Oklahoma Wildcatters and Auris Announce Presenting Partnership
Rhea-AI Summary
Oklahoma Wildcatters (NYSE:TKO) named Auris as their presenting partner starting with the 2026 PBR Teams season. The team will compete as Oklahoma Wildcatters, Presented by Auris, with Auris branding across uniforms, digital content, fan engagement and events, plus joint community and business initiatives in Oklahoma.
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News Market Reaction – TKO
On the day this news was published, TKO declined 2.45%, reflecting a moderate negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Previous Partnership Reports
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| Jun 25 | team sponsorship deal | Positive | +0.1% | Arizona Ridge Riders added Energy Transfer as multi-year official and presenting sponsor. |
| Jun 05 | UFC sponsorship deal | Positive | +0.5% | NinjaTrader named Official Futures Trading Partner of UFC in U.S. and Canada. |
| Jun 04 | media rights expansion | Positive | +2.0% | Paramount+ secured six-year exclusive rights to UFC numbered main cards in Canada. |
| Apr 21 | international event deal | Positive | -0.9% | Multi-year agreement to stage annual UFC Fight Night Baku through 2028. |
| Apr 10 | marketing partnership | Positive | +0.1% | Supersure became official small business insurance partner across multiple combat sports brands. |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Recent partnership announcements have typically produced small positive share moves, with one downside divergence.
Key Terms
presenting partner financial
AI-generated analysis. How Rhea-AI works. Not financial advice.
Team to compete as the Oklahoma Wildcatters, Presented by Auris, under new partnership connecting two
As part of the partnership, the organization will compete as the Oklahoma Wildcatters, Presented by Auris, marking one of the biggest individual team deals in league history and reinforcing a shared commitment to excellence, accountability and long-term investment in
The partnership expands upon Auris' growing presence in
"We are proud to welcome Auris as our presenting partner and excited to officially become the Oklahoma Wildcatters, Presented by Auris," said Brandon Bates, CEO of the Oklahoma Wildcatters. "This partnership represents more than sponsorship — it represents two
The alignment is a natural one for Auris. The company's customers are the same business owners and operators who fill PBR arenas, making the Wildcatters' fan base an audience Auris already knows and is built to serve.
"We're excited to deepen our relationship with the Wildcatters and become part of their continued growth," said Vince Lombardo, president of Auris. "At Auris, we exist to serve the small and medium-sized businesses that are the backbone of America, and there may be no fan in sports who better understands hard work and what it takes to build something than the PBR fan. They are business-minded, community-driven and relentless — the same values we bring to work every day.
"Partnering with the Wildcatters allows us to stand alongside an audience that embodies everything we believe in. We are proud to become part of the Wildcatters family and to help support the continued growth of one of
The Oklahoma Wildcatters compete in the PBR Teams league, featuring the world's top bull riders competing in head-to-head team competition. Since joining the league, the Wildcatters have quickly established themselves as one of the sport's most recognizable franchises while building a strong connection with fans across
The team's annual homestand event, Wildcatter Days, returns to Paycom Center in
The Wildcatters will also host Wildcatters vs. The World at OG&E Coliseum during the Oklahoma State Fair, September 24–26, the franchise's second marquee event in
Together, the Wildcatters and Auris will collaborate on community initiatives, business engagement opportunities, fan experiences and content designed to strengthen connections across
About Auris
Auris is the payroll and HR partner built for small and medium-sized businesses that cannot afford to get it wrong. Trusted by more than 50,000 businesses nationwide, Auris combines intuitive technology with dedicated human support to help organizations manage payroll, HR and benefits with confidence. Formerly Heartland Payroll, Auris continues to expand its mission of helping businesses thrive while building lasting partnerships in the communities it serves. For more information, visit auris.io.
About the Oklahoma Wildcatters
The Oklahoma Wildcatters, presented by Auris, are a PBR Teams franchise based in
Gooch, the 2023 LIV Golf Individual Champion and captain of OKGC (Oklahoma Golf Club) in LIV Golf, is a
Together, the ownership group continues to expand its portfolio across emerging and established sports properties, including the Oklahoma Wildcatters, Mississippi Blues Angling Club of the Sport Fishing Championship and Bare Knuckle Fighting Championship. The Wildcatters represent
About PBR Teams
PBR Teams is an elite league featuring the world's top bull riders competing on teams in five-on-five games leading to a Team Championship at T-Mobile Arena in Las Vegas. During the 2026 season, each of the league's 10 teams – Arizona Ridge Riders, Austin Gamblers, Carolina Cowboys, Florida Freedom, Kansas City Outlaws, Missouri Thunder, Nashville Stampede, New York Mavericks, Oklahoma Wildcatters and Texas Rattlers – will host a three-day homestand event while competing for the league championship.
PBR Teams, launched in 2022, builds on the existing structure of professional bull riding with the same basic rules for judging and scoring qualified 8-second bull rides. During events, teams compete head-to-head with the team posting the highest aggregate score declared the winner.
PBR is part of TKO Group Holdings, Inc. (NYSE: TKO), a global sports and entertainment company. For more information, visit PBR.com.
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SOURCE Auris