STOCK TITAN

PC Connection chair's trust sells 14,284 shares

Chairman and 10% owner Patricia Gallup reported pre-planned trust sales of 14,284 CNXN shares around the mid-$80s while retaining a large direct stake.

(Very High)
(Negative)
Form Type
4

Rhea-AI Filing Summary

PC CONNECTION INC (CNXN) insider Patricia Gallup, Chairman & Chief Administrative Officer and a more-than-10% owner, reported that the David Hall Trust 2003 sold a total of 14,284 shares of Common Stock in open-market transactions on September 14–15, 2026. The sales were made at weighted average prices around the mid-$80s per share and were effected pursuant to a Rule 10b5-1 trading plan adopted on March 9, 2026 by the David Hall Trust 2003.

After these transactions, Ms. Gallup is reported as holding 1,783,362 CNXN shares directly and an additional 15,133 shares indirectly through her spouse, while multiple New Hampshire trusts associated with her continue to hold shares as described in the footnotes.

Positive

  • None.

Negative

  • None.

Insights

Analyzing...

Insider GALLUP PATRICIA, David Hall Trust 2003
Role Chairman & Chief Admin Officer | 10% Owner
Sold 14,284 shs ($1.22M)
Type Security Shares Price Value
Sale Common Stock F1, F6, F3 5,124 $85.01 $436K
Sale Common Stock F1, F7, F3 2,018 $85.61 $173K
Sale Common Stock F1, F2, F3 1,799 $84.42 $152K
Sale Common Stock F1, F4, F3 3,551 $85.62 $304K
Sale Common Stock F1, F5, F3 1,792 $86.04 $154K
holding Common Stock F8 -- -- --
holding Common Stock F9 -- -- --
holding Common Stock F10 -- -- --
holding Common Stock F11 -- -- --
holding Common Stock F12 -- -- --
holding Common Stock F13 -- -- --
Holdings After Transaction: Common Stock — 11,859,992 shares (Indirect, By Trust); Common Stock — 1,783,362 shares (Direct); Common Stock — 15,133 shares (Indirect, By Spouse)
Footnotes (13)
  1. F1. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the David Hall Trust 2003 on March 9, 2026.
  2. F10. These shares are held directly by the North Branch Trust, an irrevocable trust formed under the laws of the State of New Hampshire. Ms. Gallup serves as the sole trustee of the North Branch Trust.
  3. F11. These shares are held directly by the Comack Trust-B, a grantor retained annuity trust formed under the laws of the State of New Hampshire. The reporting person is the sole trustee of the Comack Trust-B.
  4. F12. These shares are held directly by the Abbott Brook Trust-B, a grantor retained annuity trust formed under the laws of the State of New Hampshire. The reporting person is the sole trustee of the Abbott Brook Trust-B.
  5. F13. These shares are held directly by the Abbott Brook Trust II, a grantor retained annuity trust formed under the laws of the State of New Hampshire. The reporting person is the sole trustee of the Abbott Brook Trust II.
  6. F2. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $83.88 to $84.87 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
  7. F3. These shares are held directly by the David Hall Trust 2003, an irrevocable trust formed under the laws of the State of New Hampshire. Ms. Gallup serves as the sole trustee and is the sole beneficiary of the shares held by the David Hall Trust 2003.
  8. F4. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $84.90 to $85.89 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
  9. F5. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $85.90 to $86.21 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
  10. F6. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $84.37 to $85.36 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
  11. F7. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $85.37 to $85.92 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
  12. F8. Includes (i) 906,837 shares that were previously reported as indirectly beneficially owned through the Abbott Brook Trust, which were distributed to Ms. Gallup for no consideration as part of a regularly scheduled annuity payment, after which The Abbott Brook Trust subsequently terminated pursuant to its terms and (ii) 342,767 shares that were previously reported as indirectly beneficially owned through the Comack Trust-B, which were distributed to Ms. Gallup for no consideration as part of a regularly scheduled annuity payment. These distributions did not change Ms. Gallup's pecuniary interest in the subject shares.
  13. F9. The reporting persons disclaim beneficial ownership of these securities, except to the extent of such person's pecuniary interest therein. This report shall not be deemed an admission that the reporting persons are the beneficial owner of such securities for purposes of Section 16 or for any other purpose.
Total shares sold 14,284 shares Common Stock sold by David Hall Trust 2003 on September 14–15, 2026
Shares sold September 15, 2026 (block 1) 5,124 shares at $85.01 per share Open-market sale, weighted average price with range $84.37–$85.36
Shares sold September 15, 2026 (block 2) 2,018 shares at $85.61 per share Open-market sale, weighted average price with range $85.37–$85.92
Shares sold September 14, 2026 (block 1) 1,799 shares at $84.42 per share Open-market sale, weighted average price with range $83.88–$84.87
Shares sold September 14, 2026 (block 2) 3,551 shares at $85.62 per share Open-market sale, weighted average price with range $84.90–$85.89
Shares sold September 14, 2026 (block 3) 1,792 shares at $86.04 per share Open-market sale, weighted average price with range $85.90–$86.21
Direct holdings after transactions 1,783,362 shares Common Stock held directly by Patricia Gallup as of September 14, 2026
Indirect spouse holdings 15,133 shares Common Stock held indirectly by spouse as of September 14, 2026
Rule 10b5-1 trading plan regulatory
"sales were effected pursuant to a Rule 10b5-1 trading plan adopted"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average price financial
"The reported price is a weighted average price. These shares were sold"
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
irrevocable trust financial
"an irrevocable trust formed under the laws of the State of New Hampshire"
An irrevocable trust is a legal arrangement where an owner transfers assets into a separate entity managed by a trustee and gives up the power to modify or reclaim those assets. For investors it matters because putting stock or other holdings into such a trust can change who controls and benefits from the assets, affect taxes and creditor protection, and influence how easy it is to sell or value those holdings—like placing valuables in a locked safe overseen by someone else.
grantor retained annuity trust financial
"a grantor retained annuity trust formed under the laws of the State"
A grantor retained annuity trust (GRAT) is an estate-planning tool where the person who creates the trust transfers assets into it but receives fixed cash payments (an annuity) from the trust for a set number of years; whatever remains after that term passes to designated beneficiaries. It matters to investors because it can shift future appreciation of assets out of the creator’s taxable estate—like putting an asset into a timed vending machine that pays you fixed amounts while any extra value that grows inside the machine goes to heirs with reduced gift or estate tax consequences.
pecuniary interest financial
"except to the extent of such person's pecuniary interest therein"

