[144] PELOTON INTERACTIVE, INC. SEC Filing

Rhea-AI Filing Summary

Peleton Interactive insider filing shows a proposed sale of 127,911 Class A common shares through Morgan Stanley Smith Barney, targeting an approximate sale date of 09/16/2025 on NASDAQ with an aggregate market value reported as $995,160.37. The shares were acquired as Performance Stock Units on 09/15/2025 from the issuer for services rendered. The filer reports two recent dispositions in August 2025: 113,439 shares sold on 08/20/2025 for $861,404.00 and 122,917 shares sold on 08/18/2025 for $1,025,656.32. The filing includes the required representation that the seller is not aware of undisclosed material adverse information.

Positive

• Compliance disclosure filed under Rule 144 specifying broker, share count, and acquisition details
• Transparency on compensation: acquisition listed as Performance Stock Units with payment for services

Negative

• Insider selling activity of 127,911 shares proposed and prior August sales totaling 236,356 shares
• Concentration of recent dispositions could be perceived as insider liquidity, though no explanation of intent is provided

Insights

Securities Compliance Analyst

TL;DR: Routine Rule 144 notice for insider equity derived from performance awards; procedural disclosure rather than an operational signal.

The Form 144 documents a proposed sale of 127,911 Class A shares by an insider via Morgan Stanley, acquired one day earlier as performance stock units and marked as payment for services.

Recent August dispositions totaling 236,356 shares with reported gross proceeds of $1,887,060.32 are disclosed, consistent with periodic insider liquidity. The filing contains the standard representation about absence of undisclosed material adverse information.

Corporate Governance Specialist

TL;DR: Disclosure aligns with transfer and Rule 144 requirements; no new governance events disclosed.

The notice shows the insider converted PSU awards into transferable shares and is seeking to sell under Rule 144. Acquisition date and payment method (services rendered) are explicitly stated, which documents compensation settlement. There are no disclosures of leadership changes, transactions with related parties, or material issuer developments in this filing.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Class A Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	127911	995160.37	391926269	09/16/2025	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Class A Common	09/15/2025	Performance Stock Units	Issuer			127911	09/15/2025	Services Rendered

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
DION SANDERS 441 Ninth Avenue Sixth Floor New York NY 10001	Class A Common	08/20/2025	113439	861404.00
DION SANDERS 441 Ninth Avenue Sixth Floor New York NY 10001	Class A Common	08/18/2025	122917	1025656.32

144: Remarks and Signature

Remarks

Date of Notice

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does the Form 144 for PTON disclose about the proposed sale?

The filing discloses a proposed sale of 127,911 Class A common shares via Morgan Stanley with an approximate sale date of 09/16/2025 and aggregate market value of $995,160.37.

How were the shares being sold acquired according to the filing?

The shares were acquired on 09/15/2025 as Performance Stock Units from the issuer and the payment type is listed as services rendered.

Who is the broker handling the proposed sale in the PTON Form 144?

The broker named in the filing is Morgan Stanley Smith Barney LLC Executive Financial Services located at 1 New York Plaza, New York, NY.

Did the filer report any recent sales of the issuer's shares?

Yes. The filing lists sales of 113,439 shares on 08/20/2025 for $861,404.00 and 122,917 shares on 08/18/2025 for $1,025,656.32.

Does the filing state any undisclosed material adverse information about PTON?

By signing, the person represents they do not know of any material adverse information about the issuer that has not been publicly disclosed.