Edible Garden’s Gourmet Greens Hydroponic Basil Now Available at Hannaford
Rhea-AI Summary
Edible Garden (Nasdaq: EDBL) announced that its Gourmet Greens Hydroponic Basil is now available at Hannaford Supermarkets, expanding the company's branded offerings within a regional retailer network of nearly 190 stores across the Northeast.
The launch emphasizes the company's controlled environment agriculture platform, claims of extended shelf life and reduced food waste, and a strategy to deepen regional retail partnerships to improve in-store performance and consumer satisfaction.
Positive
- Expanded retail distribution via Hannaford’s nearly 190 Northeast stores
- Branded product scaling with a regional supermarket partner
- Product attributes: extended shelf life and reduced food waste via CEA platform
Negative
- Regional concentration—availability is limited to Hannaford’s Northeast footprint
- No financial metrics disclosed to quantify near-term revenue or sales impact
Key Figures
Market Reality Check
Peers on Argus
Peers show mixed moves: AQB -3.03%, AGRI +5.43%, SDOT -7.54%, while EDBL was down 0.93%, indicating stock-specific factors rather than a uniform sector trend.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Jan 22 | Retail distribution win | Positive | +4.1% | Safeway adds Pickle Party and Pulp across more than 900 stores. |
| Jan 14 | Retail distribution win | Positive | -11.2% | Woodman’s begins carrying Pickle Party, expanding Midwest presence. |
| Jan 13 | Urban market expansion | Positive | +33.6% | New Urban Market and DUMBO Market locations add herbs and branded lines. |
| Jan 12 | E-commerce expansion | Positive | -7.3% | Kick. Sports Nutrition becomes available on Walmart.com, broadening reach. |
| Jan 09 | Executive appointment | Positive | -3.5% | Board member becomes EVP, Strategic Partnerships to drive growth efforts. |
Recent positive distribution and strategic news often saw mixed reactions, with more divergences than alignments between news tone and price.
Over the last few months, Edible Garden reported several distribution wins and strategic developments, including new placements for Pickle Party™ and Pulp® at Safeway, Woodman’s, and New York City urban markets, as well as Walmart.com availability for Kick. Sports Nutrition and a new EVP for strategic partnerships. Price reactions ranged from a 33.62% gain on New York City expansion to a −11.18% drop on Woodman’s distribution, showing inconsistent trading responses to generally expansion-focused announcements.
Market Pulse Summary
This announcement extends Edible Garden’s branded presence by adding Gourmet Greens Hydroponic Basil at Hannaford’s nearly 190 Northeast stores, reinforcing its controlled environment agriculture strategy. It follows a series of recent distribution wins across grocery and e-commerce channels. Against a backdrop of a stock price near its 52-week low and trading below the $1.91 200-day MA, monitoring how these retail gains translate into revenue and margin trends in upcoming filings remains important.
Key Terms
controlled environment agriculture technical
hydroponic technical
AI-generated analysis. Not financial advice.
Expanded Distribution Builds on Existing Relationship and Strengthens Regional Retail Presence
BELVIDERE, NJ, Jan. 30, 2026 (GLOBE NEWSWIRE) -- Edible Garden AG Incorporated (“Edible Garden” or the “Company”) (Nasdaq: EDBL, EDBLW), a leading provider of controlled environment agriculture (CEA) solutions and sustainable, locally grown organic produce, today announced that its Gourmet Greens Hydroponic Basil is now available at Hannaford Supermarkets. The launch expands the Company’s branded product offerings within the retailer and builds on an established relationship focused on freshness, quality, and operational efficiency.
Gourmet Greens is a distinct brand within Edible Garden’s portfolio, offering consumers premium hydroponically grown basil cultivated using the Company’s proprietary growing systems and sustainability-driven practices. The product is designed to deliver consistent quality, extended shelf life, and reduced food waste—key attributes for both retailers and consumers.
Hannaford Supermarkets, founded in 1883 and headquartered in Scarborough, Maine, operates nearly 190 stores across the Northeast, including Maine, New Hampshire, Vermont, Massachusetts, New York, and Connecticut.
