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Ethos Technologies' Wang sells shares under plan

The reported sales followed a Rule 10b5-1 plan adopted May 20, 2026, using pre-established terms rather than a discretionary decision.

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Form Type
4

Rhea-AI Filing Summary

Ethos Technologies Inc. President and director Lingke Wang converted 118,333 Class B shares into Class A shares on October 15, 2026. He also reported three sales of Class A shares that day: 22,669 at a weighted-average price of $37.64, 94,864 at $38.52, and 800 at $39.14. The reported direct Class B position following the conversion was 3,692,950 shares.

The sales were made under a Rule 10b5-1 trading plan Wang adopted on May 20, 2026, pursuant to pre-established terms rather than a discretionary decision to sell at that time. The reported trade-price ranges were $37.02 to $38.015, $38.02 to $39.01, and $39.13 to $39.145, respectively; each range is inclusive.

Insider Wang Lingke
Role President
Sold 118,333 shs ($4.54M)
Approx. gross sale proceeds $4.54M
Type Security Shares Price Value
Conversion Class B Common Stock F1 118,333 $0.00 $0.00
Conversion Class A Common Stock F1, F2 118,333 -- --
Sale Class A Common Stock F3, F4, F2 22,669 $37.64 $853K
Sale Class A Common Stock F3, F5, F2 94,864 $38.52 $3.65M
Sale Class A Common Stock F3, F6, F2 800 $39.14 $31K
holding Class B Common Stock F1 -- -- --
holding Class B Common Stock F1, F7 -- -- --
holding Class B Common Stock F1, F8 -- -- --
holding Class B Common Stock F1, F9 -- -- --
holding Class B Common Stock F1, F10 -- -- --
holding Class B Common Stock F1, F11 -- -- --
holding Class B Common Stock F1, F12 -- -- --
holding Class B Common Stock F1, F13 -- -- --
Holdings After Transaction: Class B Common Stock — 3,692,950 contracts (Direct); Class A Common Stock — 1,537,543 shares (Direct); Class B Common Stock — 64,043 contracts (Indirect, by spouse); Class B Common Stock — 2,137,993 contracts (Indirect, By trust)
Footnotes (13)
  1. F1. Each share of Class B Common Stock held by the Reporting Person will automatically convert into one share of Class A Common Stock upon the sale or transfer of such share of Class B Common Stock, subject to certain exceptions, and in certain other circumstances described in the Issuer's amended and restated certificate of incorporation. Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock. The Class B Common Stock has no expiration.
  2. F2. Includes shares issuable on settlement of restricted stock units.
  3. F3. This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026, and occurred pursuant to the pre-established terms of such plan rather than as a result of a discretionary decision by the Reporting Person to sell shares at that time.
  4. F4. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $37.02 to $38.015 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
  5. F5. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $38.02 to $39.01 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
  6. F6. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $39.13 to $39.145 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
  7. F7. Shares held by The B 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  8. F8. Shares held by The J 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  9. F9. Shares held by The K 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  10. F10. Shares held by The L 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  11. F11. Shares held by The D 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  12. F12. Shares held by The W 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
  13. F13. Shares held by The X 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
Class B shares converted to Class A 118,333 shares October 15, 2026; one-for-one conversion
Class A shares sold 22,669 shares at a weighted-average $37.64 per share October 15, 2026
Class A shares sold 94,864 shares at a weighted-average $38.52 per share October 15, 2026
Class A shares sold 800 shares at a weighted-average $39.14 per share October 15, 2026
Direct Class B position following transaction 3,692,950 shares Reported following the October 15, 2026 transaction
Rule 10b5-1 trading plan regulatory
"made pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average price financial
"The price reported is a weighted average price"
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
restricted stock units financial
"shares issuable on settlement of restricted stock units"
Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What LIFE share sales did President Lingke Wang report?

