[Form 4] Sprinklr, Inc. Insider Trading Activity

Rhea-AI Filing Summary

Sprinklr, Inc. (CXM) – Form 4 insider transaction

Chief Customer Officer Scott Michael Harvey sold 21,422 Class A common shares on 07/07/2025 at $9.00 per share, realising roughly $193 k in gross proceeds. The sale was executed under a pre-arranged Rule 10b5-1 trading plan adopted on 03/27/2025. Following the transaction, Harvey continues to own 681,910 Class A shares, which represents more than 95 % of his pre-sale position. No derivative securities were involved and no other insiders were listed in the filing.

The transaction is modest relative to both Harvey’s remaining stake and Sprinklr’s total share count, suggesting a routine liquidity event rather than a material change in insider sentiment.

Positive

• Sale conducted under a pre-arranged Rule 10b5-1 plan, reducing the likelihood of opportunistic timing concerns
• Executive retains over 95 % of his holdings, maintaining strong alignment with shareholders

Negative

• Insider disposition of 21,422 shares can be perceived as a mildly negative signal despite its small relative size

Insights

Securities Analyst

TL;DR: Small, pre-planned insider sale; ownership largely intact—neutral impact for investors.

The disposal represents about 3 % of Harvey’s direct holdings and was executed under a Rule 10b5-1 plan, signalling a scheduled transaction rather than an opportunistic move. The retained 681,910 shares keep the executive’s economic exposure high, mitigating concerns about confidence. No options or other derivatives were exercised or sold, and there is no indication of broader insider selling pressure. Given the size and context, the filing is unlikely to influence Sprinklr’s valuation or market perception materially.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

X

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Harvey Scott Michael

(Last) (First) (Middle)

C/O SPRINKLR, INC.

441 9TH AVENUE, 12TH FLOOR

(Street)

NEW YORK NY 10001

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Sprinklr, Inc. [ CXM ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	CHIEF CUSTOMER OFFICER

3. Date of Earliest Transaction (Month/Day/Year)
07/07/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	07/07/2025		S(1)		21,422	D	$9	681,910	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on March 27, 2025.

	/s/ Jason Minio, Attorney-in-Fact	07/09/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many Sprinklr (CXM) shares did Chief Customer Officer Scott Harvey sell?

He sold 21,422 Class A shares.

At what price were the CXM shares sold?

The shares were sold at $9.00 per share.

When did the insider transaction occur?

The sale occurred on 07/07/2025.

How many shares does the executive own after the sale?

Scott Harvey now owns 681,910 Class A shares directly.

Was the transaction executed under a Rule 10b5-1 trading plan?

Yes, it was made pursuant to a Rule 10b5-1 plan adopted on 03/27/2025.

Did the Form 4 report any derivative security activity?

No, no derivative securities were reported in this filing.