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*MEDIA ALERT* Verizon and David Beckham Kick Off Third Wave of Verizon Ultimate Access, Dropping Free FIFA World Cup 2026™ Tickets Exclusively for Customers

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Verizon (NYSE: VZ) and David Beckham are launching the third wave of Verizon Ultimate Access with a free ticket drop for FIFA World Cup 2026. From January 7–11, 2026 at 3:00 PM daily, U.S. customers can claim hundreds of free tickets to group-stage matches in U.S. host cities through the My Verizon app on a first-come, first-served basis. The program, offered as part of Verizon Access loyalty benefits, intends to provide thousands of customers free access to World Cup matches. Non-customers are invited to switch service in-store or online at verizon.com to participate.

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Negative

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News Market Reaction – VZ

-0.72%
-0.72% Session close to close

In the Jan 5 session, VZ declined 0.72%, reflecting a mild negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

Market Context

This announcement highlights Verizon’s strategy of using Verizon Access to deepen customer engagemen...
Analysis

This announcement highlights Verizon’s strategy of using Verizon Access to deepen customer engagement by offering free FIFA World Cup 2026 ticket drops from January 7–11, 2026 at 3:00 PM daily. It follows recent news centered on network upgrades, sports venue partnerships, and a steady dividend. Investors may watch how such loyalty-driven promotions impact brand affinity, subscriber retention, and utilization of future financing tools already in place under the company’s effective shelf registration.

Key Figures

Ticket drop window: January 7–11, 2026 Daily drop time: 3:00 PM
2 metrics
Ticket drop window January 7–11, 2026 Dates when customers can claim free FIFA World Cup 2026 tickets
Daily drop time 3:00 PM Time each day tickets are released during the promotion

Historical Context

5 past events · Latest: 2025-12-29 (Neutral)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
2025-12-29 Earnings schedule Neutral +0.0% Announcement of the upcoming Q4 2025 earnings release date and webcast.
2025-12-17 Product launch Positive +0.3% Launch of Total Wireless Edge financing program for prepaid device customers.
2025-12-11 Network upgrade Positive +0.8% Wi‑Fi 6E-ready stadium network upgrade at Empower Field to enhance fan connectivity.
2025-12-04 Dividend declaration Positive +1.4% Quarterly dividend of $0.69 per share, highlighting 19 years of dividend growth.
2025-11-13 Enterprise contract Positive +0.8% Completion of 100G optical ring for Monumental Sports & Entertainment broadcasts.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent Verizon headlines on dividends, network upgrades, and new offerings have generally coincided with small positive or flat price reactions.

Recent Company History

Over the last few months, Verizon’s news flow has focused on steady operations and shareholder returns. A dividend declaration at $0.69 per share and reference to $134.8 billion 2024 revenue underscored income stability. Network and broadcast upgrades for venues like Empower Field and Monumental Sports, plus new financing via Total Wireless Edge, all saw modestly positive 24-hour price reactions. The current customer-focused World Cup ticket promotion fits this pattern of incremental, engagement-driven updates rather than transformational events.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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NEW YORK, Jan. 05, 2026 (GLOBE NEWSWIRE) --

WHAT: Verizon is back with David Beckham to announce the third Verizon Ultimate Access ticket drop for FIFA World Cup 2026™ giving customers an unprecedented opportunity to attend World Cup matches. From January 7-11, customers will have the chance to score hundreds of free tickets to every match, including all group stage matches in every U.S. city.

WHY: As the Official Telecommunication Services Sponsor of FIFA World Cup 2026™, Verizon is rewarding customers by bringing them closer to the action than anyone else. Through Verizon Access, the loyalty program that unlocks exclusive events and experiences simply for being a customer, Verizon is providing unbeatable value and meeting the intense demand for these highly coveted tickets by prioritizing its customers for this once-in-a-lifetime opportunity. Over the course of the program, thousands of Verizon customers will score tickets to the FIFA World Cup – absolutely free.

WHEN:

  • Verizon will drop free tickets between January 7 – January 11, 2026 at 3:00PM daily.

WHERE & HOW:

  • U.S. customers have the chance to claim tickets on a first-come, first-served basis in the My Verizon app via Verizon Access, the Company’s loyalty program that gives customers access to exclusive events, experiences and more.
  • Not a Verizon customer? There’s still time to switch! Head to a nearby store or www.verizon.com.
  • For More Information: visit Verizon.com/FIFA

MEDIA CONTACTS:
Elizabeth Angley
Elizabeth.Angley@verizon.com

Sara Eljouzi
sara.eljouzi@verizon.com


FAQ

When will Verizon (VZ) drop free FIFA World Cup 2026 tickets through Verizon Ultimate Access?

Free tickets drop daily from January 7 to January 11, 2026 at 3:00 PM ET.

How can Verizon customers claim FIFA World Cup 2026 tickets in the My Verizon app?

U.S. customers claim tickets on a first-come, first-served basis via Verizon Access inside the My Verizon app.

Will Verizon (VZ) offer tickets to all group stage matches in U.S. host cities?

The program offers hundreds of free tickets, including access to group stage matches in every U.S. city hosting games.

How many Verizon customers will receive free FIFA World Cup 2026 tickets?

The announcement says thousands of Verizon customers will score free tickets over the course of the program.

Can non-Verizon customers participate in the Verizon ticket drop for FIFA World Cup 2026?

Yes; non-customers can switch service in-store or at verizon.com to become eligible for Verizon Access offers.