STOCK TITAN

[Form 4] Equitable Holdings, Inc. Insider Trading Activity

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4
Rhea-AI Filing Summary

Mark Pearson, President and CEO of Equitable Holdings, Inc. (EQH), executed option exercises and share sales under a 10b5-1 plan. On 08/18/2025 he exercised 27,200 employee stock options at an exercise price of $23.18, creating an immediate beneficial ownership figure shown as 742,729 shares. On the same date he sold a total of 39,700 shares in multiple trades at weighted average prices of $53.0407 and $53.5998, with reported post-transaction ownership levels of 703,538 and 703,029 shares. The Form 4 states the exercise and sales were effected pursuant to a Rule 10b5-1 trading plan adopted May 16, 2025, and that reported ownership includes Restricted Stock Units.

Mark Pearson, President e CEO di Equitable Holdings, Inc. (EQH), ha esercitato opzioni e venduto azioni nell'ambito di un piano 10b5-1. Il 18/08/2025 ha esercitato 27.200 opzioni azionarie dipendenti al prezzo di esercizio di $23,18, portando la sua partecipazione immediata a 742.729 azioni. Nella stessa data ha venduto complessivamente 39.700 azioni in più operazioni a prezzi medi ponderati di $53,0407 e $53,5998, con livelli di partecipazione post-transazione riportati pari a 703.538 e 703.029 azioni. Il Form 4 indica che esercizio e vendite sono stati effettuati ai sensi di un piano di negoziazione Rule 10b5-1 adottato il 16 maggio 2025 e che la partecipazione dichiarata include Unità di Azioni Vincolate (RSU).

Mark Pearson, presidente y CEO de Equitable Holdings, Inc. (EQH), ejecutó ejercicios de opciones y ventas de acciones bajo un plan 10b5-1. El 18/08/2025 ejerció 27.200 opciones sobre acciones de empleados a un precio de ejercicio de $23,18, ascendiendo su propiedad inmediata a 742.729 acciones. Ese mismo día vendió un total de 39.700 acciones en múltiples operaciones a precios medios ponderados de $53,0407 y $53,5998, con niveles de propiedad posteriores a la transacción reportados de 703.538 y 703.029 acciones. El Form 4 indica que el ejercicio y las ventas se realizaron conforme a un plan de negociación Rule 10b5-1 adoptado el 16 de mayo de 2025 y que la propiedad informada incluye Unidades de Acciones Restringidas (RSU).

Mark Pearson, Equitable Holdings, Inc.(EQH) 대표이사(사장 겸 CEO)는 10b5-1 계획에 따라 스톡옵션 행사 및 주식 매각을 실행했습니다. 2025-08-18에 27,200주의 직원 스톡옵션을 행사가격 $23.18에 행사하여 즉시 보유주식 수가 742,729주가 되었습니다. 같은 날 총 39,700주를 여러 건에 걸쳐 가중평균가격 $53.0407$53.5998에 매도했으며, 거래 후 보유 수준은 각각 703,538주703,029주로 보고되었습니다. Form 4에는 해당 행사와 매각이 2025년 5월 16일 채택된 Rule 10b5-1 거래계획에 따라 이루어졌으며, 보고된 보유에는 제한부여주식(RSU)이 포함된다고 명시되어 있습니다.

Mark Pearson, président et CEO d'Equitable Holdings, Inc. (EQH), a exercé des options et vendu des actions dans le cadre d'un plan 10b5-1. Le 18/08/2025, il a exercé 27 200 options d'achat d'actions attribuées aux salariés au prix d'exercice de 23,18 $, portant sa détention immédiate à 742 729 actions. Le même jour, il a vendu au total 39 700 actions en plusieurs transactions à des prix moyens pondérés de 53,0407 $ et 53,5998 $, avec des niveaux de détention post-transaction déclarés de 703 538 et 703 029 actions. Le formulaire 4 précise que l'exercice et les ventes ont été effectués conformément à un plan de négociation Rule 10b5-1 adopté le 16 mai 2025 et que la détention déclarée inclut les unités d'actions restreintes (RSU).

