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Four small businesses to compete in finals of Verizon’s Small Business Super Pitch

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Verizon (NYSE, Nasdaq: VZ) announced the four finalists in its nationwide Small Business Super Pitch competition, selected from more than 500 entries and 20 semifinalists. On July 17, 2026, The Balm Box, House of Perna, TWB Tours, and Renewed Focus will pitch live at the Antique Loft in Hoboken, NJ before judges including soccer legend Carli Lloyd.

Finalists compete for cash prizes, receive two tickets each to the FIFA World Cup 2026™ Final, and gain expert mentorship on using artificial intelligence in their businesses. According to Verizon, its free Small Business Digital Ready platform has supported over 600,000 U.S. small business owners to date, toward a goal of 1 million by 2030. Verizon reported $138.2 billion in 2025 revenues.

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Negative

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News Market Reaction – VZ

+1.33%
+1.33% Session close to close

In the Jul 13 session, VZ gained 1.33%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Market Context

This announcement highlights Verizon’s World Cup-adjacent support for entrepreneurs through Small Bu...
Analysis

This announcement highlights Verizon’s World Cup-adjacent support for entrepreneurs through Small Business Digital Ready, which has aided over 600,000 owners toward a 1 million goal by 2030. For investors, it reinforces brand and community positioning alongside sizable 2025 revenue of $138.2 billion, but also sits against a backdrop of an active S-3ASR shelf and recent net insider selling, making capital allocation and balance sheet moves important to monitor.

Key Figures

Revenues: $138.2 billion Submission pool: more than 500 competitors Semifinalists: 20 businesses +3 more
6 metrics
Revenues $138.2 billion Verizon 2025 full-year revenue
Submission pool more than 500 competitors Entries in Verizon Small Business Super Pitch
Semifinalists 20 businesses Selected for semifinal events in FIFA World Cup 2026™ host cities
Program participants over 600,000 business owners Helped by Verizon Small Business Digital Ready since 2020
Program goal 1 million small businesses Digital Ready support target by 2030
World Cup Final tickets 2 tickets per finalist Prize for four Small Business Super Pitch finalists

Historical Context

5 past events · Latest: Jul 09 (Positive)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Jul 09 Connectivity partnership Positive -0.5% Won role providing 5G and LTE connectivity for newly manufactured BMW vehicles.
Jun 29 Joint venture announcement Neutral -5.2% Agreed 50:50 JV with BT Group for international enterprise connectivity business.
Jun 26 Earnings scheduling Neutral +1.0% Set date and time for second‑quarter 2026 earnings release and webcast.
Jun 23 Index removal news Negative -2.3% Announced removal from Dow Jones Industrial Average, replaced by Alphabet.
Jun 17 Debt exchange offers Neutral -1.9% Reported final results of exchange offers and consent solicitations for 11 note series.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent Verizon headlines have more often coincided with share price declines, including around partnerships and balance sheet actions.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Selected from a nationwide competition, four businesses will make live pitches to judges including soccer legend and entrepreneur Carli Lloyd, then head to the FIFA World Cup 2026™ Final

NEW YORK, July 13, 2026 (GLOBE NEWSWIRE) -- On Friday, July 17, 2026, days before the world’s top two soccer teams battle for the FIFA World Cup 2026™, a different kind of high-stakes championship is taking place just minutes away. Four American small businesses will gather at the Antique Loft in Hoboken, NJ to go head-to-head in Verizon’s Small Business Super Pitch competition, an event which highlights the incredible grit, impact, and vital role everyday entrepreneurs play in communities nationwide.

The Verizon Small Business Super Pitch is a nationwide pitch competition designed to discover some of America’s most promising small businesses. After being selected from a submission pool of more than 500 competitors and winning one of four regional rounds across the country, the finalists will now take the stage to deliver a compelling pitch on their business.

The four finalists in the Verizon Small Business Super Pitch are:

  • The Balm Box (Overland Park, KS) – Founded by six-time cancer survivor Liz Benditt, The Balm Box ships research-backed care packages specifically designed for cancer patients navigating surgery, chemotherapy, and radiation.
  • House of Perna (Delray Beach, FL) – A fashion house, founded by fashion designer, Amanda Perna, dedicated to designing small-batch clothing with bold prints and sustainable practices that allows women to feel completely themselves.
  • TWB Tours (Seattle, WA) – A Pacific Northwest tour company, founded by Marlie and Anthony Love, that offers guests an inside look at local culture, history, and community-centered small businesses.
  • Renewed Focus (New York, NY) – Led by Melissa Robinson-Brown, Renewed Focus is a therapy practice with a focus on providing care to women and allowing them to unleash their authentic selves and navigate life’s roller coaster.

“Big cultural events like the FIFA World Cup 2026™ offer unparalleled opportunities for small businesses to gain widespread visibility and thrive. Verizon is proud to support these essential community anchors through Verizon Small Business Digital Ready, which provides free resources—including online courses, coaching, funding, and networking—to help entrepreneurs succeed. We are deeply honored to play a role in the journeys of the dynamic businesses that have made it to the Super Pitch finals,” said Donna Epps, Chief Responsible Business Officer for Verizon.

