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Vital Farms has raised the golden standard for butter by ensuring that their products are now 90% grass-fed through a new dairy supplier. The company aims to deliver delicious, ethically produced butter to consumers by refreshing its entire butter portfolio, which is now produced by cows raised on family farms in pasture-raised conditions. The new playful carton packaging reinforces Vital Farms' commitment to high-quality, premium butter products.
Vital Farms ha innalzato lo standard d'oro per il burro garantendo che i loro prodotti siano ora alimentati al 90% con erba, grazie a un nuovo fornitore di latte. L'azienda si impegna a fornire ai consumatori burro delizioso e prodotto eticamente, rinnovando completamente il suo intero portfolio di burro, che ora viene prodotto da vacche allevate in fattorie familiari e in condizioni di pascolo. Il nuovo imballaggio giocoso delle scatole rafforza l'impegno di Vital Farms per prodotti di burro di alta qualità e premium.
Vital Farms ha elevado el estándar de oro para la mantequilla asegurando que sus productos ahora son alimentados con un 90% de hierba gracias a un nuevo proveedor de lácteos. La compañía se esfuerza por entregar a los consumidores una mantequilla deliciosa y éticamente producida, renovando completamente su cartera de mantequillas, que ahora se producen con vacas criadas en granjas familiares bajo condiciones de pastoreo. El nuevo empaque lúdico de los cartones refuerza el compromiso de Vital Farms con productos de mantequilla de alta calidad y premium.
바이탈 팜스는 새로운 유제품 공급업체를 통해 그들의 제품이 이제 90%가 풀로 먹여진다는 것을 보장함으로써 버터에 대한 황금 표준을 높였습니다. 이 회사는 전체 버터 포트폴리오를 새롭게 하여, 이제는 가족 농장에서 방목 조건에서 키워진 소에서 생산된 버터를 소비자에게 맛있고 윤리적으로 생산된 버터를 제공하고자 합니다. 새롭고 재미있는 카톤 포장은 바이탈 팜스의 고품질 프리미엄 버터 제품에 대한 헌신을 강화합니다.
Vital Farms a élevé la norme d'or pour le beurre en garantissant que leurs produits sont désormais nourris à 90% à l'herbe grâce à un nouveau fournisseur laitier. L'entreprise vise à fournir aux consommateurs un beurre délicieux et éthiquement produit en rafraîchissant l'ensemble de son portefeuille de beurres, qui est maintenant produit par des vaches élevées dans des fermes familiales en conditions de pâturage. Le nouvel emballage de carton ludique renforce l'engagement de Vital Farms envers des produits de beurre de haute qualité et premium.
Vital Farms hat den Goldstandard für Butter erhöht, indem sie sicherstellen, dass ihre Produkte jetzt zu 90% aus Grasfütterung durch einen neuen Milchlieferanten stammen. Das Unternehmen strebt danach, den Verbrauchern köstliche, ethisch hergestellte Butter zu liefern, indem es sein gesamtes Butterportfolio auffrischt, das jetzt von Kühen produziert wird, die auf Familienfarmen unter Weidebedingungen gehalten werden. Die neue spielerische Kartonverpackung verstärkt Vital Farms' Engagement für hochwertige Premium-Butterprodukte.
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AUSTIN, Texas, April 22, 2024 (GLOBE NEWSWIRE) -- Vital Farms (Nasdaq: VITL) is raising the standards for great tasting, ethically produced butter. The company has refreshed its entire portfolio of butter products, which are now 90% grass-fed, produced by cows that are pasture-raised on family farms, and packaged in new, playful cartons. With these key updates, Vital Farms aims to propel its butter business forward and deliver delicious golden butter to consumers.
“Vital Farms is continuing to raise our high butter standards—pasture-raised practices, cows raised on family farms, and high butterfat—and we’ve elevated our butter to a 90% grass-fed standard,” said Russell Diez-Canseco, President & CEO, Vital Farms. “The result of all this hard work is a great tasting butter in new packaging that reinforces our premium brand and stands out on the shelf. It’s a product my family is excited to spread on toast next to a couple of pasture-raised scrambled eggs.”
Vital Farms butter is produced by cows that are pasture-raised with care and respect on family dairy farms that allow them to express their natural behaviors in low stress, grass-based farming conditions. The cows are 90% grass-fed, with freedom to graze on open pastures an average of 200 days per year, so they can produce rich cream that is churned into beautiful, golden butter. The remaining 10% of their diets come from a buffet of barley, oats, corn meal, and supplemental vitamins and minerals to support their overall nutrition and wellbeing.
Vital Farms Unsalted and Salted butters can be found on grocery shelves across the country now in refreshed packaging featuring the various breeds of cows that produce the butter, such as Holsteins and Jerseys, grazing on green pastures to celebrate the grass-fed standard. These butters also continue to adhere to European butter standards with 83 – 85% butterfat, offering creamy, delicious products that can be enjoyed for baking, cooking, or simply spreading.
Learn more about Vital Farms butter standards and where to find Vital Farms Unsalted and Salted butter here: vitalfarms.com/butter
ABOUT VITAL FARMS Vital Farms (Nasdaq: VITL), a Certified B Corporation, offers a range of ethically produced foods nationwide. Started on a single farm in Austin, Texas, in 2007, Vital Farms is now a national consumer brand that works with over 300 family farms and is the leading U.S. brand of pasture-raised eggs by retail dollar sales. Vital Farms’ ethics are exemplified by its focus on the humane treatment of farm animals and sustainable farming practices. In addition, as a Delaware Public Benefit Corporation, Vital Farms prioritizes the long-term benefits of each of its stakeholders, including farmers and suppliers, customers and consumers, communities and the environment, and crew members and stockholders. Vital Farms’ products, including shell eggs, butter, hard-boiled eggs, and liquid whole eggs, are sold in approximately 24,000 stores nationwide. Vital Farms pasture-raised eggs can also be found on menus at hundreds of foodservice operators across the country. For more information, visit https://vitalfarms.com/.
What is the new grass-fed standard for Vital Farms butter?
Vital Farms butter is now 90% grass-fed, produced by cows that are pasture-raised on family farms.
How are the cows raised for Vital Farms butter?
The cows are pasture-raised with care and respect on family dairy farms, allowing them to express their natural behaviors in low-stress, grass-based farming conditions.
What type of packaging is used for the refreshed Vital Farms butter products?
The butter products are now packaged in new, playful cartons that feature various breeds of cows grazing on green pastures.
vital farms brings ethically produced food to the table - in the form of pasture-raised eggs and butter, available nationwide. we work with over 100 small family farmers in the "pasture belt" to produce our pasture-raised eggs. each of our girls enjoys at least 108 sq. ft. of rotated pasture, and they're free to forage outdoors year round, which results in highly nutritious and delicious eggs! the contented cows that create milk for our pasture-raised butter are free to graze on pastures year-round! their milk is slow churned in small batches to create high 85% butterfat grass-fed butter - the creamiest butter on the shelf! vital farms was founded on the principles of conscious capitalism and we operate a stakeholder model, considering the impact on each stakeholder to drive our business. in 2016 we were recognized as a certified b-corp.
