Sally Beauty (NYSE: SBH) director receives 9,975 restricted stock units in equity grant

Rhea-AI Filing Summary

Sally Beauty Holdings director Debra Golding Perelman received a new equity grant in the form of restricted stock units. On 01/22/2026, she was awarded 9,975 restricted stock units at a price of $0 per unit, reported as a derivative security. These units convert into Sally Beauty common stock on a one-for-one basis.

All 9,975 restricted stock units will vest in full on the earlier of January 22, 2027 or the date of the company’s next annual meeting of stockholders. Following this grant, Perelman beneficially owns 9,975 derivative securities directly in the form of these restricted stock units, reflecting routine director equity compensation.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Perelman Debra Golding

(Last) (First) (Middle)

C/O SALLY BEAUTY HOLDINGS, INC.

7900 WINDROSE AVENUE

(Street)

PLANO TX 75024

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Sally Beauty Holdings, Inc. [ SBH ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

3. Date of Earliest Transaction (Month/Day/Year)
01/22/2026

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Restricted Stock Units(1)	$0	01/22/2026		A		9,975		01/22/2027(2)	01/22/2027	Common Stock	9,975	$0	9,975	D

Explanation of Responses:

1. Restricted Stock Units ("RSUs") convert into SBH common stock on a one-for-one basis.

2. 100% of the RSUs will vest on the earlier of 1/22/2027 or the date of the issuer's next Annual Meeting of Stockholders.

	/s/ Rebecca L. Morley, Attorney-in-Fact	01/26/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did SBH director Debra Golding Perelman report?

She reported an award of 9,975 restricted stock units (RSUs) on 01/22/2026, coded as an acquisition of derivative securities at a price of $0 per unit.

How do the new RSUs for SBH convert into common stock?

Restricted stock units convert into Sally Beauty common stock on a one-for-one basis, meaning each RSU represents one share of common stock upon settlement.

When do Debra Golding Perelman’s SBH RSUs vest?

The filing states that 100% of the 9,975 RSUs will vest on the earlier of January 22, 2027 or the date of Sally Beauty’s next Annual Meeting of Stockholders.

How many SBH derivative securities does the director own after this transaction?

After the reported transaction, Debra Golding Perelman beneficially owns 9,975 derivative securities, all in the form of restricted stock units held directly.

Is this SBH Form 4 transaction a purchase or a compensation grant?

The transaction is coded “A” for acquisition and shows a price of $0 per unit, indicating a compensation-related RSU grant rather than an open-market purchase.

What role does Debra Golding Perelman have at Sally Beauty Holdings (SBH)?

According to the filing, Debra Golding Perelman is a director of Sally Beauty Holdings, Inc. and the Form 4 is filed for one reporting person.