Company Description
TechTarget, Inc. (Nasdaq: TTGT), doing business as Informa TechTarget, is described in its public communications as a growth accelerator for the B2B technology sector. The company is classified in the Information sector as part of the Software Publishers industry and its common stock is listed on the Nasdaq Global Market under the symbol TTGT, as noted in multiple Form 8-K filings. Informa TechTarget states that it informs, influences and connects technology buyers and sellers, helping them progress from research and development (R&D) through to return on investment (ROI).
According to the company’s descriptions in recent news releases, Informa TechTarget operates with a large, permissioned, first-party audience and a portfolio of technology-specific digital properties. It highlights having over 220 highly targeted technology-specific digital properties and more than 50 million permissioned first-party audience members. These audiences and the associated intent data underpin the company’s positioning as a provider of expert-led, data-driven, and digitally enabled services that aim to deliver measurable outcomes for clients in the technology market.
Business focus and B2B data capabilities
TechTarget’s Polygon profile characterizes the company as a B2B accelerator that informs and influences technology buyers and sellers. It references the use of B2B first-party data and an end-to-end portfolio of data-driven solutions that serve the full B2B product lifecycle. This description notes that the company’s offerings span areas such as messaging and content development, in-market activation via brand and demand generation, purchase intent data, and sales enablement from R&D to ROI.
Across its public materials, Informa TechTarget emphasizes that its services are underpinned by audiences and their intent data. This intent data is presented as a core asset that supports its role in connecting technology buyers and sellers and in helping clients identify opportunities in the technology market. The company’s language focuses on measurable outcomes and impact for clients, rather than on specific software products.
Omdia and research & advisory activities
Several recent press releases describe Omdia as being part of Informa TechTarget, Inc. and characterize Omdia as a technology research and advisory group. Omdia is said to provide strategic market intelligence and actionable insights based on deep knowledge of technology markets, conversations with industry leaders, and large volumes of data points. These releases state that Omdia’s intelligence is intended to be a strategic advantage for clients, helping them identify opportunities and make growth decisions from R&D through to ROI.
Omdia’s published research topics, as reflected in recent news items, span multiple technology domains, including semiconductors, smartphones, PCs, cloud infrastructure, wearable audio devices, and media and entertainment. While these releases focus on specific market findings, they also reinforce Omdia’s role within Informa TechTarget as a source of technology market research and advisory services.
Corporate identity and combination with Informa
In recent SEC filings and press releases, the company refers to itself as Informa TechTarget and notes a business combination completed in 2024. A Form 8-K filed on July 14, 2025, describes a “foundation year combination program” and references the company’s “increased scale, breadth, and diversity following the 2024 business combination.” Another Form 8-K dated July 22, 2025, notes that Informa PLC’s half-year results included its consolidation of the Company. These disclosures indicate that TechTarget has undergone a combination with Informa PLC and that its results are consolidated by Informa.
The same July 14, 2025 Form 8-K refers to the company as “Informa TechTarget” and explains that the reorganization plan is intended to reshape and optimize financial and operational efficiency, emphasizing areas of strength and opportunity and enhancing global go-to-market capabilities. The plan is expected to result in a net reduction of up to approximately 10% of the company’s global colleague base and is associated with estimated restructuring charges and anticipated operating expense savings, as described in that filing.
Reorganization and governance
The July 14, 2025 Form 8-K outlines a reorganization plan designed to support the company’s financial and operational efficiency and to improve delivery of products and services to customers. It notes that the plan involves streamlining certain areas and reinvesting in others, with an expectation of annualized run-rate operating expense savings once the plan is substantially complete. The filing also includes forward-looking statements and a discussion of risk factors that could affect outcomes, referencing the company’s Annual Report on Form 10-K and Quarterly Report on Form 10-Q for additional detail.
Another Form 8-K filed on July 15, 2025, in connection with the reorganization, describes the separation of a senior executive role and notes that the chief executive officer will assume the departing executive’s duties. The filing details severance and related arrangements under an existing employment agreement, including salary continuation, bonus treatment, COBRA-related benefits, and accelerated vesting of certain restricted stock units, subject to specified conditions.
Corporate governance information appears in the July 22, 2025 Form 8-K, which reports the results of the 2025 Annual Meeting of Stockholders. The filing lists the election of directors for terms expiring at the 2026 annual meeting, the ratification of the company’s independent registered public accounting firm, advisory approval of executive compensation, and stockholder preference for holding advisory votes on executive compensation annually.
Compensation and incentive plans
A Form 8-K dated September 19, 2025 describes actions by the Compensation Committee of the Board of Directors regarding compensation adjustments and awards for certain executives and senior leaders. The filing explains that the committee approved compensation changes related to the 2025 fiscal year, including target bonus amounts under a new Short-Term Incentive Plan (STIP) and equity awards under the company’s 2024 Incentive Plan. It notes that the STIP may use performance goals based on metrics such as earnings per share, revenues, operating profit, CAGR, EBIT, Adjusted EBITDA, or other metrics determined by the committee.
