Welcome to our dedicated page for Toyota Motor news (Ticker: TM), a resource for investors and traders seeking the latest updates and insights on Toyota Motor stock.
Toyota Motor Corporation (NYSE: TM) generates frequent news across manufacturing, electrification, technology, and community engagement, making its news flow highly relevant for investors and industry followers. Company announcements from Toyota Motor North America highlight U.S. sales performance, product updates, and major investments, while also reflecting Toyota’s broader role in the automobile manufacturing and manufacturing sectors.
Recent news includes detailed 2025 U.S. sales results from Toyota Motor North America, where electrified vehicles represented 47.0% of total sales volume and 30 electrified options were available between the Toyota and Lexus brands. Other releases describe significant U.S. manufacturing investments, such as a $912 million program across plants in West Virginia, Kentucky, Mississippi, Tennessee, and Missouri to increase hybrid capacity and add hybrid-electric Corollas to the production lineup.
News coverage also follows Toyota’s move into U.S. battery manufacturing. A dedicated release announces the start of production at Toyota’s Liberty, North Carolina battery plant, described as the company’s first and only battery plant outside Japan and its eleventh U.S. plant. Additional stories focus on product and technology developments, including the sixth-generation RAV4, which will be offered only as hybrid or plug-in hybrid models, and the 2026 Toyota bZ battery electric vehicle with expanded DC fast charging access and Plug & Charge capability.
Beyond products and factories, Toyota’s news stream features marketing campaigns, concept vehicles such as the Scion 01 Concept, and community initiatives like the Driving Possibilities STEM education program and partnerships with organizations such as Music Will and Boys & Girls Clubs of America. This mix of operational, financial, technology, and social impact news provides a broad view of Toyota’s activities. For ongoing updates on TM-related developments, this news page aggregates company press releases and other coverage in one place.
Rehlko and Toyota Motor North America have announced a groundbreaking supplier agreement at the Advanced Clean Transportation Expo. Toyota will provide hydrogen-powered fuel cell modules to Rehlko for stationary power generator products.
The collaboration has already yielded success with a 100kW hydrogen fuel cell system at Klickitat Valley Health hospital. Building on this, they've developed a commercial 1MW system for larger-scale applications. The technology can power facilities like data centers and warehouses while producing only water and air as emissions.
Toyota brings over 30 years of hydrogen fuel cell expertise, including experience from the Toyota Mirai development. The company's fuel cell technology has been tested in extreme conditions from -20° Fahrenheit to 150° in Death Valley. Toyota maintains its NA H2HQ in Southern California and fuel cell kit assembly in Georgetown, Kentucky.
Toyota Motor North America has launched a new Toyota Hydrogen Solutions (THS) website focused on commercial hydrogen-powered products and solutions. The announcement was made at the Advanced Clean Transportation Expo, highlighting Toyota's commitment to hydrogen fuel cell technology.
Key highlights:
- The website serves as a business hub offering product information, case studies, and contact details for hydrogen-powered solutions
- Applications include stationary power generation, Class 8 semi-truck powertrains, and modular commercial systems
- Toyota has sold over 2,700 commercial fuel cell units to more than 100 customers globally
- The company plans to assemble fuel cell module kits in Georgetown, Kentucky
The initiative builds on Toyota's 30-year development of hydrogen fuel cell technologies in the US, starting with the 2015 Mirai sedan. The technology combines hydrogen with oxygen to create electricity, offering a cleaner power alternative that only emits water vapor. Toyota's Hydrogen Headquarters in Gardena, California, has tested fuel cells in extreme conditions from -20° Fahrenheit in Canada to 150° in Death Valley.
Toyota announced major hydrogen initiatives at the 2025 Advanced Clean Transportation Expo in Anaheim. The company plans to introduce hydrogen-powered fuel cell electric Class 8 trucks to its North American Parts Center California fleet, replacing diesel-powered tractor trailers.
Key announcements include:
- A new hydrogen fueling station at the Parts Center campus
- Partnership with Air Liquide and Iwatani for hydrogen infrastructure
- North American debut of the Gen 3 FC system, which is 20% more efficient and powerful than current systems
The Gen 3 FC system, expected to arrive after 2027, can run over 600,000 miles without major service. Toyota's trucks will operate routes from Long Beach Port to Ontario, California, and San Diego. The company is also exploring hydrogen production through electrolysis and methane byproducts from waste sources.
