Happy Belly Food Group's Rosie's Burgers Announces the Signing of a Franchise Agreement and Real Estate Location in Calgary's Marda Loop District, Alberta
Happy Belly Food Group (OTCQB: HBFGF) has announced the signing of a franchise agreement for Rosie's Burgers' third location in Calgary's Marda Loop District, Alberta. This development is part of the company's 20-unit development commitment for the province.
The expansion highlights Rosie's significant growth trajectory, with 115 locations secured under Multi-Unit and Area Development agreements across multiple Canadian provinces. The company's total portfolio includes 616 retail locations under development agreements across all brands, with new openings planned for 2025 and 2026.
The new Marda Loop location was strategically chosen for its vibrant community, high foot traffic, and strong local economy, positioning Rosie's Burgers to capture the area's growing food scene.
Happy Belly Food Group (OTCQB: HBFGF) ha annunciato la firma di un accordo di franchising per la terza sede di Rosie's Burgers nel quartiere Marda Loop di Calgary, Alberta. Questo sviluppo fa parte dell'impegno dell'azienda a sviluppare 20 unità nella provincia.
L'espansione sottolinea la significativa crescita di Rosie, con 115 sedi assicurate tramite accordi Multi-Unit e Area Development in diverse province canadesi. Il portafoglio totale dell'azienda comprende 616 punti vendita in fase di sviluppo attraverso vari marchi, con nuove aperture previste per il 2025 e il 2026.
La nuova sede di Marda Loop è stata scelta strategicamente per la sua comunità vivace, l'elevato flusso pedonale e la forte economia locale, posizionando Rosie's Burgers per sfruttare la crescente scena gastronomica dell'area.
Happy Belly Food Group (OTCQB: HBFGF) ha anunciado la firma de un acuerdo de franquicia para la tercera ubicación de Rosie's Burgers en el distrito Marda Loop de Calgary, Alberta. Este desarrollo forma parte del compromiso de la empresa para desarrollar 20 unidades en la provincia.
La expansión destaca la trayectoria de crecimiento significativa de Rosie's, con 115 ubicaciones aseguradas bajo acuerdos Multi-Unit y Area Development en varias provincias canadienses. El portafolio total de la empresa incluye 616 puntos de venta en desarrollo bajo diferentes marcas, con nuevas aperturas planeadas para 2025 y 2026.
La nueva ubicación en Marda Loop fue seleccionada estratégicamente por su comunidad vibrante, alto tráfico peatonal y fuerte economía local, posicionando a Rosie's Burgers para aprovechar la creciente escena gastronómica de la zona.
Happy Belly Food Group (OTCQB: HBFGF)는 앨버타주 캘거리의 마르다 루프 지구에 로지스 버거스 세 번째 매장에 대한 프랜차이즈 계약 체결을 발표했습니다. 이번 개발은 회사의 주 내 20개 매장 개발 약속의 일환입니다.
이번 확장은 로지스의 눈부신 성장세를 보여주며, 여러 캐나다 주에서 다중 매장 및 지역 개발 계약을 통해 115개 매장을 확보했습니다. 회사의 전체 포트폴리오는 모든 브랜드에서 616개 소매점이 개발 계약 중이며, 2025년과 2026년에 신규 오픈이 계획되어 있습니다.
새로운 마르다 루프 매장은 활기찬 커뮤니티, 높은 유동 인구, 강력한 지역 경제를 고려해 전략적으로 선정되어 로지스 버거스가 해당 지역의 성장하는 음식 문화를 선점할 수 있도록 했습니다.
Happy Belly Food Group (OTCQB : HBFGF) a annoncé la signature d'un accord de franchise pour le troisième emplacement de Rosie's Burgers dans le quartier Marda Loop de Calgary, en Alberta. Ce développement fait partie de l'engagement de l'entreprise à développer 20 unités dans la province.
Cette expansion met en lumière la trajectoire de croissance significative de Rosie's, avec 115 emplacements sécurisés sous des accords Multi-Unit et Area Development dans plusieurs provinces canadiennes. Le portefeuille total de l'entreprise comprend 616 points de vente en cours de développement sous toutes les marques, avec des ouvertures prévues en 2025 et 2026.
Le nouvel emplacement de Marda Loop a été choisi stratégiquement pour sa communauté dynamique, son fort trafic piétonnier et sa solide économie locale, positionnant Rosie's Burgers pour capter l'essor de la scène culinaire de la région.
Happy Belly Food Group (OTCQB: HBFGF) hat die Unterzeichnung eines Franchisevertrags für den dritten Standort von Rosie's Burgers im Marda Loop District in Calgary, Alberta, bekannt gegeben. Diese Entwicklung ist Teil des Engagements des Unternehmens zur Entwicklung von 20 Einheiten in der Provinz.
