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WEBUY GLOBAL LTD. Launches Premium Travel Brand “Altitude,” Drives around US$400K in Opening Sales

WEBUY GLOBAL (Nasdaq: WBUY) launched Altitude, an AI-powered premium travel advisory brand, with a grand opening on January 26, 2026.

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WEBUY GLOBAL (Nasdaq: WBUY) launched Altitude, an AI-powered premium travel advisory brand, with a grand opening on January 26, 2026. Altitude generated approximately US$400,000 in travel bookings after launch, using immersive 4D screens and AI-driven personalization to target premium outbound travellers from Singapore.

The brand is asset-light, designed to scale across major gateway cities and aims to shift planning from transactional booking to experiential discovery, leveraging rising outbound and luxury travel spending trends in Singapore.

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Positive

  • ~US$400,000 in opening travel bookings following the January 26, 2026 launch
  • Immersive 4D experience screens and AI personalization as product differentiators
  • Asset-light, scalable model intended for expansion across major gateway cities

Negative

  • None.
Argus Feb 18 session
+6.96% close to close Open Argus
Details

News Market Reaction – WBUY

On Feb 18, the day this news came out, WBUY closed 6.96% above the previous close.

Data tracked by StockTitan Argus for the Feb 18 session.

Market Context

On Feb 18, the day this news came out, the stock closed 7.0% above the previous close. A strong posi...
Analysis

On Feb 18, the day this news came out, the stock closed 7.0% above the previous close. A strong positive reaction aligns with WEBUY’s pattern of outsized moves on strategic growth news, such as the prior 106.09% jump on a partnership announcement. The Altitude launch adds US$400,000 in early bookings and targets premium, tech-enabled travel demand. However, shares trade far below the 28.849 52-week high and face overhang from a Nasdaq equity-deficiency notice, which could temper durability of any sharp upside move.

Key Figures

Opening sales: US$400,000 Outbound trips: 9.8 million Recovery vs pre-pandemic: 92% +3 more
Opening sales
US$400,000
Altitude bookings following January 26, 2026 grand opening
Outbound trips
9.8 million
Singapore outbound trips in 2023
Recovery vs pre-pandemic
92%
2023 Singapore outbound trips vs pre-pandemic levels
Spend per trip increase
24%
Average expenditure per trip vs pre-COVID levels
Luxury travel growth
37%
Growth in luxury travel spending
Travellers increasing spend
73%
Singapore travellers planning to increase international travel spending

Historical Context

4 past events · Latest: Jan 12
4 events
  1. Jan 12

    AI travel partnership

    24h Move
    -1.5%

    Expanded collaboration to deploy AI-powered smart travel guide devices in China.

  2. Jan 09

    Nasdaq deficiency notice

    24h Move
    -1.5%

    Nasdaq notification of failure to meet $2.5M minimum stockholders’ equity requirement.

  3. Dec 16

    Indonesia outlet opening

    24h Move
    +0.6%

    New Surabaya travel retail outlet supporting fast-growing Indonesia travel business.

  4. Dec 08

    Education partnership

    24h Move
    +106.1%

    Partnership with WITSTAR to build Malaysia–China cross-border education programs.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Key Terms

ai-powered, immersive 4d experience screens, ai-driven personalisation tools
3 terms
ai-powered technical
"its new AI-powered premium travel advisory brand"
"AI-powered" describes technology that uses artificial intelligence to perform tasks, make decisions, or analyze information automatically. It’s similar to having a highly skilled assistant that can learn from data, recognize patterns, and improve over time, helping to make processes faster and more accurate. For investors, this means better insights and more efficient operations, potentially leading to smarter investment choices.
immersive 4d experience screens technical
"Immersive 4D experience screens that allow customers to step virtually"
Immersive 4D experience screens are display systems that combine three-dimensional visuals with timed physical effects—such as motion, wind, scent, or vibration—to make viewers feel like they are inside the scene, similar to a theme-park ride combined with a movie screen. Investors care because deploying these screens can differentiate venues, boost ticket or product prices, and require higher upfront capital and maintenance, so they affect revenue potential, operating costs, and competitive positioning.
ai-driven personalisation tools technical
"AI-driven personalisation tools that match traveller preferences"
Software that uses artificial intelligence to learn individual customer preferences and automatically tailor products, content, recommendations, pricing or user experiences for each person. Investors care because these tools can make a business feel like a skilled personal shopper—increasing sales, customer loyalty and efficiency while reducing marketing waste—so their adoption can directly affect revenue growth, customer retention and the cost of acquiring customers.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Singapore, Feb. 18, 2026 (GLOBE NEWSWIRE) -- WEBUY GLOBAL LTD. (Nasdaq: WBUY) (“Webuy” or the “Company”), a technology-driven travel and lifestyle platform, today announced the successful launch of Altitude, its new AI-powered premium travel advisory brand. Altitude officially held its grand opening on January 26, 2026.

