Alpha Modus Rings Up 7‑Eleven for Eight Counts of Patent Infringement

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Alpha Modus sued 7‑Eleven on eight patents alleging infringement across AI retail systems; suit seeks damages, enhanced relief, and injunctions.

Alpha Modus asserts eight specific patents and alleges infringement across 7‑Eleven’s smart checkout, mobile app, camera analytics, digital signage, and POS/inventory orchestration, linking those accused features to capabilities such as sensor‑driven audience measurement, behavioral analytics, targeted content delivery, dynamic pricing, planogram compliance, and closed‑loop measurement. The complaint was filed on October 22, 2025 in the U.S. District Court for the Eastern District of Texas; the company is seeking monetary damages, enhanced relief for willfulness, and injunctive relief.

The commercial mechanism is litigation to extract licensing, damages, or injunctive outcomes by asserting a portfolio across multiple retail‑tech touchpoints. Key dependencies include claim construction, proof of infringement tied to the listed systems, and the court’s view on willfulness and remedies; those elements determine recoverable monetary relief and any operational constraints on the accused systems. Watch for early case milestones such as service and responses, claim charts or technical disclosures, any preliminary injunction motion, and claim construction briefing over the next several months beginning after October 22, 2025.

10/24/2025 - 07:25 AM

MARSHALL, Texas, Oct. 24, 2025 (GLOBE NEWSWIRE) --

Alpha Modus filed suit in the Eastern District of Texas alleging that 7‑Eleven’s AI‑powered checkout, camera analytics, digital signage, and mobile systems infringe eight patents from Alpha Modus’s retail‑intelligence portfolio.

Alpha Modus, Corp., a subsidiary of Alpha Modus Holdings, Inc. (NASDAQ: AMOD), announced today that it has filed a patent infringement lawsuit against 7‑Eleven, Inc. in the U.S. District Court for the Eastern District of Texas (Marshall Division). The complaint, filed on October 22, 2025, asserts eight patents from Alpha Modus’s AI retail‑engagement portfolio and alleges infringement across 7‑Eleven’s smart checkout and in‑store intelligence stack, including scan‑and‑go/cashierless concepts, mobile app and rewards flows, store‑camera computer vision analytics, digital signage/retail media, and point‑of‑sale/inventory orchestration.

Abstract AI retail checkout with digital legal motifs symbolizing patent enforcement

The asserted patents include Alpha Modus’ ’571, ’890, ’880, ’120, ’731, ’550, ’121, and ’718 patents. The complaint alleges that these innovations cover core capabilities such as sensor‑driven audience measurement, behavioral analytics, targeted content delivery, dynamic pricing and offer orchestration, planogram and shelf compliance, and closed‑loop measurement tying real‑world exposure to transactions.

Download the Filed Complaint (PDF)

Filed: October 22, 2025 | Venue: U.S. District Court, Eastern District of Texas, Marshall Division

Alpha Modus is accelerating a broader enforcement campaign to protect its IP leadership in AI-powered retail intelligence. The company has brought a series of patent infringement actions addressing in-store computer vision, contextual retail media, and real-time decisioning technologies used by large retailers and their technology partners — including cases against Kroger, Cooler Screens, RetailNext, Mood Media, Allerin Tech, Creative Realities, MNTN, Lowe’s, and Sensormatic / Johnson Controls. Each action reinforces the company’s ongoing efforts to ensure fair licensing and accountability across the retail technology ecosystem.

The lawsuit seeks monetary damages and enhanced relief for willful infringement, as well as injunctive relief. The case was filed in the Eastern District of Texas, a venue long recognized for efficiently adjudicating complex patent disputes.

Accused 7‑Eleven systems (as alleged in the complaint) include:

Smart checkout: scan‑and‑go and cashierless checkout concepts
7‑Eleven mobile app experiences including rewards, offers, and in‑app checkout flows
Store‑camera networks and computer‑vision analytics for dwell, pathing, and audience measurement
Digital signage/retail media systems and content targeting engines
Point‑of‑sale, inventory, and pricing orchestration connected to in‑store analytics

About Alpha Modus

Alpha Modus (NASDAQ: AMOD) builds AI‑powered retail intelligence technologies that connect sensing, decisioning, and engagement in physical stores. The company’s patent portfolio spans computer vision, behavioral analytics, contextual advertising, pricing and promotions, and closed‑loop measurement. Alpha Modus partners with retailers and integrators to deliver secure, scalable systems that make stores smarter, faster, and more profitable. Learn more at alphamodus.com.

For more information, visit: www.alphamodus.com

Alpha Modus maintains a comprehensive overview of its patent portfolio on its website: https://alphamodus.com/what-we-do/patent-portfolio/.

For more information and to access Alpha Modus’ press room, visit: https://alphamodus.com/press-room/

Forward-Looking Statements
This press release includes “forward-looking statements” within the meaning of the “safe harbor” provisions of the United States Private Securities Litigation Reform Act of 1995. Alpha Modus’s actual results may differ from their expectations, estimates, and projections, and, consequently, you should not rely on these forward-looking statements as predictions of future events. Words such as “expect,” “estimate,” “project,” “budget,” “forecast,” “anticipate,” “intend,” “plan,” “may,” “will,” “could,” “should,” “believes,” “predicts,” “potential,” “continue,” and similar expressions (or the negative versions of such words or expressions) are intended to identify such forward-looking statements, but are not the exclusive means of identifying these statements. These forward-looking statements include, without limitation, Alpha Modus’s expectations with respect to future performance.

Alpha Modus cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Alpha Modus does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions, or circumstances on which any such statement is based.

Contact Information

Investor Relations
Alpha Modus Holdings, Inc.
Email: ir@alphamodus.com
Website: www.alphamodus.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/6d6183b0-98b0-4984-b0d7-5a9627079019