REVOLVE GROUP ANNOUNCES EXCLUSIVE HOLIDAY SHOP AT THE GROVE IN LOS ANGELES
Rhea-AI Summary
Revolve Group (RVLV) announces the opening of its exclusive REVOLVE Holiday Shop at The Grove in Los Angeles, operating from November 14th through January 4th. The temporary retail space will feature holiday apparel, accessories, and gifts, including a FWRD Shop-in-Shop with luxury designer brands and vintage pieces. The location will host rotating activations from in-house brands like HELSA and L'Academie, along with exclusive brand partners such as Alexander Wang. The shop will include experiential elements like meet-and-greets and workshops, plus a dedicated Happy Returns bar for convenient in-person returns.
Positive
- Strategic expansion of physical retail presence in high-traffic location during peak shopping season
- Integration of multiple revenue streams (REVOLVE, FWRD, Happy Returns) in single location
- Enhanced customer engagement through experiential retail elements
Negative
- Temporary nature of the shop limits long-term revenue potential
- Additional operating expenses associated with physical retail presence
News Market Reaction
On the day this news was published, RVLV declined 1.86%, reflecting a mild negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Introducing the REVOLVE Holiday Shop: The Ultimate Destination for Curated Fashion and Gifts
REVOLVE's limited-time holiday shop will invite customers into a cozy, winter-themed space, highlighting a focused selection of holiday apparel, accessories, and gifts for the ultimate seasonal shopping experience. FWRD will have an exclusive Shop-in-Shop featuring a refined collection of luxury designer brands and rare vintage pieces from FWRD Renew, offering a seamless blend of contemporary style and high-end fashion.
To keep customers engaged throughout the season, the REVOLVE Holiday Shop will feature rotating activations and shop-in-shops from in-house brands including HELSA and L'Academie and exclusive brand partners including Alexander Wang, creating a dynamic and evolving retail experience. The shop will also incorporate experiential elements, such as meet-and-greets with talent, curated edits, and workshops, further enhancing consumer engagement and brand loyalty.
Happy Returns will have a dedicated returns bar that will offer customers a seamless in-person return experience. Customers will have the ability to return orders from REVOLVE, FWRD, and other select Happy Returns brand partners.
REVOLVE is recognized for its impactful in-person experiences that help the brand build strong connections with its audience beyond online shopping. By choosing The Grove, a renowned LA landmark and the go-to holiday destination in the city, REVOLVE will deliver its immersive brand experience in a location that attracts a broad mix of shoppers, from locals to tourists. This holiday shop will showcase REVOLVE and FWRD's product assortment across apparel, beauty, and home, creating memorable in-person experiences while reinforcing REVOLVE's presence in this key market. It's an opportunity to merge the energy of REVOLVE's signature events with the festive holiday spirit, ultimately driving both brand loyalty and sales. Located in the heart of The Grove, the REVOLVE Holiday Shop is poised to be this season's must-visit spot.
"We are excited to open the REVOLVE Holiday Shop at The Grove, marking a significant step forward in expanding the physical presence of both REVOLVE and FWRD. After proven success with pop-ups and our recent venture into brick-and-mortar, we wanted to introduce a new customer touchpoint during the holiday season and what better way to do that than in our hometown and at The Grove - the most highly trafficked destination for holiday shopping in
Featured brands include:
REVOLVE
Helsa
L'Academie
Majorelle
Grlfrnd
Guizio
Lioness
Ser.o.ya
Cult Gaia
FWRD:
Christopher Esber
Eterne
Magda Butrum
The Attico
Wardrobe NYC
FWRD Renew
Location: The Grove, 189 The Grove Drive,
Dates: November 14, 2024 – January 4, 2025
Hours:
Monday – Thursday: 10am-9pm
Friday – Saturday: 10am-10pm
Sunday: 11am-8pm
Special Hours:
November 28 - Thanksgiving: Closed
November 29 - Black Friday: 9AM to 10PM
December 9-23: 10AM to 10PM
December 24: 10AM to 6PM
December 25 - Christmas: Closed
December 31: 10AM to 6PM
For more information, please visit www.revolve.com.
Media Contacts:
REVOLVE@walkerdrawas.com
About Revolve Group, Inc.
Revolve Group, Inc. (RVLV) is the next-generation fashion retailer for Millennial and Generation Z consumers. As a trusted premium lifestyle brand and a go-to online source for discovery and inspiration, we deliver an engaging customer experience from a vast, yet curated, offering of apparel, footwear, accessories, and beauty styles. Our dynamic platform connects a deeply engaged community of millions of consumers, thousands of global fashion influencers, and more than 1,000 emerging, established, and owned brands.
We were founded in 2003 by our co-CEOs, Michael Mente and Mike Karanikolas. We sell merchandise through two complementary segments, REVOLVE and FWRD, that leverage one platform. Through REVOLVE, we offer an assortment of premium apparel, footwear, accessories, and beauty products from emerging, established and owned brands. Through FWRD, we offer a highly curated assortment of iconic and emerging luxury brands. For more information, visit www.revolve.com.
About The Grove
Developed by Caruso in 2002, The Grove is one of the country's most acclaimed shopping, dining and lifestyle destinations, offering the best mix of retail, restaurants and entertainment in
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SOURCE Revolve Group, Inc.
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