Following its launch, Altitude generated approximately US$400,000 in travel bookings, demonstrating early market demand for its next-generation, technology-enabled travel experience platform.

Immersive Technology Meets AI-Driven Travel Inspiration
Altitude is designed to transform how travellers discover and plan journeys by combining:
Immersive 4D experience screens that allow customers to step virtually into destinations before booking
AI-driven personalisation tools that match traveller preferences with curated destinations and itineraries
Inspiration-led digital engagement, shifting travel planning from transactional booking to experiential discovery

Today’s travellers don’t just want information — they want inspiration,” said Bin Xue, CEO of WEBUY GLOBAL LTD. “Altitude blends immersive visual technology with AI-powered insights to elevate travel planning beyond traditional booking.”

Rising Demand for Outbound and Premium Travel
Outbound travel from Singapore continues to show strong momentum. In 2023, Singapore residents made approximately 9.8 million outbound trips, recovering to about 92% of pre-pandemic levels, while average expenditure per trip rose roughly 24% compared to pre-COVID levels — reflecting a growing willingness to spend on overseas travel.

Luxury travel spending grew by approximately 37%, and about 73% of Singaporean travellers indicated plans to increase international travel spending, highlighting rising demand for premium and experience-driven journeys.

These trends support a favourable market environment for technology-enabled, high-value travel services such as Altitude.

Scalable, Technology-Enabled Growth Model
Altitude’s model is designed to be:
Technology-driven and asset-light
Scalable across major gateway cities
Aligned with rising demand for experiential and personalised travel
By integrating immersive visual experiences and AI-powered recommendations, Webuy aims to establish Altitude as a next-generation platform redefining how travellers explore the world.

About WEBUY GLOBAL LTD.

WEBUY GLOBAL LTD. (Nasdaq: WBUY) is a technology-driven platform transforming social commerce and travel services across Southeast Asia. The Company provides curated travel experiences, cross-border tour services, and region-wide travel solutions for customers in Indonesia, Singapore, and international markets. Webuy is focused on building an integrated travel ecosystem powered by innovation, service quality, and regional partnerships.
For more information, visit www.webuy.global.

Forward-Looking Statements
Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company’s current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Investors can find many (but not all) of these statements by the use of words such as “approximates,” “believes,” “hopes,” “expects,” “anticipates,” “estimates,” “projects,” “intends,” “plans,” “will,” “would,” “should,” “could,” “may” or other similar expressions. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct. The Company cautions investors that actual results may differ materially from the anticipated results, and encourages investors to read the risk factors contained in the Company’s final prospectus and other reports its files with the U.S. Securities and Exchange Commission (the “Commission”) before making any investment decisions regarding the Company’s securities. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law.

Attachment



WEBUY GLOBAL LTD
Email: ir@webuy.global

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How much did WEBUY (WBUY) report in bookings from the Altitude launch on January 26, 2026?

Altitude generated approximately US$400,000 in travel bookings after launch. According to the company, this early result demonstrates initial market demand for its AI-enabled premium travel advisory platform and immersive booking experience.

What features define Altitude's travel service from WEBUY (WBUY)?

Altitude combines immersive 4D experience screens with AI-driven personalization and curated itineraries. According to the company, these features are designed to move planning from transactional booking to inspiration-led, experiential discovery.

When did WEBUY (WBUY) officially open Altitude and where is it positioned?

Altitude officially opened on January 26, 2026. According to the company, it is positioned as a premium, technology-enabled travel advisory brand targeting outbound and luxury travellers from gateway cities like Singapore.

Does WEBUY (WBUY) describe Altitude's business model as scalable and asset-light?

Yes—Altitude is described as an asset-light, scalable model across major gateway cities. According to the company, the approach relies on technology and immersive experiences to enable expansion without heavy physical assets.

How does WEBUY (WBUY) say AI will improve travel planning with Altitude?

AI will deliver personalized recommendations matching traveller preferences to curated destinations and itineraries. According to the company, AI-driven personalization aims to increase relevance and engagement in the inspiration-led booking process.

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