Pizza Hut Aims To Support Your Job Search With the Launch of 'ResZAmes': A Pizza Box That Doubles as a Resume
Rhea-AI Summary
Pizza Hut, a Yum! Brands company (YUM), is launching 'ResZAmes', an innovative offering to help job seekers stand out in the competitive New York City job market. This initiative, coinciding with the 'September Surge' hiring season, involves printing applicants' resumes directly on Pizza Hut's iconic pizza boxes and delivering them to corporate headquarters of the applicant's choice, free of charge.
The ResZAmes program aims to overcome the statistic that 75% of resumes sent are never read. Each ResZAme pizza box will be delivered with a medium-sized cheese pizza, making the resume hard to ignore. Job seekers can submit their resumes through the ResZAmes.com website until September 22, 2024. Pizza Hut will review submissions and select winners whose resumes will be delivered via custom ResZAme pizza boxes to their desired employers.
Positive
- Innovative marketing campaign potentially increasing brand visibility
- Aligning with 'September Surge' hiring season for maximum impact
- Free service for job seekers, potentially enhancing customer goodwill
Negative
- to New York City market, restricting potential reach
- Short-term campaign (until September 22, 2024) may limit long-term benefits
- No direct revenue generation from the ResZAmes initiative
News Market Reaction – YUM
On the day this news was published, YUM declined 0.53%, reflecting a mild negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
PLANO, TX / ACCESSWIRE / September 24, 2024 / Yum! Brands
Skip the email inbox, Pizza Hut will deliver FREE resume-printed pizza boxes in NYC to capture employer attention during peak ‘September Surge' hiring season1
Pizza Hut is launching ‘ResZAmes', a new offering aimed to help professionals stand out in today's competitive job market by delivering their resumes to prospective employers in a way that is sure to turn heads - via Pizza Hut's iconic pizza boxes.
ResZAmes allows job applicants in the toughest job market, New York City, to stand out like never before by printing applicants' resumes directly on a pizza box and hand-delivering these specially crafted boxes to corporate headquarters of customer's choosing - all for free. Each ResZAme pizza box will arrive with a perfectly warm and deliciously cheesy medium-sized cheese pizza. This piping-hot resume will be almost impossible to ignore.
"We know finding a job can be daunting especially during this key hiring season, so we wanted to lend a hand to our job seeking customers and help them break through the clutter," said Pizza Hut's Chief Marketing Officer, Melissa Friebe. "By combining Pizza Hut's iconic pizza boxes with job seekers' resumes, we are hoping to help resumes drum up the same excitement as office pizza and help the applicant make a lasting impression. Who could possibly ignore a resume when it is delivered as a delicious pizza?"
Here's how ResZAmes works:
Visit the ResZAmes Website: ResZAmes.com
Enter Your Zip Code: Customers will input the zip code of the headquarters of their desired future employer
Build Your Resume: Customers whose employer's offices fall into the eligible delivery zones within New York City will be directed to input their resume via the online submission form
Hear from Pizza Hut: Pizza Hut will then review the resume submissions and choose a select number of lucky winners whose resume will be hand delivered via custom Pizza Hut ResZAme pizza box to their desired employers.
Pizza Hut invites professionals to take advantage of this unique opportunity to make their job applications as exciting and memorable as an office pizza lunch.
The Pizza Hut ResZAmes submissions are now open at ResZAmes.com for a limited time through September 22, 2024. For availability, additional terms and conditions please visit www.Reszames.com.
*According to CareerMinds.com.
About Pizza Hut®
Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), was founded in 1958 in Wichita, Kansas and since then has earned a reputation as a trailblazer in innovation with the creation of icons like Original® Pan and Original® Stuffed Crust pizzas. In 1994, Pizza Hut pizza was the very first online food order. Today, Pizza Hut continues leading the way in the digital and technology space with over half of transactions worldwide coming from digital orders. Pizza Hut is committed to providing an easy pizza experience - from order to delivery - and has Hut Rewards®, the Pizza Hut loyalty program that offers points for every dollar spent on food any way you order. Hut Rewards is open to U.S. residents 18+. See applicable terms at https://hutrewards.pizzahut.com/terms/. A global leader in the pizza category, Pizza Hut operates more than 19,000 restaurants in more than 100 countries. Through its enormous presence, Pizza Hut works to unlock opportunity for its team members and communities around the world.
For more information, visit www.pizzahut.com. You can remain up to date on what's happening at Pizza Hut by following us on Facebook, Twitter, Instagram, TikTok and subscribing to our YouTube channel.
1No purchase or payment necessary to enter or win. Open from 12:00:01 am ET 9/17/24 through 11:59:59 pm ET 9/22/24 to legal US residents 18+ only. Limit (1) entry per person. Potential employer's location must be in an eligible NYC zip code. Other restrictions apply. For full details, visit official rules at resZames.com. Our lawyers want you to know that Pizza Hut cannot guarantee that (i) a resume will be delivered to the potential employer, (ii) a candidate will receive an interview, and/or (iii) a candidate will receive a job offer or be hired.

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Contact Info:
Spokesperson: Yum! Brands
Website: https://www.3blmedia.com/profiles/yum-brands
Email: info@3blmedia.com
SOURCE: Yum! Brands
View the original press release on accesswire.com