Brag House Holdings, Inc. (NASDAQ: TBH) Shareholders Approve Merger with House of Doge-the Official Corporate Arm of the Dogecoin Foundation in Landmark Vote

Rhea-AI Summary

Brag House Holdings (NASDAQ: TBH) shareholders approved a merger with House of Doge on April 7, 2026, with over 98% of votes cast in favor. Shareholders also approved increasing authorized common shares, elected the post-merger board, and amended the 2024 Omnibus Incentive Plan.

The combined company targets the $2.3 trillion global sports economy, aiming to build payment rails, tokenization frameworks, and Dogecoin-enabled infrastructure through partnerships with Learfield and university athletics.

Positive

• 98% vote in favor of merger (April 7, 2026)
• Targets the $2.3 trillion global sports economy
• Partnerships with Learfield and university athletics
• Combines House of Doge institutional Dogecoin infrastructure with Brag House

Negative

• Authorized increase in common stock was approved, enabling potential dilution
• Amendment to the 2024 Omnibus Incentive Plan may expand share-based awards

News Market Reaction – TBH

-10.64% 3.6x vol

24 alerts

-10.64% Session close to close

+28.3% Peak Tracked

-17.6% Trough Tracked

$11.04M Market Cap

3.6x Rel. Volume

In the Apr 8 session, TBH declined 10.64%, reflecting a significant negative market reaction. Argus tracked a peak move of +28.3% during that session. Argus tracked a trough of -17.6% from its starting point during tracking. Our momentum scanner triggered 24 alerts that day, indicating elevated trading interest and price volatility. Trading volume was very high at 3.6x the daily average, suggesting heavy selling pressure.

Data tracked by StockTitan Argus on the day of publication.

Market Context

The stock dropped -10.6% in the session following this news. A negative reaction despite the strong ...

Analysis

The stock dropped -10.6% in the session following this news. A negative reaction despite the strong 98% approval for the merger would have fit prior patterns, as past crypto/acquisition headlines averaged a -5.19% move. The market has sometimes sold into Dogecoin-related milestones, reflecting concerns around execution, regulatory complexity, and TBH’s financial profile. In that context, weakness after the vote would have underscored lingering skepticism about integrating Dogecoin infrastructure with a large, fragmented sports economy.

Key Figures

Merger approval votes: 98% of votes cast Global sports economy: $2.3 trillion Ballot proposals: 8 proposals +1 more

4 metrics

Merger approval votes 98% of votes cast Approval of Merger Agreement at April 7, 2026 special meeting

Global sports economy $2.3 trillion Addressable market for combined sports, payments, digital ownership strategy

Ballot proposals 8 proposals All proposals, including merger and governance items, approved by shareholders

Meeting time 2:00 p.m. Eastern Time Start time of April 7, 2026 virtual special meeting

Previous Crypto,acquisition Reports

3 past events · Latest: Jan 22 (Positive)

Same Type Pattern 3 events

Date	Event	Sentiment	24h Move	Catalyst
Jan 22	Dogecoin ETF launch	Positive	+8.1%	Launch of 21shares Dogecoin ETF (TDOG) offering spot DOGE exposure.
Jan 20	Dogecoin app development	Positive	-14.0%	Announcement of Such app to expand Dogecoin utility and merchant acceptance.
Nov 20	Leveraged ETF launch	Positive	-9.6%	Launch of 21Shares 2x Long Dogecoin ETF (TXXD) with 2x daily exposure.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Crypto/acquisition headlines have produced mixed reactions, with one positive move and two notable selloffs, indicating inconsistent market response to similar strategic Dogecoin-related milestones.

Recent Company History

Over the past months, TBH and House of Doge have repeatedly highlighted crypto-acquisition milestones tied to Dogecoin. These include the launch of the 21shares Dogecoin ETF (TDOG) on Jan 22, 2026, development of the Such mobile app announced on Jan 20, 2026, and celebration of the leveraged 21Shares 2x Long Dogecoin ETF (TXXD) on Nov 20, 2025. Today’s merger-approval vote continues this trajectory toward a broader Dogecoin-focused financial and fan-engagement platform.

Key Terms

blockchain technology, tokenization, payment rails, digital ownership, +1 more

5 terms

blockchain technology technical

"at the convergence of sports, digital finance, and blockchain technology."

