CONSUMERS CAN NOW BUILD AND BUY THEIR DREAM E-Z-GO® VEHICLE FROM THE COMFORT OF HOME
Rhea-AI Summary
Textron E-Z-GO (NYSE: TXT) has launched its new 'Reserve Now' program, enabling customers to customize and order golf cars, personal-transport vehicles, and street-legal low-speed vehicles online without visiting a dealership. The process requires a $500 deposit, with vehicles delivered to the nearest Authorized E-Z-GO Dealer for final preparation and pickup.
Customers can customize E-Z-GO Freedom®, Liberty, Liberty LSV, Express®, and Valor® models through an online vehicle builder, with most orders fulfilled within eight weeks. The company will introduce special-edition vehicles throughout 2025, including the new Phantom edition - a white Freedom RXV featuring premium features like black seats, LED lights, soundbar, and IntelliGauge™ smart gauge system.
Positive
- Introduction of direct-to-consumer sales channel expanding market reach
- Streamlined purchasing process reducing operational costs
- Launch of premium Phantom edition potentially increasing margins
- Expansion into street-legal vehicle segment with Liberty LSV model
Negative
- 8-week delivery time may impact immediate sales conversion
- Required $500 deposit might deter some potential customers
- Dependency on dealer network for final delivery and preparation
News Market Reaction 1 Alert
On the day this news was published, TXT declined 7.74%, reflecting a notable negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
"Reserve Now" program allows buyers to customize and order a new E-Z-GO vehicle without going to a dealership
This new feature helps future E-Z-GO owners save time and energy and allows them to craft the E-Z-GO vehicle they want, with multiple color, seating, lighting, and accessory options to fit their needs. E-Z-GO, a Textron Specialized Vehicles business, designs and manufactures E-Z-GO vehicles in
"At E-Z-GO, we want to make the process of buying a golf car as easy and fun as our vehicles are to drive," said Rob Scholl, president and CEO of Textron Specialized Vehicles Inc. "Today's consumers expect to be able to order the products they want and need online, and we're proud to give them that ability."
The "Reserve Now" process is simple. Buyers visit the E-Z-GO website at ezgo.com, use the online "vehicle builder" to customize the model of their choice, and place a
Customers can use the "Reserve Now" feature to customize and order E-Z-GO Freedom®, Liberty, street-legal Liberty LSV, Express® and Valor® models. Throughout 2025, E-Z-GO will release new special-edition vehicles in new eye-catching colors and decked out with special features, such as the new Phantom limited edition – a pure-white Freedom RXV with black premium seats, a modular top, tinted windshield, LED lights, premium steering wheel, soundbar and the IntelliGauge™ smart gauge system.
For more information about E-Z-GO, the "Reserve Now" program, and the complete line of E-Z-GO vehicles, visit ezgo.com.
About E-Z-GO
Founded in
About Textron Inc.
Textron Inc. is a multi-industry company that leverages its global network of aircraft, defense, industrial and finance businesses to provide customers with innovative solutions and services. Textron is known around the world for its powerful brands such as Bell, Cessna, Beechcraft, Pipistrel, Jacobsen, Kautex, Lycoming, E-Z-GO, Arctic Cat, and Textron Systems. For more information, visit: www.textron.com.
Certain statements in this press release may project revenues or describe strategies, goals, outlooks or other non-historical matters; these forward-looking statements speak only as of the date on which they are made, and we undertake no obligation to update them. These statements are subject to known and unknown risks, uncertainties, and other factors that may cause our actual results to differ materially from those expressed or implied by such forward-looking statements.
Contact:
Joe Spencer
816-824-3416
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SOURCE E-Z-GO