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American Rebel (AREB) CEO Converts Preferred Shares to 175,000 Common

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Charles A. Ross, Jr., CEO and Director of American Rebel Holdings Inc. (AREB), reported a conversion of preferred shares into common stock on 09/25/2025. The filing shows 350 shares of Series A Convertible Preferred Stock were converted into 175,000 shares of common stock, increasing the reporting person’s common holdings to 175,100 shares. The filing also shows 49,212 shares of Series A preferred remaining beneficially owned following the transaction. The form was signed on 09/29/2025.

Positive

  • Conversion disclosed transparently with specific post-transaction beneficial ownership figures
  • Insider continues to hold both common and preferred shares, as shown by reported post-transaction balances

Negative

  • Filing lacks explanatory detail about the conversion terms or rationale beyond the numeric conversion
  • No information provided about any broader corporate action or effect on total outstanding shares

Insights

TL;DR: Insider converted preferred stock to a large block of common shares, materially increasing direct common holdings.

The conversion of 350 Series A convertible preferred shares into 175,000 common shares is a significant one-time reclassification of equity for the reporting person. This transaction increases the insider’s direct common stock position to 175,100 shares while leaving 49,212 preferred shares outstanding in their beneficial ownership. For investors, this alters the insider’s common share stake and the composition of outstanding equity classes, which could affect supply of common shares available for trading.

TL;DR: The filing documents a routine conversion under existing terms; it discloses ownership changes without additional context.

The Form 4 discloses a conversion event rather than a purchase or sale. It clearly states the conversion ratio implied by 350 preferred into 175,000 common shares and reports the resulting beneficial ownership figures. The document does not provide terms of the preferred or reasons for the conversion, so governance implications are limited to transparency about insider holdings.

Insider Ross Charles Andrew JR
Role CEO
Type Security Shares Price Value
Conversion Series A Convertible Preferred Stock 350 $0.001 $0.35
Exercise Common Stock 175,000 $0.001 $175.00
Holdings After Transaction: Series A Convertible Preferred Stock — 49,212 shares (Direct); Common Stock — 175,100 shares (Direct)
Footnotes (1)
  1. [object Object]
Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
Ross Charles Andrew JR
(Last) (First) (Middle)
5115 MARYLAND WAY
SUITE 303
(Street)
BRENTWOOD TN 37027
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
AMERICAN REBEL HOLDINGS INC [ AREB ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
CEO
3. Date of Earliest Transaction (Month/Day/Year)
09/25/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Series A Convertible Preferred Stock 09/25/2025 C 350(1) D $0.001 49,212 D
Common Stock 09/25/2025 M 175,000(1) A $0.001 175,100 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Conversion of 350 shares of Series A Convertible Preferred Stock into 175,000 shares of common stock.
Charles A. Ross, Jr. 09/29/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

What transaction did Charles A. Ross, Jr. report on Form 4 for AREB?

He reported the conversion of 350 Series A Convertible Preferred Stock into 175,000 shares of common stock on 09/25/2025.

How many common shares does the reporting person own after the transaction?

The filing shows the reporting person beneficially owns 175,100 shares of common stock following the reported conversion.

How many Series A preferred shares remain owned by the reporting person after conversion?

The filing reports 49,212 shares of Series A Convertible Preferred Stock as beneficially owned after the transaction.

When was the Form 4 signed and filed?

The signature block shows the form was signed by Charles A. Ross, Jr. on 09/29/2025.

Did the Form 4 report any purchase or sale of securities?

No purchase or sale codes are reported; the Form 4 documents a conversion (transaction code C) of preferred into common stock.