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transactions did CNXN report for Patricia Gallup on this Form 4?

The filing reports that a trust associated with Patricia Gallup sold 14,284 shares of PC CONNECTION INC common stock on September 14–15, 2026 in open-market transactions at weighted average prices in the mid-$80s per share.

At what prices were the 14,284 CNXN shares sold by the David Hall Trust 2003?

The reported weighted average prices were $84.42, $85.62, $86.04, $85.01, and $85.61 per share, with underlying trade price ranges spanning from $83.88 to $86.21 per share, as detailed in the footnotes.

Were the CNXN insider sales made under a Rule 10b5-1 trading plan?

Yes. The sales by the David Hall Trust 2003 were effected pursuant to a Rule 10b5-1 trading plan that the trust adopted on March 9, 2026, according to the footnotes.

How many CNXN shares does Patricia Gallup hold after these transactions?

After the reported transactions, Patricia Gallup holds 1,783,362 shares directly and 15,133 shares indirectly through her spouse. Additional shares are held through various trusts described in the footnotes, some with disclaimed beneficial ownership.

Who actually sold the CNXN shares reported on this Form 4?

The David Hall Trust 2003, an irrevocable New Hampshire trust, sold the shares. Ms. Gallup serves as sole trustee and is the sole beneficiary of the shares held by this trust, as stated in the footnotes.

What is the role of Patricia Gallup at PC CONNECTION INC (CNXN)?

Patricia Gallup is identified as Chairman & Chief Admin Officer of PC CONNECTION INC and a more-than-10% owner, according to the reporting person information in the Form 4.

AI-generated analysis. How Rhea-AI works. Not financial advice.

