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To Celebrate 30 Years, Dogfish Head Turns Back Time with New Cherry Pale Ale, An Off-Centered Reconstruction of Founder’s First-Ever Homebrewed Beer

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Dogfish Head Craft Brewery (NYSE:SAM) is celebrating its 30th anniversary by releasing Cherry Pale Ale, a reconstruction of founder Sam Calagione's first-ever homebrewed beer from 1993. The limited-edition beer will be available in a special 30th birthday box priced at $30 through givethembeer.com starting July 18, 2025.

The commemorative beer features Delaware wheat and Maine barley, paying homage to the company's bistate roots. Each can includes a unique 'carpet coaster' design, inspired by a brewing mishap from the original batch. Delaware residents can purchase 6-packs directly from the Milton brewery for $16, limited to one per person.

From its humble beginnings as Delaware's first brewpub in 1995, Dogfish Head has grown into one of America's largest craft breweries, expanding into spirits, hotels, and restaurants while maintaining its commitment to "off-centered goodness for off-centered people."

["Creative marketing strategy leveraging company's 30-year heritage", "Product expansion maintaining premium pricing ($30 for special edition box)", "Strong regional presence with diversified business model including brewery, distillery, restaurants and hotel"]

Dogfish Head Craft Brewery (NYSE:SAM) celebra il suo 30º anniversario con il lancio della Cherry Pale Ale, una ricostruzione della prima birra fatta in casa dal fondatore Sam Calagione nel 1993. Questa birra in edizione limitata sarà disponibile in una confezione speciale per il 30º compleanno al prezzo di 30$ sul sito givethembeer.com a partire dal 18 luglio 2025.

La birra commemorativa è realizzata con grano del Delaware e orzo del Maine, in omaggio alle radici dell'azienda tra i due stati. Ogni lattina presenta un design unico chiamato 'carpet coaster', ispirato a un errore di produzione del lotto originale. I residenti del Delaware potranno acquistare confezioni da 6 direttamente dal birrificio di Milton a 16$, con un limite di una confezione per persona.

Dai suoi umili inizi come primo brewpub del Delaware nel 1995, Dogfish Head è cresciuta fino a diventare una delle più grandi birrerie artigianali americane, espandendosi in distilleria, hotel e ristoranti, mantenendo sempre il suo impegno verso la "bontà fuori dagli schemi per persone fuori dagli schemi."

Dogfish Head Craft Brewery (NYSE:SAM) celebra su 30º aniversario lanzando la Cherry Pale Ale, una recreación de la primera cerveza casera elaborada por el fundador Sam Calagione en 1993. Esta cerveza de edición limitada estará disponible en una caja especial de cumpleaños por 30$ a través de givethembeer.com a partir del 18 de julio de 2025.

La cerveza conmemorativa contiene trigo de Delaware y cebada de Maine, rindiendo homenaje a las raíces bicorporativas de la empresa. Cada lata incluye un diseño único llamado 'carpet coaster', inspirado en un error de elaboración del lote original. Los residentes de Delaware podrán comprar paquetes de 6 directamente en la cervecería de Milton por 16$, con un límite de uno por persona.

Desde sus humildes comienzos como el primer brewpub de Delaware en 1995, Dogfish Head ha crecido hasta convertirse en una de las cervecerías artesanales más grandes de Estados Unidos, expandiéndose a licores, hoteles y restaurantes, manteniendo su compromiso con la "bondad poco convencional para personas poco convencionales."

Dogfish Head Craft Brewery (NYSE:SAM)는 창립자 샘 칼라지오네가 1993년에 처음 집에서 양조한 맥주를 재현한 체리 페일 에일을 출시하며 30주년을 기념합니다. 이 한정판 맥주는 2025년 7월 18일부터 givethembeer.com에서 30달러짜리 특별 30주년 박스 세트로 판매됩니다.

기념 맥주는 델라웨어산 밀과 메인산 보리를 사용하여 회사의 양주 두 주(州) 출신 배경을 기립니다. 각 캔에는 원래 배치에서 발생한 양조 사고에서 영감을 받은 독특한 '카펫 코스터' 디자인이 포함되어 있습니다. 델라웨어 주민은 밀턴 양조장에서 6팩을 직접 16달러에 구매할 수 있으며, 1인당 1팩으로 제한됩니다.

