PFG insider sells shares under Form 144

PFG Form 144 filing reports planned and recent insider sales of common stock.

Rhea-AI Filing Summary

PFG Form 144 filing reports planned and recent insider sales of common stock. The filing lists Restricted Stock Units to be sold totaling 1,616 units with an effective date of 02/27/2026. It also records 10b5-1 transactions: 3,071 shares sold on 02/25/2026 for $290,372.57 and 5,130 shares sold on 12/10/2025 for $462,119.63.

Insights

Corporate Compliance / Insider Transactions

Form 144 lists planned RSU disposition and two 10b5-1 share sales with exact share counts and proceeds.

The filing names a brokerage intermediary and shows 1,616 Restricted Stock Units noted for sale with an effective date of 02/27/2026. It separately documents two executed 10b5-1 sales: 3,071 shares on 02/25/2026 for $290,372.57 and 5,130 shares on 12/10/2025 for $462,119.63.

These entries are routine compliance disclosures of insider dispositions; the timing and amounts are explicit in the excerpt and will appear in public ownership records accordingly.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider sales does the PFG Form 144 show?

The filing documents two 10b5-1 sales: 5,130 shares sold on 12/10/2025 for $462,119.63 and 3,071 shares sold on 02/25/2026 for $290,372.57. These figures are listed verbatim in the excerpt.

Does the filing list any planned RSU dispositions for PFG?

Yes. The excerpt lists Restricted Stock Units to be sold totaling 1,616 units with an effective date of 02/27/2026. That quantity and date appear in the securities-to-be-sold section.

Which broker-executed program is referenced in the PFG filing?

The filing identifies Morgan Stanley Smith Barney LLC as the broker/agent for the transactions and gives an address for that intermediary in New York. That broker name appears in the filer information line.

Are dollar proceeds from the executed sales disclosed in the Form 144 excerpt?

Yes. The proceeds shown are $462,119.63 for the 12/10/2025 sale of 5,130 shares and $290,372.57 for the 02/25/2026 sale of 3,071 shares, both listed in the excerpt.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 03/02/2026 - 04:42 PM Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001830834
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	PRINCIPAL FINANCIAL GROUP, INC
SEC File Number	001-16725
Address of Issuer	711 High Street Des Moines IOWA 50392
Phone	5152475111
Name of Person for Whose Account the Securities are To Be Sold	KEN MCCULLUM
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	1616	154198.72	216835141	03/02/2026	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	02/27/2026	Restricted Stock Units	Issuer			1616	02/27/2026	N/A

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
10b5-1 Sales for KEN MCCULLUM 711 High Street Des Moines IA 50392	Common	02/25/2026	3071	290372.57
10b5-1 Sales for KEN MCCULLUM 711 High Street Des Moines IA 50392	Common	12/10/2025	5130	462119.63

144: Remarks and Signature

Remarks
Date of Notice	03/02/2026
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	03/13/2025
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ Ken McCullum
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)