“The availability of Gourmet Greens Hydroponic Basil at Hannaford reflects our ability to scale differentiated branded products with leading regional retailers,” said Jim Kras, Chief Executive Officer of Edible Garden. “By leveraging our controlled environment agriculture platform and regional production capabilities, we can deliver consistent, high-quality basil that enhances shelf life, reduces shrink, and supports Hannaford’s commitment to responsible sourcing—while driving value for our business.”
Gourmet Greens Hydroponic Basil is produced using Edible Garden’s controlled environment agriculture platform, which is designed to enhance product consistency and reduce food waste. The expanded availability at Hannaford supports Edible Garden’s strategy of deepening relationships with regional retailers through branded offerings that improve in-store performance and consumer satisfaction.
ABOUT EDIBLE GARDEN®
Edible Garden AG Incorporated is a leader in controlled environment agriculture (CEA), delivering locally grown, organic, better-for-you, sustainable produce and products through its Zero-Waste Inspired® next-generation farming model. Available in over 5,000 retail locations across the United States, Caribbean, and South America, Edible Garden is at the forefront of the CEA and sustainability technology movement, distinguished by its advanced safety-in-farming protocols, sustainable packaging, patented GreenThumb software, and innovative Self-Watering in-store displays. The Company operates state-of-the-art, vertically integrated greenhouses and processing facilities, including Edible Garden Heartland in Grand Rapids, Michigan; Edible Garden Prairie Hills in Webster City, Iowa; and its headquarters at Edible Garden Belvidere in New Jersey. It also partners with a network of contract growers strategically located near major U.S. markets to ensure freshness and reduce environmental impact.
Edible Garden’s proprietary GreenThumb 2.0 software—protected by U.S. Patents US 11,158,006 B1, US 11,410,249 B2, and US 11,830,088 B2—optimizes vertical and traditional greenhouse growing conditions while aiming to reduce food miles. Its patented Self-Watering display (U.S. Patent No. D1,010,365) is designed to extend plant shelf life and elevate in-store presentation. In addition to its core CEA operations, Edible Garden owns three patents in advanced aquaculture technologies: a closed-loop shrimp farming system (US 6,615,767 B1), a modular recirculating aquaculture setup with automated water treatment and feeding (US 10,163,199 B2), and a sensor-driven ammonia control method utilizing electrolytic chlorine generation (US 11,297,809 B1).
The Company has been recognized as a FoodTech 500 firm by Forward Fooding, a leading AgriFoodTech organization, and is a Giga Guru member of Walmart’s Project Gigaton sustainability initiative. Edible Garden also develops and markets a growing line of nutrition and specialty food products, including Vitamin Way® and Vitamin Whey®—plant and whey protein powders—and Kick. Sports Nutrition, a premium performance line for health-conscious athletes seeking cleaner, better-for-you options. The Company’s offerings further include fresh, sustainable condiments such as Pulp fermented gourmet and chili-based sauces, as well as Pickle Party, a collection of fermented fresh pickles and krauts.
Learn more at https://ediblegardenag.com.
For Pulp products, visit https://www.pulpflavors.com.
For Vitamin Whey® products, visit https://vitaminwhey.com.
For Kick. Sports Nutrition products, visit https://kicksportsnutrition.net/.
Watch the Company’s latest corporate video here.
Forward-Looking Statements
This press release contains forward-looking statements, including with respect to the Company’s growth strategies, ability to expand its distribution network and distribution relationships, and performance as a public company. The words “believe,” “expect,” “intend,” “look forward,” “objective,” “plan,” “seek,” “strategy,” “will,” and similar expressions are intended to identify forward-looking statements. These forward-looking statements are subject to a number of risks, uncertainties, and assumptions, including market and other conditions and the Company’s ability to achieve its growth objectives. The Company undertakes no obligation to update any such forward-looking statements after the date hereof to conform to actual results or changes in expectations, except as required by law.
Investor Contacts:
Crescendo Communications, LLC
212-671-1020EDBL@crescendo-ir.com
FAQ
What does Edible Garden (EDBL) listing at Hannaford mean for shareholders?
How widely available is Gourmet Greens Hydroponic Basil at Hannaford for consumers?
What advantages does Edible Garden claim for its hydroponic basil at retail?
Does the Hannaford rollout indicate a national expansion for Edible Garden (EDBL)?
How does Edible Garden position Gourmet Greens within its product portfolio?