Die Expansion unterstreicht die bedeutende Wachstumsentwicklung von Rosie's, mit 115 Standorten, die durch Multi-Unit- und Gebietsentwicklungsvereinbarungen in mehreren kanadischen Provinzen gesichert sind. Das gesamte Portfolio des Unternehmens umfasst 616 Einzelhandelsstandorte, die sich in Entwicklungsvereinbarungen befinden, mit geplanten Neueröffnungen für 2025 und 2026.
Der neue Standort in Marda Loop wurde strategisch aufgrund seiner lebendigen Gemeinschaft, des hohen Fußgängerverkehrs und der starken lokalen Wirtschaft ausgewählt, wodurch Rosie's Burgers gut positioniert ist, um die wachsende Gastronomieszene der Gegend zu nutzen.
- Secured 115 locations for Rosie's Burgers across multiple Canadian provinces
- Total portfolio includes 616 retail locations under development agreements
- Strategic location secured in high-traffic Marda Loop District
- Asset-light franchise model reduces capital requirements
- Dual-track growth approach combining corporate and franchise development
- None.
Toronto, Ontario--(Newsfile Corp. - July 11, 2025) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leading consolidator of emerging food brands is pleased to announce the signing of a franchise agreement and real estate location for Rosie's Burgers in Calgary's Marda Loop District, Alberta. Rosie's Burgers ("Rosie's") is a boutique QSR restaurant brand serving original recipe smash burgers, poutine, onion rings, milkshakes and more.
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"Securing a franchisee and real estate for Rosie's 3rd location in Calgary marks an important early step in our 20-unit development commitment for the province. With more locations scheduled for 2025, we are actively leveraging our franchising expertise to drive accelerated growth and secure high-quality, strategic real estate across the country for our partners."
Marda Loop in Calgary presents an exceptional opportunity for Rosie's due to its vibrant, walkable community filled with young professionals, families, and food-savvy locals. As one of the city's most dynamic and rapidly growing neighborhoods, Marda Loop offers high foot traffic, a strong local economy, and a diverse population with a taste for unique, high-quality dining experiences. The area boasts a thriving mix of boutique retailers, cafés, and established eateries, creating a destination atmosphere ideal for fast-casual concepts like our smash burger brand Rosie's. With its blend of residential density and commercial vitality, Marda Loop provides the perfect environment to attract loyal, repeat customers and capitalize on Calgary's expanding food scene.
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"As Happy Belly continues to organically expand its presence in the QSR space, we are seeing strong momentum across the country, with numerous high-quality real estate opportunities emerging for our portfolio of brands. Our asset-light franchise model, combined with strategic site selection, operational training, targeted marketing, and continuous business development support, empowers our franchise partners to thrive. The confidence shown by our experienced operators is a direct reflection of the strength of our systems, leadership, and brand direction. We are actively engaged in discussions with groups across Canada to accelerate the growth of Rosie's and our broader brand portfolio. As we secure additional locations and deepen our footprint, we remain focused on delivering predictable, disciplined growth and creating long-term shareholder value as Canada's leading restaurant consolidator."
"With 115 locations for Rosie's secured under Multi-Unit and Area Development agreements across Atlantic Canada, Saskatchewan, Manitoba, British Columbia, Alberta, Ontario and Quebec, Rosie's Burgers will continue to scale at an accelerated pace for years to come. With new locations currently under construction and additional openings slated for 2025 & 2026, we are advancing growth through a dual-track approach with corporate store development alongside our franchise model. Backed by our deep expertise in the burger category, a strong record of organic growth, and a robust franchising platform, Rosie's is well-positioned to become Canada's leading national smash burger brand."
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"With 616 retail locations for all brands across our Happy Belly portfolio under Multi-Unit and Area Development agreements-spanning projects in development, under construction, or already open-our franchise pipeline is robust. By carefully selecting the right partners and prime real estate, we will maintain momentum and achieve our disciplined growth objectives through 2026."
"We are just getting started," said Sean Black.
About Rosie's Burgers
Deliciously handcrafted smashed burgers, golden fries, and classic milkshakes. Rosie's is your neighbourhood burger shop serving up nostalgic flavours you know, love, and crave. From our Smashburgers and French fries to strawberry shakes and onion rings-we're all about keeping things simple and perfecting tradition. Because the classics were made classic for a reason, right?
Franchising
For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.
About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") is a leader in acquiring and scaling emerging food brands across Canada.
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Sean Black
Chief Executive Officer
Shawn Moniz
Chief Operating Officer
FOR FURTHER INFORMATION, PLEASE VISIT:
www: www.happybellyfg.com or email hello@happybellyfg.com
If you wish to contact us, please call: 1-877-589-8805
Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.
Cautionary Note Regarding Forward-Looking Statements
All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/258538