STOCK TITAN

Notifications

Limited Time Offer! Get Platinum at the Gold price until January 31, 2026!

Sign up now and unlock all premium features at an incredible discount.

Read more on the Pricing page

Solo Stove Officially Trademarks Its Signature Flame™ - A Mesmerizing and Unique Flame Pattern Fueled by Patented Smokeless Design

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Very Positive)
Tags

Solo Stove (NYSE: SBDS) announced it has officially trademarked its Signature Flame™, a distinctive flame pattern produced by its patented smokeless design and 360° Airflow system.

The company says the Signature Flame™ creates a taller, brighter vertical vortex with secondary combustion that reduces smoke, delivers warmth and crackling ambience, and appears across Solo Stove models including Mesa, Ranger, Bonfire, Yukon, Canyon and Summit 24™. Solo Stove cites a partner expert who links brief flame viewing to relaxation and enhanced social connection.

Loading...
Loading translation...

Positive

  • None.

Negative

  • None.

News Market Reaction 1 Alert

-2.77% News Effect

On the day this news was published, SBDS declined 2.77%, reflecting a moderate negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

Rooted in its mission to bring people together outdoors, the brand highlights how spending more time around the fire may not only strengthen connection but also support overall well-being.

GRAPEVINE, Texas, Oct. 21, 2025 /PRNewswire/ -- Solo Stove, the leading outdoor lifestyle brand within Solo Brands (NYSE: SBDS) and maker of the world's most popular smokeless fire pit, has officially trademarked its one-of-a-kind Signature Flame™. Known for its mesmerizingly clean burn, the flame has long been celebrated by customers as an unmatched smokeless fire pit experience. Built on Solo Stove's patented smokeless design and innovative 360° Airflow system, which maximizes oxygen flow to create a brilliant secondary burn, the distinctive flame is now formally recognized as the Solo Stove Signature Flame™—a milestone that underscores the brand's commitment to innovation and connection around the fire.

To underscore the science behind its Signature Flame™, Solo Stove partnered with Jennifer Walsh, a leading neuroaesthetics and brain-nature expert who serves as a global speaker and faculty advisor to neuroscience departments at Harvard University and the University of Pennsylvania1. Drawing on her knowledge of the brain's connection to nature, Walsh explains that staring at a flame for just 40 seconds may help people relax and reduce stress. Her research-driven insights provide powerful credibility to what Solo Stove fans have long experienced—that gathering outside around a Solo Stove fire pit is more than just a moment by the fire, it's a proven way to disconnect, unwind, and restore balance. 

"At Solo Stove, we've always believed our fire pits provide a unique experience that sparks family bonding, meaningful conversations, and moments of calm in a world overwhelmed by technology," said Liz Vanzura. "Jennifer Walsh's research brings powerful validation to what our Solo community has felt for years and encourages 'more green time and less screen time' right in people's backyards."

The Signature Flame™ is a breakthrough design that creates a taller, brighter, and more mesmerizing flame, elevating every moment spent around a Solo Stove fire pit. Key Features of the Solo Stove Signature Flame™ include:

  • Iconic Flame Pattern – A distinctive "jet" design that sets Solo Stove apart and creates a stunning focal point for any outdoor gathering.
  • Mesmerizing Vertical Vortex – A striking, torch-like flame that captures attention and sparks conversation, while delivering the warmth and crackling sound of burning wood that so many love about a real fire.
  • Engineered Control – Precision airflow channels direct the flame upward for a cleaner, safer burn.
  • Smokeless Performance – Secondary combustion eliminates smoke particles before they escape, so you enjoy the fire, not the fumes or smell.
  • Warmth & Crackling Ambience – The comforting heat and natural crackling sound of burning wood enhance the sensory experience, capturing the timeless joy of gathering around a fire.

"A Solo Stove creates that natural nudge to put down the phone, look each other in the eye, and have real conversations. Just 40 seconds of looking at an open flame relaxes the prefrontal cortex and puts you in a state of utter calm," said Jennifer Walsh. "When families gather around a Solo Stove outside, three things happen for children: they become more compassionate, more empathetic, and they want to learn more."

Every fire pit from Solo Stove features the Signature Flame™ including the Mesa, Ranger, Bonfire, Yukon, Canyon and All-New Summit 24™. Whether you are looking for improved family connection and togetherness or just trying to relax while spending less time on a screen, Solo Stove's Signature Flame™ is an antidote to help you unwind, unplug, and bond with those you love.

1Jennifer Walsh is a paid partner for Solo Stove, and her statements are offered as general wellness information, not medical advice; results may vary.

About Solo Brands
Solo Brands, headquartered in Grapevine, TX, is a leading omnichannel lifestyle brand company. Leveraging e-commerce, strategic retail partnerships, and physical retail stores, Solo Brands offers innovative, premium products across four outdoor lifestyle brands: Solo Stove—expanding its lineup to offer a larger variety of outdoor lifestyle products—is known for the world's most popular smokeless fire pits including the All-New Summit 24™, award-winning pizza ovens, the new innovative Windchill™ Cooler, the new premium Steelfire™ Griddle, and outdoor accessories; Chubbies, a premium casual apparel and activewear brand; ISLE, a maker of inflatable and hard paddle boards; and Oru Kayak, innovator of origami folding kayaks.

Media Contact: brody.gordon@finnpartners.com

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/solo-stove-officially-trademarks-its-signature-flame--a-mesmerizing-and-unique-flame-pattern-fueled-by-patented-smokeless-design-302590277.html

SOURCE Solo Stove

FAQ

What did Solo Stove (SBDS) announce on October 21, 2025 about the Signature Flame™?

Solo Stove announced it has trademarked the Signature Flame™, a trademarked flame pattern powered by its patented smokeless design and 360° Airflow system.

Which Solo Stove models feature the Signature Flame™ as of October 21, 2025?

Solo Stove says the Signature Flame™ appears in Mesa, Ranger, Bonfire, Yukon, Canyon and the All-New Summit 24™ models.

How does Solo Stove describe the Signature Flame™ performance and benefits for users?

The company describes the flame as taller, brighter, a vertical vortex with precision airflow and secondary combustion that reduces smoke while providing warmth and crackling ambience.

Does Solo Stove cite any research linking the Signature Flame™ to wellbeing?

Solo Stove partnered with Jennifer Walsh, who said brief flame viewing may relax the brain and support connection; she is a paid partner and her comments are general wellness information.

Will the Signature Flame™ affect Solo Stove product design or branding for SBDS?

Solo Stove positions the trademarked Signature Flame™ as a formal recognition of its distinctive flame pattern and a branded feature across its fire pit lineup.
Solo Brands Inc

NYSE:SBDS

SBDS Rankings

SBDS Latest News

SBDS Latest SEC Filings

SBDS Stock Data

16.31M
352.03k
11.83%
1.3%
1.65%
Internet Retail
Sporting & Athletic Goods, Nec
Link
United States
GRAPEVINE