Sprinklr Introduces Modern Research Lite
A self-service solution for large enterprises to quickly discover critical brand insights
Today’s Digital Research Challenges
Today, many companies rely on survey data to get customer feedback, which is time consuming and causes delays in insights. With
Additionally, there is an overwhelming amount of social media and news sites to monitor, and many organizations struggle with efficiently analyzing incoming messages, pulling actionable insights from mentions, preventing a crisis before it goes viral, and most importantly – providing a memorable customer experience.
As customers increasingly demand best-in-class digital experiences, companies need to be able to easily unlock insights across digital channels, automate reporting, and manage brand reputation in order to exceed customer expectations.
Modern Research Lite
Modern Research Lite gives enterprise brands a self-serve way to trial a lightweight version of
- Seamless login experience with zero configuration
- Clean, sleek UI
- Dashboards for dozens of use cases
- Brand and customer experience insights
- Competitive intelligence
- Ability to easily share insights and dashboards with internal team members
“As more customers use digital channels, the amount of unstructured publicly available data – from reviews to comments – is unprecedented. This data creates a tremendous challenge for brands that don’t have advanced AI-powered capabilities and strong social media channel partnerships,” said
Availability: Sprinklr Modern Research Lite is available today – start your trial here.
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