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Traeger (NYSE: COOK) Chief Sales Officer reports 1.36M-share equity stake

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
3

Rhea-AI Filing Summary

Traeger, Inc.'s Chief Sales Officer Cole VandenAkker filed an initial ownership report showing holdings of 1,363,243 shares of the company’s common stock. This is a Form 3 filing, which records existing ownership rather than a new trade.

The position includes 476,890 restricted stock units (RSUs), each representing the right to receive one share of common stock as they vest under the terms of the underlying awards. The filing does not reflect any recent purchases or sales, but instead establishes the executive’s equity stake, combining time-based RSUs and other directly held common shares.

Positive

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Negative

  • None.
SEC Form 3
FORM 3 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0104
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1. Name and Address of Reporting Person*
VandenAkker Cole

(Last) (First) (Middle)
533 SOUTH 400 WEST

(Street)
SALT LAKE CITY UT 84101

(City) (State) (Zip)
2. Date of Event Requiring Statement (Month/Day/Year)
03/02/2026
3. Issuer Name and Ticker or Trading Symbol
Traeger, Inc. [ COOK ]
4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Sales Officer
5. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Beneficially Owned
1. Title of Security (Instr. 4) 2. Amount of Securities Beneficially Owned (Instr. 4) 3. Ownership Form: Direct (D) or Indirect (I) (Instr. 5) 4. Nature of Indirect Beneficial Ownership (Instr. 5)
Common Stock 1,363,243(1) D
Table II - Derivative Securities Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 4) 2. Date Exercisable and Expiration Date (Month/Day/Year) 3. Title and Amount of Securities Underlying Derivative Security (Instr. 4) 4. Conversion or Exercise Price of Derivative Security 5. Ownership Form: Direct (D) or Indirect (I) (Instr. 5) 6. Nature of Indirect Beneficial Ownership (Instr. 5)
Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Includes 476,890 restricted stock units ("RSUs"). Each RSU represents a contingent right to receive one share of the Company's common stock. The RSUs will vest in accordance with the terms of the underlying awards.
Remarks:
Exhibit 24 - Power of Attorney.
/s/ Courtland Astill, Attorney-in-fact 03/11/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 5 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What does Cole VandenAkker report owning in Traeger (COOK) on this Form 3?

Cole VandenAkker reports beneficial ownership of 1,363,243 shares of Traeger common stock. This total includes both directly held shares and 476,890 restricted stock units (RSUs), each convertible into one share upon vesting according to award terms.

How many restricted stock units does the Traeger (COOK) Chief Sales Officer hold?

The Chief Sales Officer holds 476,890 restricted stock units (RSUs). Each RSU gives a contingent right to receive one share of Traeger common stock, subject to the RSUs vesting in line with the conditions set in the underlying award agreements over time.

Does this Traeger (COOK) Form 3 show any recent stock purchases or sales?

No, this Form 3 does not show any recent purchases or sales. It is an initial ownership statement that simply discloses Cole VandenAkker’s existing holdings in Traeger common stock, including RSUs, as he became a reportable officer.

What role does Cole VandenAkker hold at Traeger (COOK) in this filing?

Cole VandenAkker is identified as Chief Sales Officer of Traeger, Inc. The Form 3 reflects his status as a company officer, which requires public reporting of his beneficial ownership of Traeger common stock and related equity awards.

How do the RSUs in this Traeger (COOK) Form 3 convert into common stock?

Each RSU represents a contingent right to receive one share of Traeger common stock. The RSUs will convert into shares only as they vest, in accordance with the specific vesting schedules and conditions set out in the underlying award agreements.
Traeger Inc

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83.68M
61.18M
Furnishings, Fixtures & Appliances
Household Appliances
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United States
SALT LAKE CITY