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Vita Coco Company, Inc. Stock Price, News & Analysis

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Welcome to our dedicated page for Vita Coco Company news (Ticker: COCO), a resource for investors and traders seeking the latest updates and insights on Vita Coco Company stock.

The Vita Coco Company, Inc. (NASDAQ: COCO) is a better-for-you beverage company best known for its flagship Vita Coco coconut water brand. This news page aggregates company press releases and updates, giving readers a focused view of how Vita Coco develops its brands, communicates with investors, and positions coconut water and related beverages in the marketplace.

In recent announcements, the company has highlighted its role in sports and fitness hydration, describing Vita Coco Original Coconut Water as “The Better Fitness Fuel” and emphasizing its naturally occurring electrolytes. News items include partnerships with elite athletes, such as naming U.S. Men’s National Team soccer player Weston McKennie a Global Brand Ambassador, and the introduction of Major League Hydration by Vita Coco™, a community of athletes across football, golf, tennis, soccer, and pickleball who prefer coconut water for performance and recovery.

Vita Coco also issues news on collaborations with organizations like Rush Soccer, described as the world’s largest youth soccer organization, and on experiential activations such as the Concrete Jungle Gym fitness pop-up in Brooklyn and seasonal initiatives like the Coco Card holiday program in New York City. These stories illustrate how the company connects its beverages to everyday and high-intensity hydration occasions.

Investors and followers can also find company statements on tariff developments affecting coconut water products and press releases tied to quarterly financial results. By checking this page regularly, readers can see how The Vita Coco Company evolves its brand portfolio, engages with consumers and athletes, and communicates significant business updates.

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Vita Coco (NASDAQ: COCO) has announced the launch of its new Piña Colada Coconut Juice with pulp, expanding its coconut-based beverage lineup. The new flavor combines pineapple flavors with coconut water and includes coconut pulp, designed to deliver a tropical, vacation-like experience. The product is now available nationwide through retailers, vitacoco.com, Amazon, and select e-commerce platforms.

This strategic product launch is timed for the summer season, adding to Vita Coco's existing product line which includes Original Coconut Water with pulp. The company aims to provide consumers with more variety and new ways to enjoy coconut's natural benefits in an accessible format.

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Vita Coco reported strong Q1 2025 financial results, with net sales increasing 17% to $131 million. The company's flagship Vita Coco Coconut Water showed impressive growth of 25% globally, with Americas growing 24% and International growing 36%.

Key financial highlights include net income rising by $5 million to $19 million, with earnings per diluted share of $0.31. Gross profit reached $48 million with a 37% margin. The company maintains a strong financial position with $154 million in cash and no debt.

For fiscal 2025, Vita Coco reaffirmed its outlook, projecting net sales between $555-570 million and Adjusted EBITDA of $86-92 million. The company's growth strategy includes the national rollout of Vita Coco Treats and continued expansion in key markets like the United States, United Kingdom, and Germany.

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Vita Coco is launching a Y2K-themed Nostalgia Mall pop-up in New York City's Union Square on May 9-10, 2025. The two-day event celebrates the expansion of their Vita Coco Treats line with a new Orange & Creme flavor, inspired by classic creamsicles.

The event features a collaboration with Limited Too for exclusive co-branded tees in tween and adult sizes. Visitors can enjoy free activities including:

  • Shopping Limited Too co-branded merchandise
  • Y2K accessory shopping at Coco's Accessory Shop
  • Hair braiding and ear-piercing stations
  • Food court with pretzel bites and Treats milkshakes
  • Retro photo booth experiences

The pop-up runs from 12:00 PM to 6:00 PM daily with free admission on a first-come, first-served basis. The experience aims to recreate early 2000s mall culture while promoting Vita Coco's new coconutmilk-based beverage line.

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Vita Coco (NASDAQ: COCO), a leading high-growth platform of better-for-you beverage brands, has announced it will release its first quarter 2025 financial results on Wednesday, April 30, 2025, before the market opens.

The company will host a conference call and webcast to discuss the Q1 2025 results at 8:30 a.m. ET on the same day. Interested participants can register for the earnings call and Q&A session through the company's website, where dial-in information will be provided. The live audio webcast will be available in the 'Events' section of Vita Coco's Investor Relations website, with an archived replay accessible shortly after the event concludes.

