[Form 4] Honest Company, Inc. Insider Trading Activity
Honest Company, Inc. (HNST) reported an insider transaction by its Chief Executive Officer, who is also a director. On 11/20/2025, the CEO sold 97,505 shares of common stock at a price of $2.60 per share, coded as an "S" transaction. The company explains that this sale was made under an approved sell-to-cover plan, with shares sold solely to cover tax liabilities arising from the vesting of previously granted Restricted Stock Units (RSUs).
After this transaction, the CEO beneficially owned 2,901,488 shares of Honest Company common stock, which includes 1,872,267 RSUs that are payable in an equivalent number of shares. The filing indicates the ownership is held directly and is reported as a single reporting person.
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FAQ
What insider transaction did Honest Company (HNST) report on this Form 4?
The Form 4 reports that the Chief Executive Officer and director of Honest Company, Inc. (HNST) sold 97,505 shares of common stock on 11/20/2025.
At what price were the Honest Company (HNST) shares sold by the CEO?
The CEO sold 97,505 shares of Honest Company common stock at a price of $2.60 per share.
Why did the Honest Company CEO sell shares according to this Form 4?
The filing states that, under an approved sell-to-cover plan for executive officers, shares were sold solely to cover tax liabilities arising from the vesting of a previously granted RSU award.
How many Honest Company (HNST) shares does the CEO beneficially own after the sale?
Following the reported transaction, the CEO beneficially owns 2,901,488 shares of Honest Company common stock.
How many RSUs are included in the CEO’s Honest Company holdings?
The CEO’s reported holdings include 1,872,267 Restricted Stock Units (RSUs), which are payable in an equivalent number of shares of Honest Company common stock.
Is the Honest Company CEO’s ownership reported as direct or indirect on this Form 4?
The Form 4 indicates that the CEO’s 2,901,488 shares of Honest Company common stock are held with direct ownership.