Whirlpool Corporation Employees Help Improve Homes and Lives in Colombia

Rhea-AI Summary

Whirlpool (WHR) celebrated its 25th anniversary of supporting Habitat for Humanity by sending 25 employees to Colombia to participate in a life-changing project. The initiative, part of Habitat's "100,000 Floors to Play On" program, aims to replace dirt floors with concrete in 100,000 homes by 2028. This project directly benefited 25 families, impacting 125 people in total.

The concrete floors significantly improve living conditions, supporting cognitive development in children and reducing health risks associated with dirt floors. A World Bank study showed at least a 36% improvement in cognitive development among children after floor replacement, along with reductions in parasitic infections, diarrhea, and anemia. The project also boosted the local economy by hiring local labor and purchasing materials from local establishments.

Positive

• Whirlpool 's continued support for Habitat for Humanity demonstrates long-term commitment to corporate social responsibility
• The project directly benefited 125 people, potentially improving brand image and customer loyalty
• Participation in the initiative may enhance employee engagement and satisfaction

Negative

• None.

News Market Reaction – WHR

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+2.99% News Effect

On the day this news was published, WHR gained 2.99%, reflecting a moderate positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

NORTHAMPTON, MA / ACCESSWIRE / July 30, 2024 / Whirlpool Corporation:

In celebration of the 25th anniversary of Whirlpool Corporation's support of Habitat for Humanity, a team of 25 employees supported a life-changing project to impact 25 families in a new Latin American market for Habitat for Humanity International. The Whirlpool employees in Colombia worked to help update dirt floors to concrete floors in the family's homes. The work is part of a Habitat initiative, called "100,000 Floors to Play On", which is helping to replace 100,000 dirt floors with concrete floors by 2028. Concrete floors support hygienic housing that contributes to cognitive development, helping children to play, study, and grow up healthy.

In Latin America and the Caribbean, nearly 40% of the population does not have access to decent housing which means they reside in housing built with precarious materials or without basic amenities such as toilets, water, and electricity. Inadequate housing leads to more vulnerability to illness, poverty, eviction, and disasters. And approximately 6% of households have dirt floors, which increases the risk for parasites, bacteria, and insects that cause illnesses such as diarrhea, respiratory diseases, anemia, immunodeficiencies, malnutrition and Chagas disease. Replacing dirt floors with concrete floors generates direct health benefits as confirmed by a World Band study.¹ The research revealed at least a 36% improvement in cognitive development among children whose dirt floors were transformed into concrete. In addition, children in these households showed reductions in parasitic infections, diarrhea and anemia, while parents showed an improvement in housing satisfaction and decreases in depression and stress levels.

The work supported by Whirlpool Corporation employees in Colombia directly benefited 125 people with healthier and safer homes providing better living conditions and giving children an adequate floor to play on. The program also supports the local economy by hiring labor and purchasing construction materials at local establishments.

About Whirlpool Corporation

Whirlpool Corporation (NYSE: WHR) is a leading kitchen and laundry appliance company, in constant pursuit of improving life at home and inspiring generations with our brands. The company is driving meaningful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, JennAir, Maytag, Amana, Brastemp, Consul, and InSinkErator. In 2023, the company reported approximately $19 billion in annual sales, 59,000 employees, and 55 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.

1 Housing, Health and Happiness by the World Bank and the University of CaliforniaView original content here.

View additional multimedia and more ESG storytelling from Whirlpool Corporation on 3blmedia.com.

Contact Info:

Spokesperson: Whirlpool Corporation
Website: https://www.3blmedia.com/profiles/whirlpool-corporation
Email: info@3blmedia.com

SOURCE: Whirlpool Corporation

View the original press release on accesswire.com

FAQ

What is Whirlpool 's (WHR) recent initiative in Colombia?

Whirlpool (WHR) sent 25 employees to Colombia to help replace dirt floors with concrete floors in 25 families' homes, as part of Habitat for Humanity's '100,000 Floors to Play On' initiative.

How many people were directly impacted by Whirlpool's (WHR) project in Colombia?

Whirlpool 's (WHR) project in Colombia directly benefited 125 people by providing them with healthier and safer homes with concrete floors.

What are the health benefits of replacing dirt floors with concrete, according to Whirlpool's (WHR) press release?

According to the press release, replacing dirt floors with concrete reduces the risk of parasites, bacteria, and insects that cause illnesses such as diarrhea, respiratory diseases, anemia, immunodeficiencies, malnutrition, and Chagas disease.

How does Whirlpool's (WHR) project in Colombia support the local economy?

Whirlpool's (WHR) project in Colombia supports the local economy by hiring local labor and purchasing construction materials from local establishments.