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Vita Coco Company (NASDAQ: COCO) has issued a response to a short seller report from NINGI Research, stating that the report contains numerous inaccuracies and mischaracterizations. The company maintains that it has been transparent about all matters discussed in the report through appropriate public disclosures.

The company references its Q4 and FY2024 Earnings Call from February 26, 2025, where it disclosed expected challenges with private label retailers. Due to previous inventory constraints leading to subpar service levels, COCO anticipates losing some regional private label business in 2025, with impacts beginning in Q2 and intensifying in subsequent quarters. These projections are already incorporated into their current forecast.

Vita Coco reaffirms its Fiscal Year 2025 outlook and long-term growth algorithm, expressing confidence in its governance, financial reporting, and business practices.

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Vita Coco, the leading U.S. coconut water brand, has launched a new Orange & Creme flavor in its Vita Coco Treats™ line. This launch follows the successful introduction of Strawberries & Creme flavor last year.

The new coconutmilk-based beverage combines orange zest with vanilla notes, designed to evoke nostalgic childhood flavors while offering a modern, refreshing twist. According to Jane Prior, Chief Marketing Officer, the expansion responds to clear consumer demand for lighter sweet beverages following positive reception of the initial Treats launch.

The Orange & Creme flavor is now available nationwide through retailers, vitacoco.com, Amazon, and select e-commerce platforms, reinforcing the company's strategy to expand its coconut-based beverage portfolio amid growing consumer preference for healthier indulgences.

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Vita Coco (NASDAQ:COCO) reported strong Q4 and full-year 2024 results, with Q4 net sales increasing 20% to $127 million and full-year sales growing 5% to $516 million. The company's flagship Vita Coco Coconut Water saw impressive growth of 30% in Q4 and 10% for the full year.

Full-year net income rose by $9 million to $56 million, with earnings per diluted share of $0.94 compared to $0.79 in 2023. Gross margin improved to 39% for 2024, up from 37% in 2023. The company ended the year with $165 million in cash and no debt.

Looking ahead to 2025, Vita Coco projects net sales between $555-570 million and Adjusted EBITDA of $86-92 million. The company has also implemented a share repurchase program, buying back 534,246 shares for $12.8 million at an average price of $23.97.

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Vita Coco (NASDAQ: COCO) has announced it will release its fourth quarter and full year 2024 financial results on February 26, 2025, before the market opens. The company will host a conference call and webcast at 8:30 a.m. ET on the same day to discuss the results. Interested participants can register for the earnings call and Q&A session through the provided link, while the audio webcast will be available in the Events section of the company's Investor Relations website. An archived replay will be accessible after the event concludes.

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The Vita Coco Company (NYSE: COCO) announces its 12 Days of Treats-mas Giveaway, offering luxury pink prizes and Vita Coco Treats™ this December. The promotion includes daily prizes ranging from $1,000 to $60,000, featuring premium items like travel kits, jewelry, purses, and tech gadgets, with a pink SUV as the grand prize. Running from December 1-12, the giveaway will be hosted on Instagram. In conjunction with Giving Tuesday on December 3, Vita Coco will match the total prize value with a donation to Food Bank NYC. The campaign promotes their new product line, Treats, a strawberries and creme coconut beverage available at Target nationwide and select Costco locations.

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Vita Coco Company (NASDAQ:COCO) reported Q3 2024 financial results with net sales decreasing 4% to $133 million, while Vita Coco Coconut Water grew 8%. Net income increased by $4 million to $19 million, with earnings per diluted share of $0.32. Gross margin was 39% compared to 41% in the prior year period. The company raised its full-year guidance, expecting net sales between $505-515 million and adjusted EBITDA of $80-84 million. Sales performance was affected by inventory flow issues due to ocean freight container shortages, though inventory situations improved by late September.

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FAQ

What is the current stock price of Vita Coco Company (COCO)?

The current stock price of Vita Coco Company (COCO) is $55.77 as of March 23, 2026.

What is the market cap of Vita Coco Company (COCO)?

The market cap of Vita Coco Company (COCO) is approximately 3.0B.

COCO Rankings

COCO Stock Data

3.02B
51.61M
Beverages - Non-Alcoholic
Beverages
Link
United States
NEW YORK

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