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American Rebel Beer Announces Sponsorship of Losers Bar & Grill Midtown Legendary Parking Lot Concert Series

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American Rebel Holdings (NASDAQ: AREB) has announced its sponsorship of the 2025 Losers Bar & Grill Parking Lot Concert Series in Nashville. The first concert, held on May 12, featured surprise appearances by Morgan Wallen, Gabby Barrett, and Jamey Johnson, alongside scheduled performers Ernest, Chandler Walters, Cody Lohden, and Rhys Rutherford. The sponsorship includes American Rebel Light Beer signage throughout the concert area and official merchandise worn by staff. The company is also sponsoring Raised Rowdy songwriter rounds and Riley Green's Duck Blind podcasts. American Rebel Light Beer, launched in September 2024, is currently available in 10 states and features approximately 100 calories, 3.2 carbohydrates, and 4.3% alcohol content per serving.
American Rebel Holdings (NASDAQ: AREB) ha annunciato la sponsorizzazione della serie di concerti 2025 Losers Bar & Grill Parking Lot a Nashville. Il primo concerto, tenutosi il 12 maggio, ha visto le apparizioni a sorpresa di Morgan Wallen, Gabby Barrett e Jamey Johnson, insieme agli artisti previsti Ernest, Chandler Walters, Cody Lohden e Rhys Rutherford. La sponsorizzazione prevede la presenza di insegne di American Rebel Light Beer in tutta l'area del concerto e merchandise ufficiale indossato dal personale. L'azienda sponsorizza inoltre le sessioni di songwriting Raised Rowdy e i podcast Duck Blind di Riley Green. American Rebel Light Beer, lanciata a settembre 2024, è attualmente disponibile in 10 stati e contiene circa 100 calorie, 3,2 grammi di carboidrati e il 4,3% di alcol per porzione.
American Rebel Holdings (NASDAQ: AREB) ha anunciado su patrocinio de la serie de conciertos 2025 Losers Bar & Grill Parking Lot en Nashville. El primer concierto, celebrado el 12 de mayo, contó con apariciones sorpresa de Morgan Wallen, Gabby Barrett y Jamey Johnson, junto con los artistas programados Ernest, Chandler Walters, Cody Lohden y Rhys Rutherford. El patrocinio incluye señalización de American Rebel Light Beer en toda el área del concierto y merchandising oficial usado por el personal. La compañía también patrocina las sesiones de compositores Raised Rowdy y los podcasts Duck Blind de Riley Green. American Rebel Light Beer, lanzada en septiembre de 2024, está disponible actualmente en 10 estados y contiene aproximadamente 100 calorías, 3.2 carbohidratos y 4.3% de alcohol por porción.
American Rebel Holdings(NASDAQ: AREB)는 내슈빌에서 열리는 2025년 Losers Bar & Grill 주차장 콘서트 시리즈의 후원을 발표했습니다. 5월 12일 열린 첫 콘서트에서는 Morgan Wallen, Gabby Barrett, Jamey Johnson가 깜짝 출연했으며, 예정된 공연자로는 Ernest, Chandler Walters, Cody Lohden, Rhys Rutherford가 참여했습니다. 이번 후원에는 콘서트 구역 전역에 American Rebel Light Beer 간판 설치와 직원들이 착용하는 공식 상품이 포함됩니다. 또한 회사는 Raised Rowdy 작곡가 라운드와 Riley Green의 Duck Blind 팟캐스트도 후원하고 있습니다. 2024년 9월에 출시된 American Rebel Light Beer는 현재 10개 주에서 판매 중이며, 1회 제공량당 약 100칼로리, 3.2g 탄수화물, 4.3% 알코올 함량을 자랑합니다.
American Rebel Holdings (NASDAQ : AREB) a annoncé son parrainage de la série de concerts 2025 Losers Bar & Grill Parking Lot à Nashville. Le premier concert, qui a eu lieu le 12 mai, a été marqué par des apparitions surprises de Morgan Wallen, Gabby Barrett et Jamey Johnson, aux côtés des artistes prévus Ernest, Chandler Walters, Cody Lohden et Rhys Rutherford. Le parrainage comprend une signalétique American Rebel Light Beer dans toute la zone du concert ainsi que des produits officiels portés par le personnel. La société sponsorise également les sessions d'auteurs-compositeurs Raised Rowdy et les podcasts Duck Blind de Riley Green. Lancée en septembre 2024, American Rebel Light Beer est actuellement disponible dans 10 États et contient environ 100 calories, 3,2 glucides et 4,3 % d'alcool par portion.
American Rebel Holdings (NASDAQ: AREB) hat seine Unterstützung der 2025 Losers Bar & Grill Parking Lot Konzertreihe in Nashville bekannt gegeben. Das erste Konzert am 12. Mai bot überraschende Auftritte von Morgan Wallen, Gabby Barrett und Jamey Johnson neben den geplanten Künstlern Ernest, Chandler Walters, Cody Lohden und Rhys Rutherford. Das Sponsoring umfasst American Rebel Light Beer-Beschilderungen im gesamten Konzertbereich sowie offizielles Merchandise, das vom Personal getragen wird. Das Unternehmen sponsert außerdem die Raised Rowdy Songwriter-Runden und Riley Greens Duck Blind Podcasts. American Rebel Light Beer, das im September 2024 auf den Markt kam, ist derzeit in 10 Bundesstaaten erhältlich und enthält pro Portion etwa 100 Kalorien, 3,2 Kohlenhydrate und 4,3% Alkohol.
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Surprise Guests Morgan Wallen, Gabby Barrett and Jamey Johnson Join Ernest, Chandler Walters, Cody Lohden, and Rhys Rutherford for First 2025 Concert

