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Protein Pop Launches Protein Pop Balance, a Clear Prebiotic Soda with 15 Grams of Protein and 5 Grams of Fiber

Rise Wellness expands its Protein Pop lineup with a zero-sugar, clear prebiotic soda offering protein, collagen, fiber, and gut-focused benefits.

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Rise Wellness (USNA) launched Protein Pop Balance, a clear, sparkling prebiotic soda with 15 grams of protein and 5 grams of fiber. The drink combines 10 grams of clear whey protein isolate and 5 grams of collagen, plus added prebiotics, and contains zero sugar, no artificial sweeteners, no caffeine, and no gluten.

Protein Pop Balance debuts in four flavors—Lime Slush, Tropical Pineapple, Watermelon Lime, and Fruit Punch—and is available online at proteinpop.com and Amazon, with distribution expanding to Target and other major retailers in mid-September. It joins the existing Protein Pop and Protein Pop Max beverages, rounding out a three-product, protein-forward lineup.

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Market Context

USNA was $14.56 before publication, while WEST was up 1.29% in the supplied peer snapshot. Balance b...
Analysis

USNA was $14.56 before publication, while WEST was up 1.29% in the supplied peer snapshot. Balance broadens the product lineup; recent net selling of 13,074 shares remains relevant context.

Key Figures

Protein: 15 grams Clear whey protein isolate: 10 grams Collagen: 5 grams +4 more
7 metrics
Protein 15 grams Protein Pop Balance per beverage
Clear whey protein isolate 10 grams Component of Protein Pop Balance protein content
Collagen 5 grams Component of Protein Pop Balance protein content
Fiber 5 grams Added fiber per beverage
Sugar 0 grams Protein Pop Balance beverage
Flavors 4 flavors Lime Slush, Tropical Pineapple, Watermelon Lime, and Fruit Punch
Product lineup 3 offerings Protein Pop, Protein Pop Max, and Protein Pop Balance

Historical Context

5 past events · Latest: Sep 01 (Neutral)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Sep 01 service commentary Neutral -1.8% CEO commentary promoting service and USANA Foundation charitable activity
Aug 17 product launch Positive -3.7% Clear protein, creatine, and electrolyte drink mix launch
Aug 05 leadership commentary Neutral -34.2% CEO shared workplace and home happiness practices
Aug 04 Q2 earnings report Negative -34.2% Sales decline, net loss, impairment charge, and reduced 2026 outlook
Jul 30 consumer study Positive -2.2% Twelve-week Glow study reported self-assessed skincare improvements

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent positive or informational announcements were followed by declines, while the negative Q2 earnings report aligned with a sharp decline.

Key Terms

clear whey protein isolate, prebiotics, stevia leaf extract blend, reb a
4 terms
clear whey protein isolate technical
"Protein Pop Balance delivers 15 grams of protein, including 10 grams of clear whey protein isolate"
A clear whey protein isolate is a highly purified form of whey protein that has been processed to remove fats and clouding proteins so it dissolves into a transparent, fruit-flavored beverage rather than a milky shake. For investors, it signals a specific consumer-facing product category and manufacturing process that can command different pricing, shelf placement and marketing strategies, affecting sales, margins and regulatory labeling considerations much like a product reformulation or premium variant in any consumer goods market.
prebiotics medical
"The beverage also includes added prebiotics and 5 grams of fiber"
Prebiotics are indigestible fibers or compounds that selectively feed and encourage the growth of beneficial bacteria in the gut, acting like fertilizer for the microbiome. They matter to investors because consumer demand, product formulations, clinical research and regulatory approval around prebiotic claims can directly affect sales, margins and long-term growth in food, supplement and biotech companies—similar to how a new ingredient can reshape a product market.
stevia leaf extract blend technical
"sweetened with a premium stevia leaf extract blend (Reb A, Reb M)"
A stevia leaf extract blend is a food- or beverage-grade mixture of sweet-tasting compounds (steviol glycosides) derived from the leaves of the Stevia rebaudiana plant, often enriched for specific glycosides such as rebaudioside A and combined to achieve a desired taste profile and stability. It matters to investors because formulation, regulatory approvals, labeling, supply cost and consumer acceptance affect product marketability and margins much like a recipe affects a restaurant’s cost and appeal.
reb a technical
"sweetened with a premium stevia leaf extract blend (Reb A, Reb M)"
Reb A (short for rebaudioside A) is a naturally occurring sweet compound extracted from the stevia plant and commonly used as a high-intensity, low-calorie sugar substitute in foods and beverages. It matters to investors because its regulatory approvals, supply costs, purity standards and consumer acceptance affect manufacturers’ product formulations, labeling and profit margins — similar to how a key ingredient like cocoa or vanilla can shape a food company’s costs and sales.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Sip smart with our clear prebiotic soda — a balanced refresher for when you're on the go

SALT LAKE CITY, Sept. 3, 2026 /PRNewswire/ -- Rise Wellness announced the launch of Protein Pop Balance, the newest addition to its Protein Pop lineup of clear, ready-to-drink protein beverages. A sparkling, clear prebiotic soda, Protein Pop Balance is available now online at proteinpop.com and on Amazon, with distribution expanding to Target and other major retailers in mid-September. The beverage launches in four flavors — Lime Slush, Tropical Pineapple, Watermelon Lime, and Fruit Punch — giving consumers a lighter, gut-friendly option that rounds out the brand's growing portfolio of functional, protein-forward beverages.