Mark Pearson, Präsident und CEO von Equitable Holdings, Inc. (EQH), hat Optionsausübungen und Aktienverkäufe im Rahmen eines 10b5-1-Plans vorgenommen. Am 18.08.2025 übte er 27.200 Mitarbeiteraktienoptionen zum Ausübungspreis von $23,18 aus, wodurch sich sein sofortiger Anteil auf 742.729 Aktien erhöhte. Am selben Tag verkaufte er insgesamt 39.700 Aktien in mehreren Transaktionen zu gewichteten Durchschnittspreisen von $53,0407 und $53,5998, mit berichteten Anteilen nach der Transaktion von 703.538 bzw. 703.029 Aktien. Im Formular 4 heißt es, dass Ausübung und Verkäufe gemäß einem am 16. Mai 2025 angenommenen Rule-10b5-1-Handelsplan erfolgt sind und dass die gemeldete Beteiligung Restricted Stock Units (RSU) einschließt.

Positive
  • Transactions executed under a Rule 10b5-1 plan, indicating a pre-established trading arrangement adopted May 16, 2025
  • Exercise of 27,200 employee stock options at a stated exercise price of $23.18, converting equity compensation to owned shares
  • Detailed disclosure of weighted average sale prices and willingness to provide trade-level information upon request
Negative
  • Insider sold 39,700 shares on 08/18/2025, reducing beneficial ownership to 703,029 shares after the transactions

Insights

TL;DR: Insider exercised options and sold shares under a pre-established 10b5-1 plan; disclosure appears compliant and routine.

The reporting shows an exercise of 27,200 employee stock options at $23.18 and contemporaneous sales totaling 39,700 shares executed under a 10b5-1 plan adopted May 16, 2025. The Form 4 includes weighted average sale prices and an undertaking to provide trade-level details upon request, which aligns with transparent insider reporting practices. The filing discloses inclusion of Restricted Stock Units in beneficial ownership and specifies the option grant and vesting schedule. From a governance perspective, the pre-established plan and explicit explanations reduce regulatory and information asymmetry concerns.

TL;DR: Insider liquidity event via option exercise and share sales; net holdings remain sizable but sales reduce immediate stake.

The exercise of 27,200 options at $23.18 followed by sales at weighted averages near $53.04 and $53.60 realize intrinsic value while leaving the reporting person with over 700,000 shares beneficially owned. The filing quantifies post-transaction ownership as 703,029 shares after the final sale. These transactions convert option upside into cash and modestly reduce the insider's share count; the filing does not include any extraordinary items or change in control indicators. For investors, this is a liquidity event rather than a signal of company-level operational change.

Mark Pearson, President e CEO di Equitable Holdings, Inc. (EQH), ha esercitato opzioni e venduto azioni nell'ambito di un piano 10b5-1. Il 18/08/2025 ha esercitato 27.200 opzioni azionarie dipendenti al prezzo di esercizio di $23,18, portando la sua partecipazione immediata a 742.729 azioni. Nella stessa data ha venduto complessivamente 39.700 azioni in più operazioni a prezzi medi ponderati di $53,0407 e $53,5998, con livelli di partecipazione post-transazione riportati pari a 703.538 e 703.029 azioni. Il Form 4 indica che esercizio e vendite sono stati effettuati ai sensi di un piano di negoziazione Rule 10b5-1 adottato il 16 maggio 2025 e che la partecipazione dichiarata include Unità di Azioni Vincolate (RSU).

Mark Pearson, presidente y CEO de Equitable Holdings, Inc. (EQH), ejecutó ejercicios de opciones y ventas de acciones bajo un plan 10b5-1. El 18/08/2025 ejerció 27.200 opciones sobre acciones de empleados a un precio de ejercicio de $23,18, ascendiendo su propiedad inmediata a 742.729 acciones. Ese mismo día vendió un total de 39.700 acciones en múltiples operaciones a precios medios ponderados de $53,0407 y $53,5998, con niveles de propiedad posteriores a la transacción reportados de 703.538 y 703.029 acciones. El Form 4 indica que el ejercicio y las ventas se realizaron conforme a un plan de negociación Rule 10b5-1 adoptado el 16 de mayo de 2025 y que la propiedad informada incluye Unidades de Acciones Restringidas (RSU).

Mark Pearson, Equitable Holdings, Inc.(EQH) 대표이사(사장 겸 CEO)는 10b5-1 계획에 따라 스톡옵션 행사 및 주식 매각을 실행했습니다. 2025-08-18에 27,200주의 직원 스톡옵션을 행사가격 $23.18에 행사하여 즉시 보유주식 수가 742,729주가 되었습니다. 같은 날 총 39,700주를 여러 건에 걸쳐 가중평균가격 $53.0407$53.5998에 매도했으며, 거래 후 보유 수준은 각각 703,538주703,029주로 보고되었습니다. Form 4에는 해당 행사와 매각이 2025년 5월 16일 채택된 Rule 10b5-1 거래계획에 따라 이루어졌으며, 보고된 보유에는 제한부여주식(RSU)이 포함된다고 명시되어 있습니다.