A blockchain is a shared digital ledger that records transactions across many computers so entries are visible to participants and hard to change. Think of it like a Google Doc that everyone can see and verify but cannot secretly edit, creating a permanent chain of time-stamped records. Investors watch blockchain because it can reduce fraud and middlemen, enable new digital assets and services, and materially affect company costs, revenue models and regulatory risk.

tokenization technical

"positioning global currency payments and the tokenization of real-world assets as core"

Tokenization is the process of converting real-world assets or rights into digital tokens stored on a computer network. This allows assets, such as property or investments, to be divided into smaller parts, making them easier to buy, sell, or transfer electronically. For investors, tokenization can increase access to a wider range of investments and make transactions faster and more efficient.

payment rails technical

"The combined company intends to change that by building payment rails, tokenization"

Payment rails are the networks and systems that move money electronically between buyers, sellers, banks and payment processors—think of them as the roads and tunnels that let cash travel from one place to another. They matter to investors because their speed, cost, reliability and geographic reach affect a business’s ability to collect revenue, control costs, expand into new markets and manage fraud risk, which in turn influences profitability and growth prospects.

digital ownership technical

"real-time settlement, transparent revenue sharing, and verifiable digital ownership at scale."

Digital ownership means having recognized control or legal rights over an item that exists only in electronic form—such as a file, online account, software license, or a token recorded on a digital ledger. It matters to investors because those rights determine whether an asset can be sold, licensed, used as collateral, or generates ongoing income; think of it like holding a deed to a house versus a time-limited rental key for an apartment.

etf financial

"We have spent years laying the foundation, including the ETF, the payment infrastructure,"

An ETF, or exchange-traded fund, is like a basket of different investments such as stocks or bonds that you can buy or sell easily on the stock market, just like a regular share. It allows people to invest in many companies at once, making it a simple way to grow savings without picking individual stocks.

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98% of Votes Cast in Favor of the Merger Approval as Shareholders Authorize the Combined Entity’s Position to Bridge Sports, Global Payments, and Digital Ownership Across a $2.3 Trillion Economy

NEW YORK and MIAMI, April 08, 2026 (GLOBE NEWSWIRE) -- Brag House Holdings, Inc. (NASDAQ: TBH) ("Brag House" or the "Company"), the next generation engagement platform operating at the intersection of gaming, college sports, and digital media, today announced that its shareholders voted to approve the proposed merger with House of Doge Inc. ("House of Doge"), the official corporate arm of the Dogecoin Foundation, at a Special Meeting of Stockholders held virtually on Tuesday, April 7, 2026, beginning at 2:00 p.m. Eastern Time.

Shareholder Support

At the Special Meeting, Brag House shareholders approved all eight proposals on the ballot, demonstrating a clear mandate for the Company’s strategic direction. The adoption of the Merger Agreement received over 98% of votes cast in favor. Shareholders further approved several related items, including, but not limited to, authorizing the increase in the number of authorized shares of common stock, the election of the post-merger Board of Directors nominees, and an amendment to the 2024 Omnibus Incentive Plan. The decisive support across every item on the ballot reflects strong shareholder confidence in the strategic rationale and long-term value creation opportunity the combined entity represents.

A New Infrastructure for the Future of Sports Finance

The shareholder vote clears a critical milestone toward closing the merger and establishing a publicly traded platform at the convergence of sports, digital finance, and blockchain technology. The combined entity is designed to build the institutional infrastructure necessary to connect Dogecoin's massive global community with the world's most passionate fan bases across college athletics, professional sports, and beyond, while positioning global currency payments and the tokenization of real-world assets as core revenue drivers.

The global sports economy represents a $2.3 trillion market, yet the financial infrastructure connecting athletes, fans, brands, and digital assets remains fragmented and underleveraged. The combined company intends to change that by building payment rails, tokenization frameworks, and engagement platforms designed to give fans, athletes, and institutions a seamless path to participate in the next era of the digital sports economy. Blockchain technology offers a powerful efficiency layer for the sports industry, enabling real-time settlement, transparent revenue sharing, and verifiable digital ownership at scale. These are capabilities that today's sports finance infrastructure largely lacks.

Through Brag House's established partnerships with Learfield and university athletics programs and House of Doge's institutional-grade Dogecoin infrastructure, the combined entity is strategically positioned to serve as the digital backbone of modern sports fandom.

