[Form 4] BEST BUY CO INC Insider Trading Activity

Rhea-AI Filing Summary

Best Buy Co., Inc. (BBY) reported a Form 4 by the reporting person serving as Chairman Emeritus, disclosing open‑market sales executed under a Rule 10b5‑1 trading plan established on April 7, 2025. On 10/20/2025, sales included 200,000 shares at a weighted average price of $80.5572 and 300,000 shares at $81.0168. On 10/21/2025, sales included 26,200 shares at $83.00 and 299,636 shares at $82.2936.

Following these transactions, the filing lists 12,161,068 shares beneficially owned indirectly as Trustee for a Revocable Trust, plus other indirect holdings, including 72,150.515 shares in a 401(k) as of October 14, 2025, 2,061 in an IRA, 702,903 as sole general partner of limited partnership B, 1,153,938 in a Spousal GRAT, 436 held by a spouse, and 172,831 in a Spouse Irrevocable Trust.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

SCHULZE RICHARD M

(Last) (First) (Middle)

7601 PENN AVENUE S.

(Street)

RICHFIELD MN 55423

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
BEST BUY CO INC [ BBY ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
	Officer (give title below)	X	Other (specify below)
			Chairman Emeritus

3. Date of Earliest Transaction (Month/Day/Year)
10/20/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	10/20/2025		S		200,000(1)	D	$80.5572(2)	12,786,904	I	Trustee for Revocable Trust
Common Stock	10/20/2025		S		300,000(1)	D	$81.0168(3)	12,486,904	I	Trustee for Revocable Trust
Common Stock	10/21/2025		S		26,200(1)	D	$83	12,460,704	I	Trustee for Revocable Trust
Common Stock	10/21/2025		S		299,636(1)	D	$82.2936(4)	12,161,068	I	Trustee for Revocable Trust
Common Stock								72,150.515(5)	I	401(k)
Common Stock								2,061	I	IRA
Common Stock								702,903	I	Sole general partner of limited partnership B
Common Stock								1,153,938	I	Spousal GRAT
Common Stock								436	I	Spouse
Common Stock								172,831	I	Spouse Irrevocable Trust

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The sale reported on this Form 4 was effected pursuant to a Rule 10b5-1 trading plan established by the reporting person on April 7, 2025.

2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $80.00 to $80.99, inclusive. The reporting person undertakes to provide to BBY, any security holder of BBY, or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

3. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $81.00 to $81.10, inclusive. The reporting person undertakes to provide to BBY, any security holder of BBY, or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

4. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $82.00 to $82.99, inclusive. The reporting person undertakes to provide to BBY, any security holder of BBY, or the staff of the SEC, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.

5. This number reflects a periodic adjustment of shares under the employee retirement savings account (401(k)) exempt from reporting under Rule 16b-3(c). Total is based on a plan statement as of October 14, 2025.

	/s/ Jodie H. Crist, Attorney-in-fact	10/22/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Best Buy (BBY) disclose in this Form 4?

A Chairman Emeritus reported open‑market sales executed under a Rule 10b5‑1 plan, including multiple transactions on 10/20/2025 and 10/21/2025.

What were the share amounts and prices for the BBY sales?

10/20: 200,000 at $80.5572 and 300,000 at $81.0168. 10/21: 26,200 at $83.00 and 299,636 at $82.2936 (weighted averages).

Was a Rule 10b5‑1 plan used for these BBY trades?

Yes. The sales were effected pursuant to a Rule 10b5‑1 trading plan established on April 7, 2025.

How many BBY shares are beneficially owned after the transactions?

12,161,068 shares are listed as indirectly owned as Trustee for a Revocable Trust, plus additional indirect holdings across several accounts and entities.

What additional BBY holdings are disclosed?

401(k) 72,150.515 (as of Oct 14, 2025), IRA 2,061, limited partnership B 702,903, Spousal GRAT 1,153,938, spouse 436, and Spouse Irrevocable Trust 172,831.

What is the filer’s relationship to Best Buy (BBY)?

The reporting person is identified as Chairman Emeritus and filed the form as one reporting person.