[Form 4] Salesforce, Inc. Insider Trading Activity

Rhea-AI Filing Summary

Accenture plc (ACN) filed a Form 4 reporting that Chief Financial Officer Angie Y. Park bought 90 Class A ordinary shares on 08/05/2025 at $250.74 per share under the company’s Voluntary Equity Investment Program. The purchase, worth about $22.6 k, raises her direct holdings to 7,745 shares. No sales or derivative transactions were disclosed. The filing reflects a routine, modest increase—about 1.2%—in the CFO’s equity stake and does not indicate any change to Accenture’s operations, strategy, or financial outlook.

Insights

Financial Analyst

TL;DR: Small $22k insider buy; symbolic confidence, limited valuation impact.

The CFO’s purchase is minor relative to Accenture’s ~$250 bn market cap. Insider buying can signal confidence, but the 90-share addition marginally lifts her ownership to 7,745 shares. No derivatives, sales, or concurrent corporate events accompany the filing, suggesting this is a scheduled participation in the VEIP rather than a market-timing action. Given the dollar size, I view it as informationally neutral; unlikely to influence earnings expectations or share-price trajectory.

Corporate Governance Expert

TL;DR: Routine VEIP participation; governance posture unchanged.

Voluntary Equity Investment Programs encourage alignment between executives and shareholders. Park’s buy complies with Rule 10b5-1 safeguards, reinforcing transparency. However, the scale is small and doesn’t materially alter insider ownership patterns. There are no red flags—no simultaneous sales, amendments, or group filings—so corporate governance risk remains stable. Overall impact on investor perceptions is negligible.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Benioff Marc

(Last) (First) (Middle)

415 MISSION STREET

3RD FLOOR

(Street)

SAN FRANCISCO CA 94105

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Salesforce, Inc. [ CRM ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chair and CEO

3. Date of Earliest Transaction (Month/Day/Year)
08/05/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	08/05/2025		M(1)		2,250	A	$161.5	11,913,821	D(2)
Common Stock	08/05/2025		S(1)		284	D	$247.4425(3)	11,913,537	D(2)
Common Stock	08/05/2025		S(1)		395	D	$249.0664(4)	11,913,142	D(2)
Common Stock	08/05/2025		S(1)		744	D	$250.087(5)	11,912,398	D(2)
Common Stock	08/05/2025		S(1)		539	D	$250.9161(6)	11,911,859	D(2)
Common Stock	08/05/2025		S(1)		247	D	$251.9984(7)	11,911,612	D(2)
Common Stock	08/05/2025		S(1)		41	D	$253.01	11,911,571	D(2)
Common Stock								107,000	I	By Trust
Common Stock								10,000,000	I(8)	By Marc Benioff Fund LLC

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Non-qualified Stock Option (Right to Buy)	$161.5	08/05/2025		M(1)			2,250	03/22/2020(9)	03/22/2026	Common Stock	2,250	$0	139,622	D

Explanation of Responses:

1. As indicated by the checkbox above, this transaction was effected automatically pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on January 9, 2025.

2. Shares held in the reporting person's name or in the Marc R. Benioff Revocable Trust.

3. Weighted average price. These shares were sold in multiple transactions at prices ranging from $247.2000 to $248.1100 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

4. Weighted average price. These shares were sold in multiple transactions at prices ranging from $248.5499 to $249.5441 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

5. Weighted average price. These shares were sold in multiple transactions at prices ranging from $249.5568 to $250.5092 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

6. Weighted average price. These shares were sold in multiple transactions at prices ranging from $250.6220 to $251.5245 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

7. Weighted average price. These shares were sold in multiple transactions at prices ranging from $251.7051 to $252.1941 inclusive. The reporting person undertakes to provide the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

8. Shares held in the Marc Benioff Fund LLC (the "Fund"). Fund interests are held in the reporting person's name or in trust.

9. Option vests over four years at the rate of 25% on March 22, 2020, the first anniversary of the holder's date of grant, with the balance vesting in equal monthly installments over the remaining 36 months.

	/s/ Andrew Leeds, Attorney-in-Fact for Marc Benioff	08/06/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many Accenture (ACN) shares did CFO Angie Park purchase?

She bought 90 Class A ordinary shares on 08/05/2025.

What price did the insider pay for the ACN shares?

The purchase price was $250.74 per share.

What is Angie Park’s total direct share ownership after the transaction?

Her direct holdings increased to 7,745 Class A shares.

Was the transaction part of a 10b5-1 trading plan?

Yes. The filing flags the trade as conducted under Rule 10b5-1(c) safeguards.

Did the Form 4 report any derivative security activity or share sales?

No. The filing lists no derivative transactions or sales, only the 90-share purchase.