Nashville, TN, May 14, 2025 (GLOBE NEWSWIRE) -- American Rebel Holdings, Inc. (NASDAQ: AREB) ("American Rebel" or the "Company"), creator of American Rebel Light Beer (americanrebelbeer.com) and a designer, manufacturer, and marketer of branded safes, personal security and self-defense products and apparel (americanrebel.com), announces that American Rebel Light Beer will sponsor the 2025 Losers Bar & Grill (“Losers”) Parking Lot Concert Series and the amazing first concert held Tuesday, May 12, featured surprise guest and country music superstar Morgan Wallen, (morganwallen.com), Gabby Barrett (gabbybarrett.com), and Jamey Johnson (jameyjohnson.com) along with Ernest (ernestofficial.com), Chandler Walters (Instagram.com/chandlerwaltersmusic), Cody Lohden (Instagram.com/codylohden/) and Rhys Rutherford (Instagram.com/rhys_rutherford_/).

As Losers likes to say, “you never know who might show up to a parking lot party,” and this statement was proven true when Morgan Wallen surprised the huge crowd and appeared on stage with Ernest to sing their hit duet “Flower Shops.” Ten-time Grammy nominated singer-songwriter Jamey Johnson and top female artist and actress Gabby Barrett also joined Ernest on stage.

“I’ve been coming to Losers for 16 years,” said American Rebel CEO Andy Ross. “I’ve watched Steve Ford grow Losers Midtown into the iconic place where artists, industry and locals like to hang their hat. The Parking Lot Concert Series grew out of those roots and fans get treated to amazing music and surprise guests during these incredible intimate concerts. American Rebel Light Beer is honored to be involved with Steve Ford and the entire Losers team to sponsor the 2025 Parking Lot Concert Series as well as the Raised Rowdy Round and Riley Green’s Duck Blind podcasts. In addition to Losers Midtown, Losers also has a downtown Nashville location, a bar in the MGM Grand in Las Vegas and a bar in Belize. It’s incredible what Steve is doing.”

Losers Parking Lot Concerts are announced on the Losers Instagram page (Instagram.com/losersoriginal/).

The American Rebel Light Beer sponsorship of the Losers Bar & Grill Parking Lot Concert Series features American Rebel Light Beer signage throughout the concert area and bar and servers proudly wearing official American Rebel merchandise. American Rebel Light is also sponsoring the Raised Rowdy (Instagram.com/raisedrowdy/) songwriter rounds at Riley Green’s Duck Blind, as well as Riley Green’s Duck Blind (Instagram.com/duckblindnash/) podcasts. American Rebel Light Beer is very proud to highlight its Nashville foundation through its sponsorship of the iconic Losers Midtown Parking Lot Concert Series, the Raised Rowdy Rounds and the Riley Green Duck Blind podcast.

About American Rebel Light:

American Rebel Light is more than just a beer—it’s a celebration of freedom, passion, and quality. Brewed with care and precision, our light beer delivers a refreshing taste that’s perfect for every occasion. 

