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American Rebel (NASDAQ: AREB) Brings American Rebel Light Beer Christmas Party to Kid Rock’s Big Ass Honky Tonk & Rock ’n’ Roll Steakhouse to Nashville Tonight December 16, 2025 — Music Starts 6PM

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American Rebel (NASDAQ: AREB) hosts the American Rebel Christmas Party presented by American Rebel Light Beer at Kid Rock’s Big Ass Honky Tonk & Rock ’n’ Roll Steakhouse in Nashville on December 16, 2025. Music starts at 6:00 PM at 221 Broadway (corner of 3rd Ave and Broadway). Co-headliners John Stone (leading off at 6PM) and American Rebel CEO & Patriotic Rocker Andy Ross will perform, with American Rebel Light Beer 16 oz Tall Boys served at the event. The night is promoted as a patriotic, high-energy holiday celebration on Lower Broadway featuring special guests and Broadway-style live music.

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Key Figures

Event date December 16, 2025 American Rebel Christmas Party in Nashville
Event time 6:00 PM Music start time at Kid Rock’s venue
Beer size 16 oz American Rebel Light Beer Tall Boys served at event
Current price $0.9601 Before this news publication
Price vs 52-week high -99.95% Relative to 52-week high of 1835
52-week low proximity 6.68% above Relative to 52-week low of 0.9
Market cap $6,528,132 Pre-news market capitalization
24h price change -8.56% Move ahead of this event-focused announcement

Market Reality Check

$0.9601 Last Close
Volume Volume 302,021 is light at 0.31x the 20-day average of 970,581 shares. low
Technical Price 0.9601 is trading below the 200-day MA at 41.53, reflecting a deeply broken longer-term trend.

Peers on Argus 2 Up 1 Down

AREB’s pre-news move of -8.56% contrasts with mixed peers: FORD up 4.23%, WEYS up 3.64%, DBI up 5.01%, while RCKY and VRA are down 0.32% and 5.67%. Momentum scanner shows VRA and FGI up double digits and FOSL down, reinforcing that moves are stock-specific, not a unified sector rotation.

Historical Context

Date Event Sentiment Move Catalyst
Dec 11 Dealer growth update Positive -1.9% Champion Safe reported 130% year-over-year order growth with Balport Lock and Safe.
Dec 10 Beer distribution deal Positive +0.0% Fifth Pennsylvania beer distributor Ace Distributing added access to 1,400 retail accounts.
Dec 09 Dealer growth update Positive -6.1% Champion Safe announced 65% year-over-year order growth with Sports World Tulsa.
Dec 08 Beer distribution deal Positive +6.5% Banko Beverage became a major Pennsylvania distributor for American Rebel Light Beer.
Dec 04 Beer distribution deal Positive +5.4% Mid-State Beverage agreement expanded beer distribution into central and northern Pennsylvania.
Pattern Detected

Recent company and subsidiary growth/expansion headlines often met with mixed to negative next-day price reactions, showing several divergences between optimistic news flow and share performance.

Recent Company History

Over the past two weeks, AREB has highlighted growth in both its safes and beer businesses. Champion Safe reported 65% and 130% year-over-year order growth with key dealers on Dec 9 and Dec 11, while American Rebel Light Beer added multiple Pennsylvania distributors, extending reach to 17 states. Despite these operational updates, 24-hour price reactions ranged from about -6% to +6%, with several positive announcements met by selling pressure. Today’s Nashville event-focused beer promotion fits into this broader branding and distribution push.

Market Pulse Summary

This announcement showcases American Rebel’s effort to elevate its Light Beer brand with a themed Christmas party at a prominent Nashville venue featuring its CEO and a well-known Broadway performer. It follows recent news on expanding beer distribution and safe-sales growth. Against that backdrop, regulatory filings have emphasized continued losses, leverage, and going concern uncertainties. Observers may watch how sustained brand promotion, distributor additions, and financial risk management evolve over upcoming quarters.

AI-generated analysis. Not financial advice.

Co-headliners John Stone and American Rebel CEO & Patriotic Rocker Andy Ross take over Nashville’s ultimate honky tonk experience; Stone leads off at 6PM

NASHVILLE, Tenn., Dec. 16, 2025 (GLOBE NEWSWIRE) -- If you’re in Nashville and looking for something to do tonight, the red, white and blue holiday plan is on Lower Broadway: American Rebel (NASDAQ: AREB) invites locals and visitors to the American Rebel Christmas Party, presented by American Rebel Light Beer, at Kid Rock’s Big Ass Honky Tonk & Rock ’n’ Roll Steakhouse. Music starts at 6:00 PM.

Kid Rock’s is the place to be on Broadway — “Rock the night away at Nashville’s ultimate honky tonk experience!” — located at 221 Broadway, Nashville, TN 37201 on the corner of 3rd Avenue and Broadway ( www.kidrockshonkytonkandsteakhouse.com ). If you want the energy of Broadway with a holiday-sized dose of patriotism, this is your stop tonight.

Broadway legend John Stone and American Rebel CEO & Patriotic Rocker Andy Ross will co-headline the night, with Stone leading off the show at 6PM and setting the pace for a high-energy holiday takeover on Broadway.