1995년 델라웨어 최초의 브루펍으로 시작한 Dogfish Head는 미국에서 가장 큰 수제 맥주 양조장 중 하나로 성장했으며, 증류주, 호텔, 레스토랑으로 사업을 확장하면서도 "독특한 사람들을 위한 독특한 선함"이라는 신념을 지키고 있습니다.

Dogfish Head Craft Brewery (NYSE:SAM) célèbre son 30e anniversaire en lançant la Cherry Pale Ale, une reconstitution de la toute première bière maison brassée par le fondateur Sam Calagione en 1993. Cette bière en édition limitée sera disponible dans un coffret spécial 30e anniversaire au prix de 30$ sur givethembeer.com à partir du 18 juillet 2025.

La bière commémorative est élaborée avec du blé du Delaware et de l'orge du Maine, rendant hommage aux racines biétatiques de l'entreprise. Chaque canette présente un design unique appelé « carpet coaster », inspiré d'une erreur de brassage survenue lors du lot original. Les résidents du Delaware peuvent acheter des packs de 6 directement à la brasserie de Milton pour 16$, limité à un pack par personne.

Depuis ses débuts modestes en tant que premier brewpub du Delaware en 1995, Dogfish Head est devenue l'une des plus grandes brasseries artisanales américaines, s'étendant aux spiritueux, hôtels et restaurants tout en conservant son engagement envers le « bonheur décalé pour les personnes décalées ».

Dogfish Head Craft Brewery (NYSE:SAM) feiert sein 30-jähriges Jubiläum mit der Veröffentlichung der Cherry Pale Ale, einer Nachbildung des allerersten selbstgebrauten Biers des Gründers Sam Calagione aus dem Jahr 1993. Das Bier in limitierter Auflage wird ab dem 18. Juli 2025 in einer speziellen 30-Jahre-Geburtstagsbox für 30$ über givethembeer.com erhältlich sein.

Das Gedenkbier enthält Weizen aus Delaware und Gerste aus Maine und würdigt damit die grenzüberschreitenden Wurzeln des Unternehmens. Jede Dose zeigt ein einzigartiges "Carpet Coaster"-Design, inspiriert von einem Braufehler der Originalcharge. Einwohner von Delaware können 6er-Packs direkt in der Brauerei in Milton für 16$ erwerben, begrenzt auf eine Packung pro Person.

Von den bescheidenen Anfängen als erster Brewpub in Delaware im Jahr 1995 hat sich Dogfish Head zu einer der größten Craft-Brauereien Amerikas entwickelt und ist in Spirituosen, Hotels und Restaurants expandiert, wobei es seinem Motto "Unkonventionelles Wohl für unkonventionelle Menschen" treu geblieben ist.

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  • Limited availability and distribution of the anniversary product
  • Highly restricted purchase quantity (1 six-pack per person) may limit sales potential

MILTON, Del., July 16, 2025 (GLOBE NEWSWIRE) -- In honor of its 30th anniversary, Dogfish Head Craft Brewery unveils an off-centered reconstruction of Founder Sam Calagione’s first-ever homebrew, Cherry Pale Ale. A liquid time capsule transporting drinkers back to the mid-90s, this limited-edition beer is brewed with Delaware wheat, Maine barley, Cascade hops and boatloads of beautiful cherries for an easy-drinking, summertime sipper with balanced sweet and tart notes of stone fruit.

Want to try the beer that started it all? Beginning this Friday, July 18, at noon EST, Dogfish Head’s Cherry Pale Ale will be available for purchase within a special 30th birthday box exclusively at www.givethembeer.com. Dogfish Head’s Cherry Pale Ale 30th birthday box includes a 6pk/12oz cans of Cherry Pale Ale alongside a selection of 90s-inspired Dogfish Head merchandise – a magnet, sticker pack, mini pennant flag and a special Post Tape digital cassette. Priced at just $30 each, including shipping, while supplies last.

“I first brewed Cherry Pale Ale back in 1993, while I was writing the business plan for Dogfish Head,” said Sam Calagione, Dogfish Head Brewer & Founder. “After serving it to my roommates and friends at a party in our small New York City apartment, I knew – and proclaimed to everyone – that brewing beer was what I wanted to do with my life. Now, in honor of Dogfish Head’s 30th birthday, I couldn’t be more excited to share my virgin brew with drinkers near and far!”

