Insider entity trims Revolve Group (RVLV) stake under 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Revolve Group, Inc. insider activity: Co-CEO, director and 10% owner Michael Karanikolas reported pre-planned share sales conducted through entity MMMK Development, Inc. From January 26–28, 2026, MMMK converted Class B common stock into Class A and sold the resulting Class A shares.
On January 26, MMMK converted and sold 32,709 Class A shares at a weighted-average price of $29.76, in multiple trades between $29.39 and $30.12. On January 27, it converted and sold 56,419 Class A shares at a weighted-average price of $29.09, with trades between $28.76 and $29.62. On January 28, MMMK converted 49,882 Class B shares into Class A and sold them in multiple transactions between $28.35 and $29.37, including 49,680 shares at $28.57 and 202 shares at $29.36.
The Class B shares are convertible into an equal number of Class A shares at any time and have no expiration date. Following these trades, MMMK continued to beneficially own tens of millions of Class B shares, and Karanikolas also held 123,000 Class A shares directly. All sales were executed under a Rule 10b5-1 trading plan adopted on May 29, 2025.
Positive
- None.
Negative
- None.
Insider Trade Summary
Net Seller: 139,010 shares ($4,039,937)
Net Sell
11 txns
Insider
Karanikolas Michael
Role
CO-CHIEF EXECUTIVE OFFICER
Sold
139,010 shs ($4.04M)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Conversion | Class B Common Stock | 49,882 | $0.00 | -- |
| Conversion | Class A Common Stock | 49,882 | $0.00 | -- |
| Sale | Class A Common Stock | 49,680 | $28.57 | $1.42M |
| Sale | Class A Common Stock | 202 | $29.36 | $6K |
| Conversion | Class B Common Stock | 56,419 | $0.00 | -- |
| Conversion | Class A Common Stock | 56,419 | $0.00 | -- |
| Sale | Class A Common Stock | 56,419 | $29.09 | $1.64M |
| Conversion | Class B Common Stock | 32,709 | $0.00 | -- |
| Conversion | Class A Common Stock | 32,709 | $0.00 | -- |
| Sale | Class A Common Stock | 32,709 | $29.76 | $973K |
| holding | Class A Common Stock | -- | -- | -- |
Holdings After Transaction:
Class B Common Stock — 30,141,412 shares (Indirect, By MMMK Development, Inc.);
Class A Common Stock — 49,882 shares (Indirect, By MMMK Development, Inc.);
Class A Common Stock — 123,000 shares (Direct)
Footnotes (1)
- Shares of Class B common stock are convertible into an equal number of shares of Class A common stock at any time, at the election of the holder, and have no expiration date. On the dates indicated above, the reporting person sold the number of shares of Class B common stock indicated above, resulting in the automatic conversion of such shares into an equal number of shares of Class A common stock. The reporting person is a stockholder of MMMK Development, Inc. and has shared voting and dispositive power over the shares held by MMMK Development, Inc. The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 29, 2025. The "Amount" and "Price" reported in this Column 4 reflect the aggregate number and weighted-average price, respectively, of shares sold. These shares were sold in multiple transactions at prices ranging from $29.39 to $30.12, inclusive. The reporting person undertakes to provide to Revolve Group, Inc., any security holder of Revolve Group, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth herein. The "Amount" and "Price" reported in this Column 4 reflect the aggregate number and weighted-average price, respectively, of shares sold. These shares were sold in multiple transactions at prices ranging from $28.76 to $29.62, inclusive. The reporting person undertakes to provide to Revolve Group, Inc., any security holder of Revolve Group, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth herein. The "Amount" and "Price" reported in this Column 4 reflect the aggregate number and weighted-average price, respectively, of shares sold. These shares were sold in multiple transactions at prices ranging from $28.35 to $29.33, inclusive. The reporting person undertakes to provide to Revolve Group, Inc., any security holder of Revolve Group, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth herein. The "Amount" and "Price" reported in this Column 4 reflect the aggregate number and weighted-average price, respectively, of shares sold. These shares were sold in multiple transactions at prices ranging from $29.35 to $29.37, inclusive. The reporting person undertakes to provide to Revolve Group, Inc., any security holder of Revolve Group, Inc. or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth herein.
FAQ
What insider transactions did Revolve Group (RVLV) report for Michael Karanikolas?
The filing reports that shares were sold through MMMK Development, Inc. From January 26–28, 2026, MMMK converted Class B into Class A shares and sold those Class A shares in several market transactions at disclosed weighted-average prices.
What is the relationship between Michael Karanikolas and MMMK Development, Inc. in the RVLV Form 4?
Michael Karanikolas is a stockholder of MMMK Development, Inc. and has shared voting and dispositive power over the shares it holds. The reported Revolve Group share transactions were carried out by MMMK, with Karanikolas reporting them as an indirect beneficial owner.
Was the Revolve Group (RVLV) insider selling done under a trading plan?
Yes. The Form 4 explains that the sales were effected under a Rule 10b5-1 trading plan. That pre-arranged plan was adopted by the reporting person on May 29, 2025, and governed the timing and amount of the January 2026 share sales.
What Revolve Group (RVLV) holdings did Michael Karanikolas report after these transactions?
After the reported transactions, MMMK Development, Inc. beneficially owned over 30 million shares of Class B common stock. Separately, the Form 4 shows that Michael Karanikolas directly held 123,000 shares of Revolve Group Class A common stock as of the latest reported line.