“If you’re on Broadway tonight, meet us at Kid Rock’s at 6PM,” said Andy Ross, CEO of American Rebel (NASDAQ: AREB) and the Patriotic Rocker. “John Stone and I are co-headlining the American Rebel Christmas Party — John will kick it off, and then we’ll keep the night rolling with a full-throttle Patriotic celebration. Bring your friends, raise a cold American Rebel Light, and let’s celebrate America. BE THERE!”

Plenty of American Rebel Light Beer 16 oz Tall Boys will be served tonight at Kid Rock’s. American Rebel Light Beer ( www.americanrebelbeer.com ) — America’s Patriotic, God-Fearing, Constitution-Loving, National Anthem-Singing, Stand-Your-Ground Beer.

EVENT DETAILS

  • Event: American Rebel Christmas Party
  • Presented By: American Rebel Light Beer
  • Date: Tonight — Tuesday, December 16, 2025
  • Time: 6:00 PM (music starts)
  • Venue: Kid Rock’s Big Ass Honky Tonk & Rock ’n’ Roll Steakhouse (kidrockshonkytonkandsteakhouse.com)
  • Address: 221 Broadway, Nashville, TN 37201 (corner of 3rd Avenue and Broadway)
  • Featuring: Co-headliners John Stone (leading off) and Andy Ross, plus special guest(s)

For years, John Stone has been blessed to be a part of Nashville’s Broadway music scene. He was the band leader at the World Famous Tootsie’s Orchid Lounge for years, and now John Stone Country and the Trailer Park All-Stars bring the party night after night at Kid Rock’s Big Ass Honky Tonk & Rock ’n’ Roll Steakhouse. A true American Rebel and a regular headliner on Broadway, Stone is known for turning crowds into choirs and keeping Lower Broadway moving. Learn more at www.johnstonecountry.com

About American Rebel Light Beer

American Rebel Light Beer is a premium domestic light lager—crisp, clean, all-natural, and bold—crafted for beer drinkers who want full-flavor refreshment with a lighter feel. With approximately 100 calories, 3.2g of carbohydrates, and 4.3% ABV per 12 oz serving, American Rebel Light is brewed without corn, rice, or added sweeteners that are common in many mass-produced light beers.

About American Rebel Holdings, Inc. (NASDAQ: AREB)

American Rebel Holdings, Inc. (NASDAQ: AREB) — America’s Patriotic Brand — began as a designer, manufacturer and marketer of branded safes and personal security and self-defense products and has evolved into a diversified patriotic lifestyle company with offerings in safes, concealed carry products, apparel, accessories, and beverages.

With the introduction and rapid growth of American Rebel Light Beer—America’s Patriotic, God-Fearing, Constitution-Loving, National Anthem-Singing, Stand-Your-Ground Beer—the Company continues to execute its distribution-first growth strategy across the United States and is leveraging its brand position as “America’s Patriotic Brand” to build a scalable national platform across multiple consumer categories.

To learn more, visit www.americanrebel.com and www.americanrebelbeer.com

Watch the American Rebel Story as told by our CEO Andy Ross: The American Rebel Story

Media Inquiries
Monica Brennan
Email: Monica@NewToTheStreet.com

Retail & Distribution Opportunities
Todd Porter - President, American Rebel Beverages
Email: tporter@americanrebelbeer.com

Investor Relations
ir@americanrebel.com

Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, including, without limitation, statements regarding the American Rebel Christmas Party at Kid Rock’s Big Ass Honky Tonk & Rock ’n’ Roll Steakhouse in Nashville on Dec. 16, 2025, such as the anticipated timing and format of the event, the planned co-headline performances by John Stone and Andy Ross, the availability of American Rebel Light Beer at the venue (including 16 oz Tall Boys), and the expected promotional and brand awareness benefits of this event-driven marketing activation.

These forward-looking statements are based on current expectations, estimates, projections and assumptions, and are not guarantees of future performance. Actual outcomes may differ materially due to a variety of risks and uncertainties, including, among others: changes to event scheduling; artist, venue or operational availability; capacity or crowd-management considerations; product supply and logistics; regulatory or permitting requirements; weather or other factors outside the Company’s control; and general business and market conditions.

Other important risk factors that may affect the Company’s business, results of operations and financial condition are described in American Rebel’s filings with the U.S. Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent Quarterly Reports on Form 10-Q. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. American Rebel undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by law.

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FAQ

What time does the American Rebel (AREB) Christmas Party start on December 16, 2025?

Music and performances begin at 6:00 PM on December 16, 2025.

Where is the American Rebel (AREB) event held in Nashville on December 16, 2025?

The event is at Kid Rock’s Big Ass Honky Tonk & Rock ’n’ Roll Steakhouse, 221 Broadway, Nashville, TN 37201 (corner of 3rd Ave and Broadway).

Who are the performers at the American Rebel (AREB) Christmas Party tonight?

Co-headliners are John Stone (leading off at 6PM) and Andy Ross, CEO of American Rebel, plus special guest(s).

Will American Rebel Light Beer be available at the AREB Christmas Party?

Yes, the event will serve American Rebel Light Beer 16 oz Tall Boys at the venue.

Is the American Rebel (AREB) event open to the public on December 16, 2025?

The announcement invites locals and visitors to attend the public holiday party beginning at 6:00 PM on December 16, 2025.
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