Since its launch in September 2024, American Rebel Light Beer has rolled out in Tennessee, Connecticut, Kansas, Kentucky, Ohio, Iowa, Missouri, North Carolina, Florida and Indiana and is adding new distributors and territories regularly. For more information about the launch events and the availability of American Rebel Beer, please visit americanrebelbeer.com or Instagram.com/americanrebelbeer/.

Produced in partnership with AlcSource, American Rebel Light Beer (americanrebelbeer.com) is a domestic premium light lager celebrated for its exceptional quality and patriotic values. It stands out as America’s Patriotic, God-Fearing, Constitution-Loving, National Anthem-Singing, Stand Your Ground Beer.

American Rebel Light is a Premium Domestic Light Lager Beer – All Natural, Crisp, Clean and Bold Taste with a Lighter Feel. With approximately 100 calories, 3.2 carbohydrates, and 4.3% alcoholic content per 12 oz serving, American Rebel Light Beer delivers a lighter option for those who love great beer but prefer a more balanced lifestyle. It’s all natural with no added supplements and importantly does not use corn, rice, or other sweeteners typically found in mass produced beers.

About Losers Midtown

Dive bars are an American tradition. For better or worse, every town has at least one and Nashville’s is Losers Midtown powered by Riley Green’s Duck Blind. Spend the evening with the who’s who of Nashville’s music industry at an intimate, no-frills venue for live music, serving classic bar eats and a variety of beers on tap. You must be 21 years of age or older to enter. You never know who you might run into… This Life Ain’t For Everybody! For more information on Losers Midtown go to losersmidtown.com.

About American Rebel Holdings, Inc.

American Rebel Holdings, Inc. (NASDAQ: AREB) has operated primarily as a designer, manufacturer and marketer of branded safes and personal security and self-defense products and has recently transitioned into the beverage industry through the introduction of American Rebel Light Beer. The Company also designs and produces branded apparel and accessories. To learn more, visit americanrebel.com and americanrebelbeer.com. For investor information, visit americanrebelbeer.com/investor-relations.

American Rebel Holdings, Inc.
info@americanrebel.com

American Rebel Beverages, LLC
Todd Porter, President
tporter@americanrebelbeer.com

Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. American Rebel Holdings, Inc., (NASDAQ: AREB; AREBW) (the “Company,” "American Rebel,” “we,” “our” or “us”) desires to take advantage of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 and is including this cautionary statement in connection with this safe harbor legislation. The words "forecasts" "believe," "may," "estimate," "continue," "anticipate," "intend," "should," "plan," "could," "target," "potential," "is likely," "expect" and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements primarily on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy, and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include benefits of a launch party, actual launch timing and availability of American Rebel Beer, success and availability of the promotional activities, our ability to effectively execute our business plan, and the Risk Factors contained within our filings with the SEC, including our Annual Report on Form 10-K for the year ended December 31, 2024. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statements, whether as a result of new information, future developments or otherwise, except as may be required by law.

Company Contact:
tporter@americanrebelbeer.com
info@americanrebel.com

Media Contact:
Matt Sheldon
Matt@PrecisionPR.co

For more details on American Rebel Light Beer and upcoming events, visit AmericanRebelBeer.com or follow @AmericanRebelBeer on social media.

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FAQ

What artists performed at the first AREB-sponsored Losers Bar & Grill concert in 2025?

The concert featured surprise guests Morgan Wallen, Gabby Barrett, and Jamey Johnson, along with scheduled performers Ernest, Chandler Walters, Cody Lohden, and Rhys Rutherford.

What are the nutritional facts of American Rebel Light Beer (AREB)?

American Rebel Light Beer contains approximately 100 calories, 3.2 carbohydrates, and 4.3% alcohol content per 12 oz serving. It's all-natural with no corn, rice, or added sweeteners.

In which states is American Rebel Light Beer (AREB) currently available?

American Rebel Light Beer is available in Tennessee, Connecticut, Kansas, Kentucky, Ohio, Iowa, Missouri, North Carolina, Florida, and Indiana.

What events and venues is American Rebel Beer (AREB) sponsoring in Nashville?

AREB is sponsoring the Losers Bar & Grill Parking Lot Concert Series, the Raised Rowdy songwriter rounds at Riley Green's Duck Blind, and Riley Green's Duck Blind podcasts.
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