The same filing states that payment of awards under the STIP is subject to meeting applicable targets, caps, and other conditions, and that specific STIP targets are anchored to revenue and profit metrics. It also notes that one executive may be eligible for certain long-term equity awards granted by Informa PLC. These disclosures provide insight into how Informa TechTarget aligns executive incentives with financial and operational performance.
Financial reporting and investor communications
Multiple Form 8-K filings in 2025 (dated July 1, August 12, and November 10) report that TechTarget issued press releases announcing preliminary or actual financial results for specific periods. Each of these filings states that the related press release is posted on the investor relations section of the company’s website and is furnished as an exhibit, and clarifies that the information is furnished rather than filed for purposes of Section 18 of the Securities Exchange Act of 1934.
A July 22, 2025 Form 8-K notes that the company issued a press release providing a business update ahead of Informa PLC’s half-year results, which included consolidation of the company. Another news release dated December 16, 2025 states that Informa TechTarget’s chief executive officer and chief financial officer planned to participate in a fireside chat at the Needham Growth Conference and to be available for meetings with investors, underscoring the company’s ongoing engagement with the investment community.
Awards and industry recognition
A December 17, 2025 press release reports that Omdia by Informa TechTarget received multiple industry awards. These include being named Analyst Firm of the Year at the Institute of Influencer and Analyst Relations (IIAR>) Awards 2025 and being recognized as Best Analyst Firm at the Cybersecurity Marketing Society’s 2025 Marquee Awards. The release also mentions an individual leadership award for an Omdia executive at the British Association for Screen Entertainment (BASE) Awards.
The same release describes Omdia’s intelligence and advisory services as being powered by decades of expertise and comprehensive market coverage across a broad spectrum of technology markets, including enterprise technology, cybersecurity, and media and entertainment. It presents these recognitions as evidence of the impact of Omdia’s research and client engagement across sectors.
Headquarters and global footprint
In its news releases, Informa TechTarget states that it is headquartered in Boston, Massachusetts and has offices in 19 global locations. This description highlights the company’s geographic reach and presence in multiple markets. The company’s communications emphasize that its global footprint supports its ability to connect technology buyers and sellers and to deliver services across different regions.
Position within the technology ecosystem
Across its public descriptions, Informa TechTarget presents itself as operating at the intersection of technology media, data, and advisory services. It highlights its technology-specific digital properties, permissioned first-party audiences, intent data, and the research and advisory capabilities of Omdia as key elements of its role in the broader technology ecosystem. These elements are positioned as enabling technology vendors and other clients to better understand markets, reach buyers, and make informed decisions from early-stage research through to realized ROI.
FAQs about TechTarget, Inc. (Informa TechTarget)
- What does TechTarget, Inc. (Informa TechTarget) do?
According to its public descriptions, Informa TechTarget informs, influences and connects technology buyers and sellers. It describes itself as a growth accelerator for the B2B technology sector, using technology-specific digital properties, permissioned first-party audiences, and intent data to support clients from R&D to ROI.
- How is TechTarget classified from an industry perspective?
The company is categorized in the Information sector within the Software Publishers industry. Its own communications emphasize its role in B2B technology markets, technology media, data-driven services, and research and advisory through Omdia.
- What is Omdia’s relationship to TechTarget?
Multiple press releases state that Omdia is part of Informa TechTarget, Inc. Omdia is described as a technology research and advisory group that provides strategic market intelligence and actionable insights across a range of technology markets.
- On which exchange does TechTarget’s stock trade and under what symbol?
Form 8-K filings identify TechTarget’s common stock, par value $0.001 per share, as being listed on the Nasdaq Global Market under the trading symbol TTGT.
- How does Informa TechTarget describe its audience and data assets?
Informa TechTarget states that it has over 220 highly targeted technology-specific digital properties and more than 50 million permissioned first-party audience members. It describes audiences and their intent data as the foundation for its expert-led, data-driven, and digitally enabled services.
- What is the 2024 business combination mentioned in filings?
A Form 8-K dated July 14, 2025 refers to a 2024 business combination and describes a foundation year combination program designed to reshape and optimize the company following that transaction. Another Form 8-K notes that Informa PLC’s half-year results include consolidation of the company.
- What is the purpose of the reorganization plan described in 2025?
The July 14, 2025 Form 8-K explains that the reorganization plan is intended to reshape, optimize, and support the company’s financial and operational efficiency, emphasize areas of strength and opportunity, improve delivery of products and services to customers, and enhance global go-to-market capabilities.
- How does TechTarget structure executive incentives?
The September 19, 2025 Form 8-K describes a Short-Term Incentive Plan with performance goals that may be based on metrics such as earnings per share, revenues, operating profit, CAGR, EBIT, or Adjusted EBITDA. It also references equity awards under the 2024 Incentive Plan and potential long-term equity awards from Informa PLC, with payments subject to meeting targets and other conditions.
- Where is Informa TechTarget headquartered?
In its news releases, Informa TechTarget states that it is headquartered in Boston, Massachusetts, and that it has offices in 19 global locations.
- Has TechTarget indicated how it engages with investors?
Form 8-K filings in 2025 report that the company issues press releases with preliminary and actual financial results and posts them on its investor relations site. A December 16, 2025 news release also notes planned participation by company executives in a fireside chat at the Needham Growth Conference and availability for investor meetings.