[Form 4] Celsius Holdings, Inc. Insider Trading Activity

Rhea-AI Filing Summary

Celsius Holdings, Inc. Chief Supply Chain Officer Paul H. Storey reported a routine tax-related share disposition. On May 5, 2026, 2,025 shares of common stock were withheld at $33.52 per share to satisfy tax obligations on vesting restricted stock units. After this, he directly owned 45,302 shares and indirectly owned 450 shares through his spouse. The filing does not show any open-market buying or selling.

Insider Trade Summary

2 transactions reported

Mixed 2 txns

Insider Storey Paul H.

Role Chief Supply Chain Officer

Type	Security	Shares	Price	Value
Tax Withholding	Common Stock, $0.001 par value per share	2,025	$33.52	$68K
holding	Common Stock, $0.001 par value per share	--	--	--

Holdings After Transaction: Common Stock, $0.001 par value per share — 45,302 shares (Direct, null); Common Stock, $0.001 par value per share — 450 shares (Indirect, By Spouse)

Footnotes (1)

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Key Figures

Tax-withheld shares: 2,025 shares Withholding price: $33.52 per share Direct holdings after transaction: 45,302 shares +2 more

5 metrics

Tax-withheld shares 2,025 shares Shares withheld for tax obligations on RSU vesting on May 5, 2026

Withholding price $33.52 per share Reported value for 2,025 shares used to satisfy tax obligations

Direct holdings after transaction 45,302 shares Common stock directly owned by Paul H. Storey after tax withholding

Indirect holdings via spouse 450 shares Common stock held indirectly by spouse, reported as of May 5, 2026

Tax withholding shares count 2,025 shares Also reported in transactionSummary as taxWithholdingShares

Key Terms

restricted stock units, tax withholding obligation, indirect ownership, Form 4

4 terms

restricted stock units financial

"due upon vesting of restricted stock units."

Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.

tax withholding obligation financial

"withheld to satisfy the tax withholding obligation due upon vesting"

indirect ownership financial

"total_shares_following_transaction 450.0000, direct_or_indirect "I""

Form 4 regulatory

"INSIDER FILING DATA (Form 4):"

Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.

Form 4 Insider Transactions: What Each Field Means →

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Storey Paul H.

(Last) (First) (Middle)

2381 NW EXECUTIVE CENTER DR.

(Street)

BOCA RATON FLORIDA 33431

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Celsius Holdings, Inc. [ CELH ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Supply Chain Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/05/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock, $0.001 par value per share	05/05/2026		F		2,025(1)	D	$33.52	45,302	D
Common Stock, $0.001 par value per share								450	I	By Spouse

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. This number represents shares of common stock par value $0.001 per share, of Celsius Holdings, Inc. withheld to satisfy the tax withholding obligation due upon vesting of restricted stock units.

Remarks:

	/s/ Richard Mattessich, Attorney-in-fact	05/06/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

FAQ

What insider transaction did CELH executive Paul Storey report on this Form 4?

Paul H. Storey reported a tax-related share disposition, not an open-market trade. On May 5, 2026, 2,025 Celsius (CELH) common shares were withheld to cover tax obligations triggered by vesting restricted stock units.

How many Celsius (CELH) shares were withheld for taxes in Paul Storey’s filing?

The filing shows 2,025 Celsius Holdings (CELH) common shares were withheld. These shares covered tax withholding obligations arising when Storey’s restricted stock units vested, according to the footnote, rather than reflecting a discretionary sale into the market.

Does Paul Storey still hold Celsius (CELH) shares after this Form 4 event?

Yes. After the tax withholding, Paul Storey directly held 45,302 Celsius (CELH) common shares. The Form 4 also reports an additional 450 shares held indirectly through his spouse, indicating he continues to maintain a meaningful ownership position.

Was the CELH Form 4 transaction an open-market sale by Paul Storey?

No. The transaction used code F, indicating shares were withheld to satisfy tax obligations. The footnote explains Celsius (CELH) shares were retained by the company for taxes upon RSU vesting, rather than sold by Storey in the open market.

What is the reported price per share for the CELH tax withholding transaction?

The Form 4 lists a price of $33.52 per share for the 2,025 Celsius (CELH) shares withheld. This figure is used solely for reporting the value of shares applied toward Storey’s tax obligation tied to restricted stock unit vesting.