“The shareholder vote is more than a transaction milestone; it is a clear validation for our strategy. Our shareholders have given a resounding endorsement to a vision that we have been building toward since Brag House's founding: that culture is capital, and that the infrastructure to connect those two forces has never been more ready to be built. The combined company inherits a regulatory environment that has finally caught up to what we always knew about Dogecoin: that it is a community-driven digital asset with real-world utility” - Lavell Juan Malloy II, CEO and Co-Founder, Brag House Holdings, Inc.

“This vote marks the moment Dogecoin's institutional chapter begins in earnest. We have spent years laying the foundation, including the ETF, the payment infrastructure, and the community partnerships. Today that foundation has the full weight of the public market backing behind it. The combined entity gives us the platform, the reach, and the resources to bring Dogecoin into the everyday financial lives of hundreds of millions of fans, athletes, and consumers worldwide. We are ready to build." — Marco Margiotta, CEO of HOD

Mr. Malloy further stated that “we have the partnerships, the platform, and now the shareholder authorization to execute at scale. By bringing the efficiency and transparency that blockchain technology brings to sports finance has never been more relevant. We are building that infrastructure layer."

About House of Doge

House of Doge is the official corporate arm of the Dogecoin Foundation, committed to advancing Dogecoin ($DOGE) as a widely accepted and decentralized global currency. By investing in the infrastructure needed to bring Dogecoin into everyday commerce, House of Doge is building secure, scalable, and efficient systems for real-world use. From payments and financial products to real-world asset tokenization and cultural partnerships, House of Doge is leading the next era of crypto utility, where Dogecoin goes beyond the meme and fulfills its mission of Doing Only Good Everyday on a global scale. For more information, visit www.houseofdoge.com.

About Brag House

Brag House is a leading media technology gaming platform dedicated to transforming casual college gaming into a vibrant, community-driven experience. By seamlessly merging gaming, social interaction, and cutting-edge technology, the Company provides an inclusive and engaging environment for casual gamers while enabling brands to authentically connect with the influential Gen Z demographic. The platform offers live-streaming capabilities, gamification features, and custom tournament services, fostering meaningful engagement between users and brands. For more information, please visit www.braghouse.com.

Caution Regarding Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. Investors can identify these forward-looking statements by words or phrases such as "may," "will," "expect," "anticipate," "aim," "estimate," "intend," "plan," "believe," "is/are likely to," "potential," "continue" or other similar expressions. These statements are subject to uncertainties and risks including, but not limited to, the risk factors discussed in the Risk Factors and in Management's Discussion and Analysis of Financial Condition and Results of Operations sections of our Forms 10-K, 10-Q and other reports filed with the SEC and available at www.sec.gov. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law.

Media Contacts

Brag House Holdings Fatema Bhabrawala VP, Media Relations
fbhabrawala@allianceadvisors.com

House of Doge Angela Gorman
Communications Director
Email: angela@houseofdoge.com
Tel: (917) 348-0083

Investor Relations Contact

Brag House Holdings
Adele Carey
SVP, Investor Relations
ir@thebraghouse.com

FAQ

What was the shareholder vote result for Brag House (TBH) merger with House of Doge on April 7, 2026?

Shareholders approved the merger with over 98% of votes cast in favor. According to the company, all eight proposals on the ballot, including board elections and plan amendments, were approved at the Special Meeting.

When did Brag House (TBH) shareholders approve the merger with House of Doge and what items were included?

The approval occurred on April 7, 2026 at a Special Meeting. According to the company, voters approved the merger, increase in authorized shares, post-merger board nominees, and an amendment to the 2024 Omnibus Incentive Plan.

How does the TBH and House of Doge merger aim to address the $2.3 trillion sports economy?

The combined entity plans to build payment rails, tokenization, and engagement platforms for sports finance. According to the company, these efforts target real-time settlement, transparent revenue sharing, and digital ownership across the market.

What strategic assets does the combined TBH/House of Doge company bring to the market?

The combination pairs Brag House partnerships with Learfield and athletics programs with House of Doge's Dogecoin infrastructure. According to the company, this creates a public-market platform connecting fans, athletes, and digital payments.

Will the TBH shareholder approvals affect share count or equity compensation after the merger?

Shareholders authorized an increase in common stock and amended the 2024 Omnibus Incentive Plan. According to the company, these actions permit expanded authorized shares and potential additional share-based awards post-merger.

What is the next step after the TBH shareholder vote to close the merger with House of Doge?

The vote clears a critical milestone toward closing the merger and completing remaining closing conditions. According to the company, the approvals position the combined entity to proceed with regulatory and transaction closing steps.