ĕleeo brands Partners with AeroFlexx to Launch Boogie® Bubbling Vapor Bath in Innovative Packaging
Rhea-AI Summary
ĕleeo brands (NYSE:INV) has announced a strategic partnership with AeroFlexx to launch their Boogie® Bubbling Vapor Bath in an innovative, eco-friendly packaging solution. The new AeroFlexx Pak features a self-closing top, one-way self-sealing valve, and unique airframe technology that allows it to float in water.
The product, designed to help relieve congestion and cold symptoms in children, uses naturally-derived ingredients including eucalyptus and peppermint essential oils. The packaging innovation significantly reduces plastic usage compared to traditional bottles and eliminates the need for additional packing materials during shipping.
Positive
- Innovative eco-friendly packaging reduces plastic usage
- Self-sealing valve and one-handed dispensing improves product usability
- Partnership with AeroFlexx enhances product sustainability
- No additional packing materials needed for shipping
Negative
- None.
News Market Reaction 1 Alert
On the day this news was published, INV gained 0.42%, reflecting a mild positive market reaction. This price movement added approximately $1M to the company's valuation, bringing the market cap to $241M at that time.
Data tracked by StockTitan Argus on the day of publication.
The AeroFlexx Pak will redefine convenience in the baby care bath category with its self-closing top and mess-free design. The soft, lightweight and squeezable structure features a one-way self-sealing valve that eliminates spills while enabling an effortless, one-handed precise dispensing experience. Plus, its innovative airframe technology provides structure to the flexible packaging, allowing it to float in water, adding an extra element of fun to bath time.
"We are always seeking to bring innovative solutions to families, and the AeroFlexx Pak improves the convenience of our best-selling Boogie Vapor Bath. The packaging uses significantly less plastic than traditional bottles and ships easily without additional packing materials," said Richard Palmer, ĕleeo brands CEO.
Boogie Vapor Bath helps soothe, comfort and relieve little ones when congestion, cold, flu and allergy symptoms are at their worst. This gentle, soothing and naturally-derived bubble bath releases boogie-busting vapors and is made with safe dilutions of eucalyptus and peppermint essential oils and without menthol, parabens and phthalates.
"We are excited to partner with ĕleeo to launch a package that simplifies bath time and delivers a sustainable solution for the baby care industry," said Andrew Meyer, AeroFlexx CEO. "Every detail has been thoughtfully crafted, focusing on gentle, effective packaging and providing a superior packaging solution that makes a positive environmental impact."
Boogie Vapor Bath in the AeroFlexx Pak is available for purchase on Amazon.
About ĕleeo brands:
ĕleeo brands is a collection of safe, effective, family-focused health and household brands that ensure a happier, healthier life is always within reach. The ĕleeo portfolio of brands includes three leading baby brands - Boogie, Dapple and Earth Mama. ĕleeo brands products are sold in major retailers including Target, Walmart, Amazon, Walgreens, CVS and Kroger.
Based in
About AeroFlexx:
AeroFlexx is a full-service liquid packaging company providing sustainable solutions to the marketplace. By combining the best attributes of flexible and rigid packaging into a single product offering, the technology is transforming the industry as it delivers a preferred consumer experience and creates significant brand value, all while introducing unprecedented sustainability benefits.
Headquartered in
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SOURCE AeroFlexx