Choice Hotels International Announces 2025 Grant Recipients of "Your Community, Your Choice" Program, Donates Over $85,000 to Support Local Communities
Rhea-AI Summary
Choice Hotels (NYSE: CHH) announced the 2025 recipients of its Your Community, Your Choice grant program on Dec. 2, 2025, awarding over $85,000 in grants to local nonprofits nominated by franchisees.
The program, now in its sixth year, selected 15 U.S. hotels and 4 Asia‑Pacific hotels; each winning nonprofit will receive up to $5,000. Since launch in 2019, Choice Hotels has donated a combined total of $350,000 through winning nominations from more than 80 hotels.
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News Market Reaction – CHH
In the Dec 2 session, CHH gained 0.94%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Historical Context
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| Dec 10 | Dividend declaration | Positive | +2.9% | Quarterly cash dividend of $0.2875 per share declared for January 2026. |
| Dec 02 | Community grants news | Positive | +0.9% | Announced 2025 community grants over $85,000 to nonprofits via franchisees. |
| Nov 19 | International expansion | Positive | -3.4% | Planned entry into Africa with three Kenyan hotels and future growth agreement. |
| Nov 05 | Q3 2025 earnings | Positive | +6.0% | Reported higher net income, record adjusted EBITDA, and raised 2025 guidance. |
| Nov 04 | Loyalty program update | Positive | -0.9% | Announced enhanced Choice Privileges rewards structure launching in early 2026. |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Recent earnings and dividend announcements tended to see positive price alignment, while some strategic and program updates showed divergent reactions.
Over recent months, Choice Hotels released a series of updates, including strong Q3 2025 earnings with higher net income and raised full‑year guidance on Nov 5, which coincided with a notable positive price reaction. Strategic growth was highlighted by an expansion into Africa with a master development agreement for at least 15 more properties by 2030. Loyalty program enhancements and the community grant initiative, awarding over $85,000 in 2025, reinforced brand engagement, though market reactions to these program updates were more mixed.
AI-generated analysis. How Rhea-AI works. Not financial advice.
The company celebrates its sixth year of the program where it has donated a combined total of
This year, Choice Hotels selected 15 hotels in
Since the program's launch in 2019, Choice Hotels has received hundreds of nominations and donated a total of
Each of the 2025 nonprofit winners were nominated by Choice Hotels franchisees who have a connection to the work and mission of these organizations in their communities. This year's "Your Community, Your Choice" grant recipients are:
- Mom's House: Nominated by Traditions Hotel & Spa Johnson City – Binghamton, an Ascend Collection Hotel, funds will be donated to support and provide childcare for single parents in the community who are economically disadvantaged.
- Clearwater Beach Charity: Nominated by Dolphin Sands Clearwater Beach, an Ascend Collection Hotel, funds will be donated to support youth engagement, celebrate local artists, organize beach cleanups, and foster unity and cultural vitality.
- Westonwood Ranch: Nominated by Inn on Destin Harbor, an Ascend Collection Hotel, funds will be donated to provide life and vocational skills training for young adults with developmental differences.
- TOP Early Learning Centers: Nominated by WoodSpring Suites Broken Arrow, funds will be donated to provide early education for children from low-income families.
- Core Community Bourbon County (Youth Core Ministries): Nominated by Sleep Inn & Suites Fort Scott, funds will be donated to build a safe space and collaborative community for families experiencing trauma and poverty.
- Friends of
Saguaro National Park : Nominated by Comfort Suites Tucson near Sabino Canyon, funds will be donated to maintain trails, control erosion, and safeguard native plants and wildlife in the Sonoran Desert ecosystem. - Feed My Starving Children: Nominated by Country Inn & Suites Bloomington Mall of America, funds will be donated to develop and distribute nutritional meals to children in need worldwide.
- BCS Together: Nominated by Country Inn & Suites by Radisson,
College Station, TX , funds will be donated to provide resources and awareness for foster, adoptive, and kinship families. - Open Arms (Council on Domestic Violence): Nominated by Country Inn & Suites by Radisson,
Findlay, OH , funds will be donated to assist women in escaping domestic violence and spread resources and awareness throughout the community. - Community Foundation of Lincoln County: Nominated by Elevate Hotel at Sierra Blanca Ruidoso, an Ascend Collection Hotel, funds will be donated to help distribute disaster relief donations and support individuals affected by house fires, evacuations, and flooding events.
- Coalition for the Homeless of
Central Florida : Nominated by WoodSpring Suites Orlando North –Maitland , funds will be donated to provide shelter, stability, and emotional support to those experiencing homelessness. - St. Vincent de Paul Tampa: Nominated by WoodSpring Suites Tampa Airport North Veterans Expressway, funds will be donated to provide meals, shelter, and emotional support to those facing homelessness, food insecurity, and financial hardship.
- Raksha Inc.: Nominated by Quality Inn Duluth – Atlanta Northeast, funds will be donated to support healing, empowerment, and justice for South Asian American survivors of violence.
- MilVet — Military & Veteran Support Services: Nominated by Comfort Inn & Suites Murrieta Temecula Wine Country, funds will be donated to serve veterans and military families through a veterans' pantry, care-package operations, and emergency support.
- The Starr Project: Nominated by WoodSpring Suites Greenville Haywood Mall, funds will be donated to support those at risk of suicide and strengthen communities through outreach, training, and resilience programming.
- Four Reasons Why: Nominated by Comfort Inn The Lakes, Mount Gambier,
South Australia , funds will be donated to provide food, clothing, household goods, and emotional support resources to local families and individuals experiencing hardship. - Warrina Domestic Violence and Family Services Coffs Harbour: Nominated by Quality Hotel City Centre, Coffs Harbour,
New South Wales , funds will be donated to provide vital support and counseling to women and children affected by domestic violence. - Geelong Mums (Our Village): Nominated by Bayside Geelong, an Ascend Collection Hotel, Geelong,
Victoria , funds will be donated to support vulnerable families in the community by providing essential baby and children's items and organizing redistribution of pre-loved goods. - Aspire
Canterbury : Disability Support Services: Nominated by Hotel Elms Christchurch,Christchurch , South Island, funds will be donated to empower disabled people, the elderly, and their families to live independently and participate fully in the community.
As an advocate of local businesses since its founding, Choice Hotels places owners of its hotels at the center of everything it does. The Your Community, Your Choice program is one of many ways in which Choice Hotels empowers owners and operators to be engaged community members.
More information about the "Your Community, Your Choice" program can be found here: Your Community, Your Choice
For more information on Choice Hotels' social responsibility efforts, access Choice's latest Sustainability Report here: https://investor.choicehotels.com/esg/esg-documents/default.aspx
About Choice Hotels®
Choice Hotels International, Inc. (NYSE: CHH), is one of the largest lodging franchisors in the world, with over 7,500 hotels, representing nearly 650,000 rooms, in 47 countries and territories. A wide-ranging portfolio of 22 brands that includes full-service upper upscale, midscale, extended stay, and economy properties enables Choice® to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges® rewards program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit www.choicehotels.com
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SOURCE Choice Hotels International, Inc.