[144] Build-A-Bear Workshop, Inc. SEC Filing

Rhea-AI Filing Summary

Build-A-Bear Workshop, Inc. (BBW) Form 144: An insider notice reports a proposed sale of 21,704 shares of common stock through Merrill Lynch (St. Louis) with an aggregate market value of $1,319,820.24, to be executed on the NYSE on 09/02/2025. The filing lists the shares outstanding as 13,208,592, so the proposed sale equals about 0.16% of outstanding shares. The securities were originally acquired primarily as stock grants between 2010 and 2012. Recent dispositions by the same person (Eric Fencl) show sales on 06/03/2025 (6,993 shares, $339,161) and 06/09/2025 (16,466 shares, $797,071). The filer attests no undisclosed material adverse information.

Positive

• Full Rule 144 disclosure provided: broker, planned sale date, number of shares, and acquisition history are included.
• Insider attestation present that no undisclosed material adverse information is known, meeting the filing's certification requirement.
• Planned sale is small relative to outstanding shares (~0.16%), suggesting limited single-event dilution impact.

Negative

• Recent insider selling activity in June totaled 23,459 shares (~$1.14 million), which combined with this planned sale increases insider dispositions year-to-date.
• Material operational or financial context is not provided in the filing, so investor implications must be assessed using other company disclosures.

Insights

Financial Analyst

TL;DR: Routine insider liquidity event; modest in scale relative to market cap but notable sequential insider sales in June.

The Form 144 indicates a planned sale of 21,704 shares (~0.16% of outstanding shares) via Merrill Lynch at an aggregate value of $1.32 million. The shares were acquired as stock grants from 2010–2012, so proceeds likely represent routine diversification or liquidity rather than a new grant monetization. Prior sales by the same person in June totaled 23,459 shares for ~$1.14 million, indicating active recent dispositions. This filing alone is informational and does not present new operating or financial data for the company.

Securities Compliance Analyst

TL;DR: Compliance filing appears complete for Rule 144 notice; broker, dates and acquisition history are provided.

The notice supplies required Rule 144 details: broker name and address, number of shares to be sold, market value, outstanding shares, planned sale date, and acquisition history showing stock grants from 2010–2012. Recent sales in June are disclosed with gross proceeds. The signer certifies absence of undisclosed material adverse information. No material compliance exceptions are visible within the provided text.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Merrill Lynch 1630 South Lindbergh Blvd St Louis MO 63131	21704	1319820.24	13208592	09/02/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	03/17/2010	Stock Grant	Issuer			2547	03/07/2010	Stock Grant
Common	07/01/2010	Stock Grant	issuer			4115	07/01/2010	Stock Grant
Common	03/17/2011	Stock grant	Issuer			2547	03/17/2011	Stock Grant
Common	03/23/2011	Stock Grant	Issuer			2572	03/23/2011	Stock Grant
Common	07/01/2011	Stock Grant	Issuer			4115	07/01/2011	Stock Grant
Common	03/17/2012	Stock Grant	Issuer			2547	03/17/2012	Stock Grant
Common	03/22/2012	Stock Grant	Issuer			3261	03/22/2012	Stock Grant

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Eric Fencl 415 S 18th Street Suite 200 St Louis MO 63103	Common	06/03/2025	6993	339161.00
Eric Fencl 415 S 18th Street Suite 200 St Louis MO 63103	Common	06/09/2025	16466	797071.00

144: Remarks and Signature

Remarks

Date of Notice

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does Build-A-Bear Workshop (BBW) Form 144 report?

The filing reports a proposed sale of 21,704 common shares via Merrill Lynch with aggregate market value of $1,319,820.24 planned for 09/02/2025 on the NYSE.

Who appears to have sold shares recently according to the filing?

The filing shows recent sales by Eric Fencl on 06/03/2025 (6,993 shares, $339,161) and 06/09/2025 (16,466 shares, $797,071).

How large is the proposed sale relative to outstanding shares?

The filing lists 13,208,592 shares outstanding; the proposed 21,704-share sale equals about 0.16% of outstanding shares.

How were the shares to be sold originally acquired?

The securities listed were primarily acquired as stock grants between 2010 and 2012, with grant amounts shown in the table.

Which broker is handling the proposed sale?

The broker named in the filing is Merrill Lynch, address: 1630 South Lindbergh Blvd, St. Louis, MO 63131.