Mark Pearson, président et CEO d'Equitable Holdings, Inc. (EQH), a exercé des options et vendu des actions dans le cadre d'un plan 10b5-1. Le 18/08/2025, il a exercé 27 200 options d'achat d'actions attribuées aux salariés au prix d'exercice de 23,18 $, portant sa détention immédiate à 742 729 actions. Le même jour, il a vendu au total 39 700 actions en plusieurs transactions à des prix moyens pondérés de 53,0407 $ et 53,5998 $, avec des niveaux de détention post-transaction déclarés de 703 538 et 703 029 actions. Le formulaire 4 précise que l'exercice et les ventes ont été effectués conformément à un plan de négociation Rule 10b5-1 adopté le 16 mai 2025 et que la détention déclarée inclut les unités d'actions restreintes (RSU).

Mark Pearson, Präsident und CEO von Equitable Holdings, Inc. (EQH), hat Optionsausübungen und Aktienverkäufe im Rahmen eines 10b5-1-Plans vorgenommen. Am 18.08.2025 übte er 27.200 Mitarbeiteraktienoptionen zum Ausübungspreis von $23,18 aus, wodurch sich sein sofortiger Anteil auf 742.729 Aktien erhöhte. Am selben Tag verkaufte er insgesamt 39.700 Aktien in mehreren Transaktionen zu gewichteten Durchschnittspreisen von $53,0407 und $53,5998, mit berichteten Anteilen nach der Transaktion von 703.538 bzw. 703.029 Aktien. Im Formular 4 heißt es, dass Ausübung und Verkäufe gemäß einem am 16. Mai 2025 angenommenen Rule-10b5-1-Handelsplan erfolgt sind und dass die gemeldete Beteiligung Restricted Stock Units (RSU) einschließt.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Pearson Mark

(Last) (First) (Middle)
C/O EQUITABLE HOLDINGS, INC.
1345 AVENUE OF THE AMERICAS

(Street)
NEW YORK NY 10105

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Equitable Holdings, Inc. [ EQH ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
President and CEO
3. Date of Earliest Transaction (Month/Day/Year)
08/18/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 08/18/2025 M 27,200(1) A $23.18 742,729(2) D
Common Stock 08/18/2025 S 39,191(1) D $53.0407(3) 703,538(2) D
Common Stock 08/18/2025 S 509(1) D $53.5998(4) 703,029(2) D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Employee Stock Option (right to buy) $23.18 08/18/2025 M 27,200(1) (5) 02/26/2030 Common Stock 27,200 $0 299,200 D
Explanation of Responses:
1. The sales reported and options exercised on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 16, 2025.
2. Includes Restricted Stock Units.
3. This transaction was executed in multiple trades at prices ranging from $52.5650 to $53.5649 The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was affected.
4. This transaction was executed in multiple trades at prices ranging from $53.5650 to $53.6400. The price reported above reflects the weighted average sales price. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares and prices at which the transaction was affected.
5. Grant of employee stock option under the Issuer's 2019 Omnibus Incentive Plan exempt under Rule 16b-3. The options vested in three installments beginning on February 26, 2021.
Remarks:
/s/ Michael Brudoley as attorney-in-fact for Mark Pearson 08/19/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What transactions did Mark Pearson report on the EQH Form 4 filed 08/19/2025?

He reported exercising 27,200 employee stock options at $23.18 and selling a total of 39,700 shares in multiple trades on 08/18/2025.

Were the transactions covered by a 10b5-1 trading plan for EQH insider Mark Pearson?

Yes. The Form 4 states the exercises and sales were effected pursuant to a Rule 10b5-1 trading plan adopted on May 16, 2025.

What were the weighted average sale prices disclosed for the EQH share sales?

Sales were reported with weighted average prices of $53.0407 and $53.5998, executed in multiple trades.

How many EQH shares did Mark Pearson beneficially own after the reported transactions?

The Form 4 shows post-transaction beneficial ownership reported as 703,029 shares after the final sale on 08/18/2025.

Do the filings disclose inclusion of Restricted Stock Units in ownership totals?

Yes. The Form 4 indicates that beneficial ownership figures include Restricted Stock Units.
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