Protein Pop Balance—15 G of Protein and 5 G of Fiber. Available in Lime Slush, Tropical Pineapple, Watermelon Lime, and Fruit Punch.

Protein Pop Balance delivers 15 grams of protein, including 10 grams of clear whey protein isolate and 5 grams of collagen. The beverage also includes added prebiotics and 5 grams of fiber, working together to support a happy gut. This lightly carbonated, soda-like beverage is a balanced alternative to traditional protein shakes. The beverage contains 0 grams of sugar, is sweetened with a premium stevia leaf extract blend (Reb A, Reb M), and contains no artificial sweeteners, no caffeine, and no gluten, making it a refreshing, satisfying option for any time of day.

"Protein Pop Balance is all about giving people a lighter way to stay on track," said Darin Perry, CEO of Rise Wellness. "It's a smart way to support your gut and your protein goals at the same time — without it feeling heavy. Balance brings together prebiotics, protein, collagen, and fiber in one can that's easy for consumers to grab and go."

Rounding Out the Protein Pop Lineup

Protein Pop Balance joins a lineup that now spans three distinct offerings. The original Protein Pop delivers 22 grams of whey protein isolate in a non-carbonated, clear format. Protein Pop Max (formerly Protein Pop Plus) delivers 30 grams of protein and bovine collagen in a carbonated can. With Protein Pop Balance, consumers receive a balance of lighter-protein, collagen, fiber, and prebiotic built for gut health, all in a refreshing beverage suited to any part of their day. All three — Protein Pop, Protein Pop Max, and Protein Pop Balance — are available at proteinpop.com, on Amazon, and at Target and other major retailers beginning mid-September.

About Protein Pop

Protein Pop is one of two brands owned by Rise Wellness, a wholly owned subsidiary of USANA Health Sciences, Inc. Protein Pop is a clear, ready-to-drink protein beverage brand delivering high-quality protein in a light, refreshing format. Designed as an alternative to traditional creamy protein shakes, Protein Pop offers a clean, modern approach to functional beverages that fit seamlessly into everyday routines. The Protein Pop lineup includes Protein Pop, Protein Pop Max, and Protein Pop Balance. For more information, visit www.proteinpop.com.

About USANA Health Sciences, Inc.

USANA Health Sciences, Inc. (NYSE: USNA) is a health and wellness company that owns and operates a portfolio of brands dedicated to helping people live healthier, more vibrant lives. Founded in 1992, USANA's core business develops and manufactures premium nutritional supplements, functional foods, and personal care products for Brand Partners and Preferred Customers across 25 global markets. Its portfolio also includes Hiya Health Products (78.8% controlling stake), focused on children's health and wellness, and Rise Wellness (100% owned), maker of Rise Bars and the Protein Pop line of clear protein beverages.

More information on USANA can be found at www.usana.com. More information on Hiya is available at www.hiyahealth.com. More information on Rise Bar is available at www.risebar.com.

Investor & Media Contacts

Media Contact:
Sam Hallman
(801) 707-9941
sam@risewellnessinc.com

Investor Contact:
Andrew Masuda
Investor Relations
(801) 954-7201
investor.relations@usanainc.com

Protein Pop

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/protein-pop-launches-protein-pop-balance-a-clear-prebiotic-soda-with-15-grams-of-protein-and-5-grams-of-fiber-302867325.html

SOURCE USANA

FAQ

What is Protein Pop Balance launched by Rise Wellness (USNA)?

Protein Pop Balance is a clear, sparkling prebiotic soda with 15 grams of protein, including 10 grams of clear whey protein isolate and 5 grams of collagen, plus 5 grams of fiber and added prebiotics. It is positioned as a lighter, gut-friendly alternative to traditional protein shakes.

How much protein and fiber does Protein Pop Balance from USNA provide per can?

Each can of Protein Pop Balance delivers 15 grams of protein and 5 grams of fiber. The protein comes from 10 grams of clear whey protein isolate and 5 grams of collagen, combined with added prebiotics aimed at supporting gut health.

What flavors are available for Protein Pop Balance by Rise Wellness (USNA)?

Protein Pop Balance launches in four flavors: Lime Slush, Tropical Pineapple, Watermelon Lime, and Fruit Punch. These options are designed to offer a lighter, soda-like experience while delivering protein, collagen, fiber, and prebiotics in a ready-to-drink format.

Where and when can consumers buy Protein Pop Balance from USNA?

Protein Pop Balance is available online at proteinpop.com and on Amazon. Distribution is expanding to Target and other major retailers beginning in mid-September, when all three Protein Pop beverages will be offered in stores alongside online channels.

How does Protein Pop Balance differ from Protein Pop and Protein Pop Max?

Protein Pop Balance focuses on a lighter profile with 15 grams of protein, collagen, fiber, and prebiotics. The original Protein Pop offers 22 grams of whey protein isolate in a non-carbonated clear drink, while Protein Pop Max provides 30 grams of protein and bovine collagen in a carbonated can.

What sweeteners and ingredients are used in Protein Pop Balance (USNA)?

Protein Pop Balance contains 0 grams of sugar and is sweetened with a premium stevia leaf extract blend (Reb A, Reb M). It includes clear whey protein isolate, collagen, added prebiotics, and 5 grams of fiber, and it has no artificial sweeteners, no caffeine, and no gluten.