In the initial phase of the competition, business owners posted videos to social media highlighting how they had used the resources on Verizon Small Business Digital Ready to learn how to more effectively pitch their business. Of those, 20 were selected to compete in the semifinal events in FIFA World Cup 2026™ host cities. Now, the final four will deliver a pitch to a panel of expert judges, including two-time FIFA Women’s World Cup™ champion Carli Lloyd, for a chance to win cash prizes. All four finalists will receive two tickets to the FIFA World Cup 2026™ Final.

“Succeeding as a small business is like soccer. It takes daily hard work and the right coaching. I’m proud to see a company like Verizon champion small businesses by providing year-round access to its Digital Ready platform,” said Lloyd. “Whether it is a youth soccer clinic, or the local coffee shop, it’s the small businesses that keep our communities running. And through this experience with Verizon, it’s been a joy to meet some of these amazing entrepreneurs.”

In addition to the cash prizes and tickets, all finalists will receive expert mentorship in using artificial intelligence in their business as Verizon works to position small businesses to succeed in today’s rapidly evolving digital world.

Creating a homefield advantage

Verizon’s investment in small business community development extends beyond the competition and prizes. Verizon Small Business Digital Ready is a free resource available to all small businesses in the U.S. regardless of whether they are Verizon customers. The program has already helped over 600,000 business owners since its launch in 2020, with a goal to support 1 million small businesses by 2030.

All participants in the Super Pitch have received expert guidance on how to pitch their businesses from Precious Williams, Founder and CEO of the Perfect Pitch Group, successful “Shark Tank” participant, and Verizon Small Business Digital Ready instructor. Williams has also hosted versions of her Digital Ready pitch workshops for local small businesses at each of the semifinal events.

To RSVP for the event on July 17, visit https://events.bizzabo.com/SettingthePitch.

For more information on the competition and to register for Small Business Digital Ready, visit https://www.verizon.com/about/responsibility/digital-inclusion/small-business-program.

This announcement was originally published by Verizon. Read the original press release.

Verizon Communications Inc. (NYSE, Nasdaq: VZ) powers and empowers how its millions of customers live, work and play, delivering on their demand for mobility, reliable network connectivity and security. Headquartered in New York City, serving countries worldwide and nearly all of the Fortune 500, Verizon generated revenues of $138.2 billion in 2025. Verizon’s world-class team never stops innovating to meet customers where they are today and equip them for the needs of tomorrow. For more, visit verizon.com or find a retail location at verizon.com/stores.

VERIZON’S ONLINE MEDIA CENTER: News releases, stories, media contacts and other resources are available at verizon.com/news. News releases are also available through an RSS feed. To subscribe, visit www.verizon.com/about/rss-feeds/.

Media contacts:
Jared Dashoff
jared.dashoff@verizon.com


FAQ

What is Verizon (VZ) Small Business Super Pitch and who are the 2026 finalists?

Verizon’s Small Business Super Pitch is a nationwide competition showcasing promising small businesses. According to Verizon, the 2026 finalists are The Balm Box, House of Perna, TWB Tours, and Renewed Focus, all selected from more than 500 submissions and 20 semifinalists across FIFA World Cup 2026™ host cities.

When and where is the Verizon (VZ) Small Business Super Pitch final taking place in 2026?

The Super Pitch final is scheduled for July 17, 2026, at the Antique Loft in Hoboken, New Jersey. According to Verizon, the event occurs just days before the FIFA World Cup 2026™ Final, creating additional visibility for the four competing American small businesses.

What prizes do finalists in Verizon’s 2026 Small Business Super Pitch receive?

Finalists compete for cash prizes and receive two tickets each to the FIFA World Cup 2026™ Final. According to Verizon, all four will also receive expert mentorship on using artificial intelligence in their businesses, in addition to prior coaching on pitching through the Digital Ready platform.

How does Verizon (VZ) Small Business Digital Ready support entrepreneurs in the U.S.?

Verizon Small Business Digital Ready offers free online courses, coaching, funding opportunities, and networking resources to U.S. small businesses. According to Verizon, the program has already helped over 600,000 owners since 2020 and targets support for 1 million small businesses by 2030, regardless of carrier.

How were businesses selected for Verizon’s 2026 Small Business Super Pitch competition?

Business owners first posted social media videos showing how they used Verizon Small Business Digital Ready to improve pitching. According to Verizon, more than 500 applied, 20 advanced to semifinals in FIFA World Cup 2026™ host cities, and four finalists were chosen to present live in Hoboken, NJ.

What role does Carli Lloyd play in Verizon’s Small Business Super Pitch 2026?

Two-time FIFA Women’s World Cup™ champion Carli Lloyd serves as a judge for the final pitches. According to Verizon, Lloyd compares small business success to soccer, emphasizing daily hard work and coaching, and praises Verizon’s year-round Digital Ready support for entrepreneurs and community businesses.

How can small business owners register for Verizon (VZ) Small Business Digital Ready in 2026?

Small business owners can register for Verizon Small Business Digital Ready through Verizon’s digital inclusion small business program webpage. According to Verizon, the platform is free and open to all U.S. small businesses, offering educational content, coaching, and funding resources without requiring them to be Verizon customers.