Vera Bradley Debuts First Footwear Collection
09/22/2022 - 09:00 AM
Designed to Simulate the Comfort of Walking on a Cloud, New VB Cloud Collection Features Lightweight Technology
FORT WAYNE, Ind., Sept. 22, 2022 (GLOBE NEWSWIRE) -- Vera Bradley, Inc. (NASDAQ: VRA) today announced that Vera Bradley, its iconic American bag and luggage lifestyle brand, has launched its newest venture into the women’s footwear market. Filling the gap with everyday women’s shoes that are as functional as feminine and fashionable, the VB Cloud Footwear collection features lightweight technology and was designed to simulate the comfort of walking on a cloud. The collection is available in classic solids and colorful prints in four washable slip-on styles.
Based on direct feedback from Vera Bradley’s loyal community, the brand engineered the VB Cloud Footwear collection to meet criteria of comfort, beauty, durability, and longevity with unique features including water-repellent uppers; removable, anti-microbial and instant-fit memory foam insoles; molded arch supports; and high-traction, abrasion-resistant outsoles.
“At Vera Bradley, we are passionate about designing beautiful solutions—innovative products that solve real needs in our customers’ lives while also allowing them to express their personal style,” noted Beatrice Mac Cabe, Vera Bradley’s Chief Creative Officer. “Carefully researched, designed and tested, the VB Cloud Footwear collection goes the extra mile by making it easy for her to just slip on her shoes and go!”
VB Cloud Footwear styles are available in women’s sizes 5 – 11 and range in price from $70 t o $80. T he collection is now available online at www.verabradley.com and in Vera Bradley Full Line Stores . Select styles are also available in Vera Bradley Factory Stores .
For more information, visit www.verabradley.com/vbcloud .
ABOUT VERA BRADLEY Vera Bradley, based in Fort Wayne, Indiana, is a leading designer of women’s handbags, luggage and other travel items, fashion and home accessories, and unique gifts. Founded in 1982 by friends Barbara Bradley Baekgaard and Patricia R. Miller, the brand is known for its innovative designs, iconic patterns, and brilliant colors that inspire and connect women unlike any other brand in the global marketplace. Visit www.verabradley.com and follow @verabradley to learn more.
CONTACTS
Photos accompanying this announcement are available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/3c92781f-6027-451c-a060-6d1e6f9e0909
https://www.globenewswire.com/NewsRoom/AttachmentNg/45233d0f-09c4-4e4f-a8b7-af37d3213372
https://www.globenewswire.com/NewsRoom/AttachmentNg/390979ca-7568-437e-bf9b-adb757084ac7
https://www.globenewswire.com/NewsRoom/AttachmentNg/e0e07299-b919-403e-a062-5d33294720b2
https://www.globenewswire.com/NewsRoom/AttachmentNg/afa671b1-8ee4-46bf-b2a2-8a70f24aeb5e
https://www.globenewswire.com/NewsRoom/AttachmentNg/633d328c-91d0-4a2e-a29d-efd425b32a7e
A video is available at the following link: https://vimeo.com/user11633037/review/750454806/bd2d813c8e
Vera Bradley Inc
NASDAQ:VRA
VRA Rankings
#102 Ranked by Stock Gains
VRA Stock Data
Industry
Women's Handbag and Purse Manufacturing
Sector
Manufacturing
Tags
Consumer Non-Durables, Apparel/Footwear, Manufacturing, Women's Handbag and Purse Manufacturing
Country
US
City
Roanoke
About VRA
welcome into our world, where we believe in making every day beautiful! at vera bradley, we believe beauty has a unique power to inspire and improve the quality of women's lives. too often, beauty gets mistaken for something lofty or perfect. something that lives in grand gestures or for a special, elite few. we believe beauty is so much more than what you see on the surface. beauty belongs everywhere, and is especially moving when it appears in places you wouldn't think to look and in situations you wouldn't expect to find it. and let's face it — we know it can make the difference between an ordinary day and an extraordinary one. meaningful beauty has been woven into the fabric of our company since day one. let's flash back to day one, when the idea for this company was born in one of the most un-beautiful places in the world: the airport. we brought beauty to women travelers with inspired and feminine luggage, and the brand grew rapidly and organically from there — from friends and f