This initiative supports Toyota's 2050 Challenge to reduce supply chain carbon emissions, featuring high-flow fueling systems comparable to diesel fueling times.
Toyota Motor North America (TM) announces its prominent role as the Official Automotive Partner of the 2025 NFL Draft in Green Bay. The company will sponsor the NFL Draft Red Carpet and create a fan experience area, featuring the new 2025 Grand Highlander. The initiative includes partnerships with Green Bay quarterback Jordan Love and NFL FLAG, with Toyota covering registration fees for youth teams within 25 miles of Green Bay.
Key elements include fourteen-year-old Jazlyn 'Jazzy' Guerra anchoring red carpet coverage, a fan interaction space featuring Toyota vehicles, and NFL FLAG players announcing draft selections live. Toyota will debut a new Grand Highlander commercial on 4/21, showcasing young flag football players.
The company highlights its North American presence with 64,000 direct employees, 14 manufacturing plants, and production of nearly 49 million vehicles. Toyota's portfolio includes 32 electrified options, with a new battery manufacturing plant opening in North Carolina in spring 2025.
Toyota has launched a new marketing campaign titled 'Your Window to the Wild' for its all-new 2025 4Runner. The campaign, created by Saatchi & Saatchi, features multiple video spots showcasing the vehicle's blend of rugged capability and modern innovation.
The main spot 'Into the Wild' depicts a father-daughter adventure in the mountains, set to Lord Huron's La Belle Fleur Sauvage. Additional feature-focused content highlights the 4Runner's power rear window and JBL FLEX portable Bluetooth speaker.
A separate Hispanic campaign, '4Runner Landia,' includes a contest running from April 14 to May 26, offering a chance to win a 2025 4Runner and land. The integrated campaign extends across multiple platforms including CTV, digital content, paid social, and streaming audio, partnering with major platforms like Amazon Music Live, Netflix, NBA, and National Geographic.
Toyota has announced the 2026 GR Supra MkV Final Edition, marking the conclusion of the fifth-generation Supra production in Spring 2026. This special edition features enhanced performance modifications including improved braking with larger Brembo discs, refined differential control, and suspension updates for better stability.
The Final Edition showcases distinctive styling elements including matte black 19-inch wheels, carbon fiber components, and an optional GT4-inspired style pack available in exclusive matte colors. All 2026 GR Supra models maintain the powerful 3.0-liter turbocharged inline six-cylinder engine delivering 382 horsepower and 368 lb-ft of torque, achieving 0-60 mph in 3.9 seconds with automatic transmission.
Available in both 3.0 and 3.0 Premium grades with manual or automatic transmission options, the vehicle features premium technology including an 8.8-inch touchscreen display and various safety systems. Production will begin in Spring 2025.
Toyota (NYSE:TM) has unveiled the new GR86 Yuzu Edition for 2026, a -production variant of their sports car featuring an exclusive Yuzu Yellow exterior color. Based on the GR86 Premium grade, only 860 units will be produced for the North American market.
The special edition comes with 18-inch matte-black wheels, black accents, and a black interior with yellow details. Standard features include Brembo® Brakes and SACHS Dampers. The 2026 GR86 lineup, available in Fall 2025, will offer three grades – GR86, GR86 Premium, and GR86 Yuzu edition.
All models feature a 2.4-liter, 4-cylinder boxer engine generating 228 horsepower and 184 lb.-ft of torque, with choice of six-speed manual or automatic transmission. The manual version achieves 0-60 mph in 6.1 seconds, while the automatic takes 6.6 seconds. The vehicle maintains its lightweight profile, weighing just 2,811 pounds for manual transmission models.
Toyota (TM) has maintained its position as the leading automotive company in U.S. patent acquisitions for the 11th consecutive year, securing 2,428 patents in 2024 according to the Intellectual Property Owners Association report. The company remains in the top 10 among all patent recipients.
The patents span multiple areas including cybersecurity, driver assist technology, electric and fuel cell vehicles, robotics, and more. Notable patents include LiDAR Reflective Fabric for improved autonomous vehicle detection, Transport Energy Transfer systems for optimizing EV charging, cooperative maneuvering systems for connected vehicles, and modular fuel cell architecture.
Toyota's North American presence includes nearly 64,000 employees across 14 manufacturing plants, with a new battery plant opening in North Carolina in spring 2025. The company currently offers 31 electrified vehicle options and invests approximately $1 million per hour in global R&D efforts.