[Form 4] Lifevantage Corporation Insider Trading Activity

Rhea-AI Filing Summary

Lifevantage Corp (LFVN) reporting person Steven R. Fife, President and CEO and a director, received non‑derivative and derivative equity awards on 08/26/2025. He was granted 48,193 stock units that represent rights to receive common stock and will hold 659,500 shares beneficially following the grant. He also received 72,289 Performance Restricted Stock Units (PRSUs) at target, with each PRSU representing one share at $0 exercise price; PRSU vesting is contingent on performance and continued service.

The stock units vest partly on September 10, 2026 and then in installments across seven quarters; PRSU vesting, if earned, vests 34% on September 10, 2026, 33% on September 10, 2027 and 33% on September 10, 2028. The Form 4 was signed by a power of attorney on 08/28/2025.

Positive

• Grant of 72,289 PRSUs at $0 exercise price, indicating potential future equity compensation if performance targets are met
• 48,193 stock units granted with specified vesting schedule, increasing reported beneficial ownership to 659,500 shares
• Explicit vesting timeline provided for both time‑based units and PRSUs, with milestones on 09/10/2026, 09/10/2027 and 09/10/2028

Negative

• None.

Insights

Financial Analyst

TL;DR: CEO received time‑based and performance equity awards that increase his beneficial ownership; these are compensation grants, not open‑market purchases.

The filing shows 48,193 stock units granted and 72,289 PRSUs awarded on 08/26/2025, with no cash price attached. Post‑transaction beneficial ownership is reported as 659,500 shares. The awards include multi‑quarter vesting tied to continued service and PRSU payout tied to performance metrics, with accelerated vesting schedules specified by percentage and dates. This is a routine executive compensation disclosure reflecting equity incentives rather than a direct market transaction.

Corporate Governance Expert

TL;DR: Grants documented in Form 4 indicate standard long‑term incentive structure with time and performance vesting components.

The report details that the PRSUs are earned based on specified financial performance criteria and that the maximum payout can be up to 200% of target. Vesting schedules are explicit: part of the stock unit award vests on 9/10/2026 with remaining units in seven quarterly installments; earned PRSUs vest over 2026–2028. The filing is properly executed via power of attorney and discloses the post‑grant beneficial ownership figure.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Fife Steven R

(Last) (First) (Middle)

3300 NORTH TRIUMPH BLVD #700

(Street)

LEHI UT 84043

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Lifevantage Corp [ LFVN ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	President and CEO

3. Date of Earliest Transaction (Month/Day/Year)
08/26/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock(1)	08/26/2025		A		48,193	A	$0	659,500	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Performance Restricted Stock Units(2)	(3)	08/26/2025		A	V	72,289		(3)	(3)	Common Stock	72,289	$0	72,289	D

Explanation of Responses:

1. This reflects a stock unit award, in which each stock unit represents a right to receive one share of issuer common stock, which award will vest, subject to the reporting person's continued service with the issuer, as follows: (i) 5/12 of the total number of units will vest on September 10, 2026 and (ii) the remaining units will vest in equal installments as of the 10th day of the third month of each of the seven calendar quarters thereafter.

2. Each Performance Restricted Stock Unit ("PRSU") represents a right to receive one share of issuer common stock, with the total number of units reflecting the number that are eligible to be earned at target-level performance achievement. Upon achievement of the maximum level of the applicable performance criteria, the reporting person may become eligible to earn 200% of the target number of units.

3. The PRSUs will vest only to the extent the specified financial performance criteria are achieved and subject to the reporting person's continued service with the issuer, as follows: (i) 34% of the earned award will vest on September 10, 2026 (ii) 33% of the earned award will vest on September 10, 2027 and (iii) 33% of the earned award will vest on September 10, 2028.

Remarks:

	/s/ Alissa Neufeld, Power of Attorney for Steven R. Fife	08/28/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Steven R. Fife report on the Form 4 for LFVN?

He reported grants on 08/26/2025 of 48,193 stock units and 72,289 PRSUs, and beneficial ownership of 659,500 shares following the transaction.

Do the reported awards require payment by Steven Fife?

No. The Form 4 shows the stock units and PRSUs were granted at a $0 price, indicating they are awards rather than purchases.

When do the awarded units vest according to the filing?

Stock units: 5/12 vest on 09/10/2026 and remaining units in equal installments over seven quarters thereafter. PRSUs: earned amounts vest 34% on 09/10/2026, 33% on 09/10/2027, and 33% on 09/10/2028.

Are the PRSUs guaranteed shares?

No. The PRSUs vest only to the extent specified financial performance criteria are achieved, with maximum payout up to 200% of target if maximum performance is met.

Who signed the Form 4 and when?

The Form 4 was signed by Alissa Neufeld, Power of Attorney for Steven R. Fife on 08/28/2025.