STOCK TITAN

American Rebel Holdings insider sale: 175,000 shares, $202K proceeds

Filing Impact
(Very High)
Filing Sentiment
(Very Negative)
Form Type
4

Rhea-AI Filing Summary

Corey Lambrecht, President and COO and a director of American Rebel Holdings Inc. (AREB), sold 175,000 shares of the company's common stock on 09/23/2025 for total proceeds of $202,387.42. After this transaction he reports beneficial ownership of 100 shares held directly. The Form 4 discloses the sale amount and remaining direct ownership without additional commentary or derivative activity.

The filing is a routine Section 16 disclosure showing a sizable insider disposition executed on a single day and the cash proceeds received; no new grants, options, purchases, or other changes are reported.

Positive

  • Transparent disclosure of insider sale with transaction date, share count, and proceeds reported
  • Clear post-transaction ownership amount provided (100 shares), enabling immediate shareholder record updates

Negative

  • Large reduction in insider holdings: the reporting person sold 175,000 shares and now directly holds 100 shares
  • No explanatory context provided (e.g., whether the sale was pre-arranged or related to personal liquidity needs)

Insights

TL;DR: Insider sale of 175,000 shares for $202,387.42; materiality appears limited to ownership reduction but no derivatives or purchases reported.

The Form 4 reports a straightforward sale transaction by a senior executive and director. The security class is common stock and the transaction is a direct disposition. The filing specifies the transaction date, number of shares sold, total proceeds, and the residual direct beneficial ownership of 100 shares. There are no accompanying option exercises, derivative transactions, or purchases that would complicate the disclosure. From an analyst perspective, the disclosure is clear and complete for the reported event; however, the filing alone provides no explanation for the sale or context on pre-transaction holdings beyond the post-transaction balance.

TL;DR: The filing documents a significant reduction in an insider's direct holdings but is a routine disclosure absent additional governance or compensation details.

The report identifies the reporting person as President, COO and a director, indicating a high-level insider. The sale reduced direct beneficial ownership to 100 shares, which is a notable change in shareholdings reported under Section 16. The Form 4 contains the necessary transaction details but does not include any information on whether the sale was pre-arranged (e.g., under a Rule 10b5-1 plan) or connected to corporate events. For governance review, the filing is a required transparency item but does not by itself signal a governance breach or corrective action.

Insider LAMBRECHT COREY ALLEN
Role President, COO
Sold 175,000 shs ($35.42B)
Type Security Shares Price Value
Sale Common Stock 175,000 $202,387.42 $35.42B
Holdings After Transaction: Common Stock — 100 shares (Direct)
Footnotes (1)
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SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
LAMBRECHT COREY ALLEN

(Last) (First) (Middle)
5155 MARYLAND WAY
SUITE 303

(Street)
BRENTWOOD TN 37027

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
AMERICAN REBEL HOLDINGS INC [ AREB ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
President, COO
3. Date of Earliest Transaction (Month/Day/Year)
09/23/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 09/23/2025 S 175,000 D $202,387.42(1) 100 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Total aggregate proceeds from the sale of 175,000 shares of common stock.
Corey Lambrecht 09/24/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did the insider file on Form 4 for AREB?

The filing reports that Corey Lambrecht sold 175,000 shares of American Rebel Holdings Inc. common stock on 09/23/2025.

How much did the insider receive from the sale reported on AREB Form 4?

The Form 4 shows total aggregate proceeds of $202,387.42 from the sale of 175,000 shares.

How many AREB shares does the reporting person own after the transaction?

After the reported sale, the Form 4 lists the reporting person as beneficially owning 100 shares directly.

What is the reporting person's role at AREB?

The reporting person is identified as a Director and as an Officer with the titles President and COO.

Does the Form 4 report any option exercises or derivative transactions for AREB?

No. The filing includes only a non-derivative common stock sale and contains no derivative or option activity.