Agora and Banuba Bring AR-Powered Engagement to Live Video at IBC 2025
Agora (NASDAQ: API) and Banuba announced their partnership showcase at IBC 2025 in Amsterdam, demonstrating their combined AR and AI capabilities for real-time video engagement. The collaboration integrates Banuba's AR features including AI background replacement, studio lighting, beauty filters, and "weatherman mode" with Agora's ultra-low-latency infrastructure.
The companies, along with VisualOn, will host a Voice AI in Media Happy Hour on September 12, 2025, from 15:00-18:00 at Krusta Pizza Bar & Restaurant near the RAI Convention Center. The event is part of Agora's Convo AI World Event Series, focusing on the future of real-time conversational AI.
Agora (NASDAQ: API) e Banuba hanno presentato la loro collaborazione all'IBC 2025 di Amsterdam, mostrando insieme le capacità di AR e AI per l'engagement video in tempo reale. La partnership integra le funzionalità AR di Banuba, tra cui la sostituzione intelligente dello sfondo, l'illuminazione da studio, i filtri beauty e la modalità "weatherman", con l'infrastruttura a latenza ultra-bassa di Agora.
Le aziende, insieme a VisualOn, organizzeranno un Voice AI in Media Happy Hour il 12 settembre 2025, dalle 15:00 alle 18:00, al Krusta Pizza Bar & Restaurant vicino al RAI Convention Center. L'evento fa parte della Convo AI World Event Series di Agora e si concentra sul futuro dell'AI conversazionale in tempo reale.
Agora (NASDAQ: API) y Banuba anunciaron su colaboración en el IBC 2025 de Ámsterdam, demostrando sus capacidades combinadas de AR y AI para la interacción de vídeo en tiempo real. La colaboración integra las funciones de AR de Banuba, incluyendo reemplazo de fondo por AI, iluminación de estudio, filtros de belleza y el modo "weatherman", con la infraestructura de ultra baja latencia de Agora.
Las compañías, junto con VisualOn, organizarán un Voice AI in Media Happy Hour el 12 de septiembre de 2025, de 15:00 a 18:00, en Krusta Pizza Bar & Restaurant cerca del RAI Convention Center. El evento forma parte de la Convo AI World Event Series de Agora y se centra en el futuro de la IA conversacional en tiempo real.
Agora (NASDAQ: API)와 Banuba는 암스테르담에서 열린 IBC 2025에서 실시간 영상 참여를 위한 AR 및 AI 통합 기술을 선보였습니다. 이 협업은 Banuba의 AI 배경 교체, 스튜디오 조명, 뷰티 필터 및 "weatherman" 모드를 포함한 AR 기능을 Agora의 초저지연 인프라와 결합합니다.
양사는 VisualOn과 함께 Voice AI in Media Happy Hour를 2025년 9월 12일 15:00-18:00에 RAI 컨벤션 센터 인근 Krusta Pizza Bar & Restaurant에서 개최합니다. 이 행사는 Agora의 Convo AI World Event Series의 일환으로, 실시간 대화형 AI의 미래에 초점을 맞춥니다.
Agora (NASDAQ: API) et Banuba ont présenté leur partenariat au IBC 2025 à Amsterdam, mettant en avant leurs capacités combinées d'AR et d'IA pour l'engagement vidéo en temps réel. La collaboration intègre les fonctionnalités AR de Banuba, notamment le remplacement d'arrière-plan par IA, l'éclairage studio, les filtres beauté et le mode "weatherman", avec l'infrastructure à latence ultra-faible d'Agora.
Les sociétés, avec VisualOn, organiseront un Voice AI in Media Happy Hour le 12 septembre 2025, de 15:00 à 18:00, au Krusta Pizza Bar & Restaurant près du RAI Convention Center. L'événement fait partie de la Convo AI World Event Series d'Agora et se concentre sur l'avenir de l'IA conversationnelle en temps réel.
Agora (NASDAQ: API) und Banuba stellten auf der IBC 2025 in Amsterdam ihre Partnerschaft vor und demonstrierten gemeinsame AR- und AI-Funktionen für Echtzeit-Video-Interaktion. Die Zusammenarbeit integriert Banubas AR-Features, darunter KI-Hintergrundersetzung, Studio-Beleuchtung, Beauty-Filter und den "weatherman"-Modus, mit Agoras ultra-niedrig-latenz Infrastruktur.
Die Firmen werden zusammen mit VisualOn am 12. September 2025 von 15:00–18:00 ein Voice AI in Media Happy Hour im Krusta Pizza Bar & Restaurant nahe dem RAI Convention Center veranstalten. Die Veranstaltung ist Teil der Convo AI World Event Series von Agora und widmet sich der Zukunft der Echtzeit-konversationalen KI.
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Partnership highlights AR-enhanced engagement for live video streaming and happy hour event at IBC
Banuba's advanced AR technology, including AI background replacement, studio lighting, customizable beauty filters, and "weatherman mode", offers creators and media companies tools to deliver polished and interactive content in real time. Agora's ultra-low-latency infrastructure ensures these effects can be applied instantly, enhancing live engagement across entertainment, social media, education, and more.
"Video today is about more than entertainment. It's a canvas for creativity and connection," said Tony Zhao, CEO and Co-founder of Agora. "By integrating Banuba's AR innovations into our real-time video stack, we're giving developers and media brands the ability to deliver live experiences that are more exciting and engaging."
Banuba offers a wide range of face filters, from beautification and hair color to avatars and game filters. Banuba's latest updates provide more advanced capabilities compatible with Agora's real-time video streaming:
- AI Background Replacement — Enhanced segmentation accuracy even in complex scenes.
- Studio Lighting — Simulated light sources to improve image and video quality.
- "Weatherman Mode" — Dynamic positioning within live or pre-recorded video feeds.
- Improved Touch-Up — Realistic and customizable beauty filters.
- Banuba Studio — A new web-based tool for building and testing AR filters.
"Our latest AR features are designed to empower creators and broadcasters to look their best and express themselves in entirely new ways," said Dmitry Ogievich, CEO and Co-Founder at Banuba. "With Agora, these tools become part of a seamless, high-quality, real-time experience."
IBC2025: Voice AI in Media Happy Hour
Agora, Banuba, and VisualOn will be joining forces at IBC 2025 in
- Date & Time: Friday, September 12, 2025, from 15:00–18:00
- Location: Krusta Pizza Bar & Restaurant, Europaplein 13, 1078 GS Amsterdam (1-minute walk from RAI Convention Center)
- Details: Connect with media leaders, developers, and AI innovators for a fun-filled late afternoon featuring insightful conversations, great food, and forward-thinking discussions.
The Happy Hour is part of Agora's Convo AI World Event Series, a global series dedicated to bringing together product leaders, developers, and innovators to explore the future of real-time conversational AI.
Together, Agora and Banuba are helping media companies, developers, and creators deliver more engaging, expressive, and interactive video experiences live, in real time.
Register for the Voice AI in Media Happy Hour at IBC here: https://luma.com/ejz5g4p7
About Agora
Agora is the global leader in real-time engagement, providing developers with simple, flexible, and powerful APIs to embed real-time conversational AI, voice, video, interactive live streaming, and chat into their applications and IoT devices. Headquartered in
About Banuba
Banuba is an augmented reality company with over 9 years on the market, pioneering artificial intelligence, face tracking, virtual try-on, and virtual background technologies. Banuba provides software development kits (SDKs) for augmented reality and video editing, as well as ready-to-integrate solutions for virtual try-on on face, hair and hand.
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SOURCE Agora
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