To make this release of Cherry Pale Ale as authentic as possible, every detail was thoughtfully inspired by Dogfish Head’s history and Calagione’s first time homebrewing. The beer’s recipe includes Delaware wheat and Maine barley, offering loving nods to the brand’s bistate roots – Delaware, where the brand was founded and is still rooted today, and Maine, the state housing the jut of land after which Dogfish Head was named. The label artwork, which features a hand-painted cherry, is a recreation of the artwork that adorned Calagione’s original homebrew. And to keep things true-to-history, it was created the same way as the original, by Calagione, using a hand-carved potato stamp and finely bristled paint brush.

“Everything about this release holds a special place in my heart, but one of my favorite details has to be the infamous ‘carpet coasters,’” said Calagione. “You’re probably thinking, ‘carpet coasters’ … what the f*ck? Well, when I first brewed Cherry Pale Ale, after heating the bottles in the oven to sanitize them, I placed them on the carpet to cool. Little did I know the heat would melt the carpet to the bottles requiring me to cut a ‘coaster’ around each bottle. Hey, necessity is the mother of invention … right? So that’s why every can of Cherry Pale Ale is lovingly affixed with a hand-crafted carpet coaster of its own.”

While Dogfish Head’s Cherry Pale Ale 30th birthday box will only be available for purchase online, drinkers in Delaware can pick up a 6pk/12oz cans of Cherry Pale Ale, ‘carpet coasters’ and all, at Dogfish Head’s Milton brewery. Priced at $16 per 6pk/12oz cans. Limited to one 6pk per person.

Rooted in coastal Delaware, Dogfish Head opened its doors as the first brewpub in the First State – and one of the smallest commercial breweries in America – in June of 1995. Now, 30 years later, Dogfish Head is one of the largest, most well-known craft breweries in the country, with a production brewery, production distillery and tasting room in Milton; a beer-themed, canal-front hotel in Lewes; and two delectable restaurants in Rehoboth. And while many things have changed over the past three decades, the brewery’s raison d’etre has not; Dogfish Head remains committed to providing “off-centered goodness for off-centered people,” in the forms of beers, spirits, culinary adventures and more. 

For more about Dogfish Head and its 30-year history, please visit www.dogfish.com.

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DOGFISH HEAD CRAFT BREWERY: 

With quality, creativity and non-conformity at its core, Dogfish Head has been committed to brewing unique beers with high-caliber culinary ingredients outside the Reinheitsgebot since the day it opened 30 years ago. Dedicated to exploring goodness of all kinds, Dogfish Head later expanded its beverage artistry beyond just craft beer to produce award-winning portfolios of full-proof spirits – whiskeys, gins, vodkas, rums and more – and spirits-based, ready-to-drink canned cocktails. A Boston Beer Company brand and proud supporter of the Independent Craft Brewing Seal, Dogfish Head is a Delaware-based entity consisting of Dogfish Head Craft Brewery, a production brewery and tasting room; Dogfish Head Distilling Co., a production distillery; Brewings & Eats, a brewpub and live music venue; Chesapeake & Maine, a seafood and cocktail spot; and the Dogfish INN, a beer-themed, canal-front hotel. For more about Dogfish Head, please visit www.dogfish.com or follow the brand on social media.

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Megan Bayles
Dogfish Head Craft Brewery
3024993149
megan.bayles@dogfish.com

FAQ

When will Dogfish Head's Cherry Pale Ale 30th anniversary box be available for purchase?

The Cherry Pale Ale 30th anniversary box will be available starting Friday, July 18, 2025, at noon EST exclusively through www.givethembeer.com.

How much does the Dogfish Head Cherry Pale Ale 30th anniversary box cost?

The special edition box is priced at $30, including shipping, while supplies last.

What comes in the Dogfish Head 30th anniversary box?

The box includes a 6-pack of 12oz Cherry Pale Ale cans and 90s-inspired merchandise including a magnet, sticker pack, mini pennant flag, and a special Post Tape digital cassette.

Where can Delaware residents buy Dogfish Head's Cherry Pale Ale?

Delaware residents can purchase 6-packs of Cherry Pale Ale directly from Dogfish Head's Milton brewery for $16, limited to one 6-pack per person.

What is special about Dogfish Head's Cherry Pale Ale recipe?

The beer is brewed with Delaware wheat, Maine barley, Cascade hops, and cherries, creating an easy-drinking summer beer with balanced sweet and tart stone fruit notes.
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