and in Part II, Item 1A. Risk Factors of our Quarterly Report on Form 10-Q for the quarter ended September 30, 2025. Any forward-looking statement made by us in this press release is based only on information currently available to us and speaks only as of the date on which it is made. We undertake no obligation to publicly update any forward-looking statement, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise.

Contact
ir@highroller.com
800-460-1039

FAQ

Who is the new Chief Marketing Officer at High Roller (ROLR) and when did the appointment take effect?

Carlo Scappaticci was promoted to Chief Marketing Officer, effective December 4, 2025.

What role did Carlo Scappaticci hold before joining High Roller (ROLR)?

Before High Roller, Scappaticci served as Managing Director, Canada (Q2 2025) and previously held marketing VP roles at WynnBet and Pala Interactive.

Who is Frances Cong and what position did she join High Roller (ROLR) to fill?

Frances Cong joined as Director of Marketing, having served as CRM and Marketing Director at Boyd Interactive.

What responsibilities will the new CMO have at High Roller (ROLR)?

The CMO will lead marketing strategy, brand development, customer engagement, and growth initiatives across regulated markets.

How might High Roller's (ROLR) marketing leadership changes affect its expansion plans?

Management says the appointments aim to strengthen brand and accelerate growth as the company expands into new regulated markets.