See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google
Add on Google
Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
GALLUP PATRICIA

(Last)(First)(Middle)
730 MILFORD ROAD

(Street)
MERRIMACK NEW HAMPSHIRE 03054

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
PC CONNECTION INC [ CNXN ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirectorX10% Owner
XOfficer (give title below)Other (specify below)
Chairman & Chief Admin Officer
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
09/14/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
Form filed by One Reporting Person
XForm filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock09/14/2026S(1)1,799D$84.42(2)6,940,244IBy Trust(3)
Common Stock09/14/2026S(1)3,551D$85.62(4)6,936,693IBy Trust(3)
Common Stock09/14/2026S(1)1,792D$86.04(5)6,934,901IBy Trust(3)
Common Stock09/15/2026S(1)5,124D$85.01(6)6,929,777IBy Trust(3)
Common Stock09/15/2026S(1)2,018D$85.61(7)6,927,759IBy Trust(3)
Common Stock1,783,362(8)D
Common Stock15,133IBy Spouse(9)
Common Stock275,000IBy Trust(10)
Common Stock657,233IBy Trust(11)
Common Stock2,000,000IBy Trust(12)
Common Stock2,000,000IBy Trust(13)
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
1. Name and Address of Reporting Person*
GALLUP PATRICIA

(Last)(First)(Middle)
730 MILFORD ROAD

(Street)
MERRIMACK NEW HAMPSHIRE 03054

(City)(State)(Zip)

UNITED STATES

(Country)

Relationship of Reporting Person(s) to Issuer
XDirectorX10% Owner
XOfficer (give title below)Other (specify below)
Chairman & Chief Admin Officer
1. Name and Address of Reporting Person*
David Hall Trust 2003

(Last)(First)(Middle)
730 MILFORD ROAD

(Street)
MERRIMACK NEW HAMPSHIRE 03054

(City)(State)(Zip)

UNITED STATES

(Country)

Relationship of Reporting Person(s) to Issuer
DirectorX10% Owner
Officer (give title below)Other (specify below)
Explanation of Responses:
1. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the David Hall Trust 2003 on March 9, 2026.
2. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $83.88 to $84.87 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
3. These shares are held directly by the David Hall Trust 2003, an irrevocable trust formed under the laws of the State of New Hampshire. Ms. Gallup serves as the sole trustee and is the sole beneficiary of the shares held by the David Hall Trust 2003.
4. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $84.90 to $85.89 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
5. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $85.90 to $86.21 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
6. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $84.37 to $85.36 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
7. The reported price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $85.37 to $85.92 per share, inclusive. The reporting person undertakes to provide PC Connection, Inc., any security holder of PC Connection, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each price within the range set forth in this footnote.
8. Includes (i) 906,837 shares that were previously reported as indirectly beneficially owned through the Abbott Brook Trust, which were distributed to Ms. Gallup for no consideration as part of a regularly scheduled annuity payment, after which The Abbott Brook Trust subsequently terminated pursuant to its terms and (ii) 342,767 shares that were previously reported as indirectly beneficially owned through the Comack Trust-B, which were distributed to Ms. Gallup for no consideration as part of a regularly scheduled annuity payment. These distributions did not change Ms. Gallup's pecuniary interest in the subject shares.
9. The reporting persons disclaim beneficial ownership of these securities, except to the extent of such person's pecuniary interest therein. This report shall not be deemed an admission that the reporting persons are the beneficial owner of such securities for purposes of Section 16 or for any other purpose.
10. These shares are held directly by the North Branch Trust, an irrevocable trust formed under the laws of the State of New Hampshire. Ms. Gallup serves as the sole trustee of the North Branch Trust.
11. These shares are held directly by the Comack Trust-B, a grantor retained annuity trust formed under the laws of the State of New Hampshire. The reporting person is the sole trustee of the Comack Trust-B.
12. These shares are held directly by the Abbott Brook Trust-B, a grantor retained annuity trust formed under the laws of the State of New Hampshire. The reporting person is the sole trustee of the Abbott Brook Trust-B.
13. These shares are held directly by the Abbott Brook Trust II, a grantor retained annuity trust formed under the laws of the State of New Hampshire. The reporting person is the sole trustee of the Abbott Brook Trust II.
Remarks:
/s/Patricia Gallup09/16/2026
/s/Patricia Gallup, as Trustee of the David Hall Trust 200309/16/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Keep reading