On October 15, 2026, Wang reported sales of 22,669 Class A shares at a weighted-average $37.64, 94,864 at $38.52, and 800 at $39.14. The respective trade-price ranges were $37.02 to $38.015, $38.02 to $39.01, and $39.13 to $39.145, inclusive. The sales were made under a Rule 10b5-1 plan adopted May 20, 2026.

How did Lingke Wang's LIFE Class B share conversion work?

Wang converted 118,333 Class B shares into 118,333 Class A shares on October 15, 2026, on a one-for-one basis. The Class B shares are convertible at any time at the reporting person's option and have no expiration.

What indirect LIFE holdings are listed for Lingke Wang?

The reported indirect Class A underlying-share amounts include 64,043 held by his spouse; 388,726 held by The B 2024 Trust; 291,545 each held by The J 2024 Trust, The K 2024 Trust and The L 2024 Trust; and 291,544 each held by The D 2024 Trust, The W 2024 Trust and The X 2024 Trust. Wang disclaims beneficial ownership of trust-held shares except to the extent of his pecuniary interest therein.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Wang Lingke

(Last)(First)(Middle)
C/O ETHOS TECHNOLOGIES INC.
1606 HEADWAY CIRCLE #9013

(Street)
AUSTIN TEXAS 78754

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
Ethos Technologies Inc. [ LIFE ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
XOfficer (give title below)Other (specify below)
President
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
10/15/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Class A Common Stock10/15/2026C118,333A(1)1,655,876(2)D
Class A Common Stock10/15/2026S(3)22,669D$37.64(4)1,633,207(2)D
Class A Common Stock10/15/2026S(3)94,864D$38.52(5)1,538,343(2)D
Class A Common Stock10/15/2026S(3)800D$39.14(6)1,537,543(2)D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Class B Common Stock(1)10/15/2026C118,333 (1) (1)Class A Common Stock118,333$03,692,950D
Class B Common Stock(1) (1) (1)Class A Common Stock64,04364,043Iby spouse
Class B Common Stock(1) (1) (1)Class A Common Stock388,726388,726IBy trust(7)
Class B Common Stock(1) (1) (1)Class A Common Stock291,545291,545IBy trust(8)
Class B Common Stock(1) (1) (1)Class A Common Stock291,545291,545IBy trust(9)
Class B Common Stock(1) (1) (1)Class A Common Stock291,545291,545IBy trust(10)
Class B Common Stock(1) (1) (1)Class A Common Stock291,544291,544IBy trust(11)
Class B Common Stock(1) (1) (1)Class A Common Stock291,544291,544IBy trust(12)
Class B Common Stock(1) (1) (1)Class A Common Stock291,544291,544IBy trust(13)
Explanation of Responses:
1. Each share of Class B Common Stock held by the Reporting Person will automatically convert into one share of Class A Common Stock upon the sale or transfer of such share of Class B Common Stock, subject to certain exceptions, and in certain other circumstances described in the Issuer's amended and restated certificate of incorporation. Each share of Class B Common Stock is convertible at any time at the option of the Reporting Person into one share of Class A Common Stock. The Class B Common Stock has no expiration.
2. Includes shares issuable on settlement of restricted stock units.
3. This transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 20, 2026, and occurred pursuant to the pre-established terms of such plan rather than as a result of a discretionary decision by the Reporting Person to sell shares at that time.
4. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $37.02 to $38.015 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
5. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $38.02 to $39.01 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
6. The price reported is a weighted average price. These shares were sold in multiple transactions at prices ranging from $39.13 to $39.145 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
7. Shares held by The B 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
8. Shares held by The J 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
9. Shares held by The K 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
10. Shares held by The L 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
11. Shares held by The D 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
12. Shares held by The W 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
13. Shares held by The X 2024 Trust. Mr. Wang disclaims beneficial ownership of the shares held by the trust except to the extent of his pecuniary interest therein.
/s/ Charlie York, Attorney-in-Fact10/16/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

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